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Fostering UX in Non UX Organizations.

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This is from part of my talk in UCD 2013 (http://2013.ucduk.org/session/session-b1-ux-in-non-ux-organisations/)

In a world where price is a major driver for large IT service providers and financial institutions and their clients, success is often judged by delivery on time and to budget, often leading to solutions that provide sub-standard experiences. User Experience is often viewed as an unnecessary cost; however, we believe that UX and the use of UCD methods can help de-risk engagements, save costs, increase workplace productivity and end-user satisfaction.

Sharing our experiences of working as the sole UX practitioners in large organisations, we investigate methods for analysing archetypal engagements that large IT and financial institutions often enter into. Using scenario based problems and a defined analytical framework; participants will explicate the key business and economic levers from each scenario that can be used to generate organisational buy-in into the UCD process from both internal and client stakeholders. Ensuring that User Experience is viewed as a key metric for evaluating project success.

Published in: Technology, Business
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Fostering UX in Non UX Organizations.

  1. 1. Session B12 Dimitris Kontaris, Simon Grantham UX in Non UX organisations dkontaris@gmail.com; simon_grantham@hotmail.com; #nonux @ucduk #ucd2013 @dkontaris @simon_grantham
  2. 2. Introductions Dimitris Kontaris! Simon Grantham! Senior Consultant, Accenture Experience Consultancy Senior Consultant, Accenture Experience Consultancy @dkontaris @simon_grantham #ucd2013 #nonux

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