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HEALTHY CHOICES IN CHOCOLATETOWN, USA :  THE FARMERS MARKET IN HERSHEY Daniel R. George, Ph.D, M.Sc
What are farmers’ markets? ,[object Object],[object Object]
National growth of farmers’ markets in the US ,[object Object]
What value do farmers’ markets have? ,[object Object],[object Object],[object Object],[object Object]
What value do farmers’ markets have? ,[object Object],[object Object],[object Object],[object Object],[object Object]
What value do farmers’ markets have? ,[object Object],[object Object],[object Object],[object Object]
What value do farmers’ markets have? ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
What value do farmers’ markets have? ,[object Object],[object Object]
Farmers’ markets and health ,[object Object],[object Object],[object Object]
Political will behind the growth of farmers’ markets ,[object Object],[object Object]
Outline ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Trend towards farmers’ markets on medical center campuses
Value added ,[object Object],[object Object],[object Object]
Outline ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Outline ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Founding objectives  ,[object Object],[object Object],[object Object],[object Object],[object Object]
Market principles  ,[object Object],[object Object],[object Object]
Products
Community wellness programming ,[object Object]
“ Know Your Numbers”
Wellness partnerships
Community partnerships
Fundraisers
Chef demos/Recipe cards
Music
Community support

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HEALTHY CHOICES

Editor's Notes

  1. Top 10 states with the most farmers markets: California (580), New York (461), Illinois (286), Michigan (271), Iowa (229), Massachusetts (227), Ohio (213), Wisconsin (204), Pennsylvania (203) and North Carolina (182);
  2. USDA: provides grants to establish and improve access to farmers’ markets
  3. 40 across the US (USDA database and google)
  4. Beth Bates, Kathy Morrison, Judy Dillon Free health screenings each week / Red flag numbers could be tracked, instant dietary advice given / Opportunity for student doctors and nurses to take blood pressures and give advice with trained professionals present