Presented at the DHL Asia Pacific XBU Life Sciences Forum 2013

1. Supply Chain
Trends and
Expectations

2. 1
Who is Stryker ?

3. 2

4. 3

5. “Enhance Your Communication
Around Order Status, Adjustments
or Changes”
“You Are Hard To Do
Business With”
“Strong Connection At Professional
Level, But SYK Not Recognized As
Strongly At Administrative Level”
“ We Need Help Reducing
Our Supply Chain Costs”
What Are Our Customers Saying
“I need to know
when my products
will arrive”

6. Challenges in Asia Pacific
Market
• High growth and complexity with varying maturity
• Consider Japan / Australia vs India and China
• Differences in infrastructure
• Significant differences in what customers want
• Preferences for consignment vs delivery before surgery
• Direct Customer Engagements vs a distributor approach
• Need to provide surgery assistance?
• Vast geographic spread with significant local variances
• Different tier cities within a country
• Local delivery requirements / State taxes / documentation
5

7. Challenges in Asia Pacific
Regulatory and Trade Compliance
• Variances in regulations unlike in US or Europe
• Country-specific importation and product requirements.
Customs Requirements
• Customs can be inconsistent in determination
• Country of Origin interpretation sometimes an issue (especially
China)
6

8. Is Asia Pacific alone?
7

9. Regulatory Impacts in the Supply Chain
Unpredictable product registration approval leadtime across
APAC
• Varies from between 3 months to 2 years
• Impacts on inventory requirements in order to fulfill customer needs
ASEAN countries are in different stages of medical device
regulation implementation towards ASEAN harmonization.
• Restricts ability to move inventory around the region
due to unharmonized regulatory requirements
eg labeling
8

10. 9
Expectations from a Service Provider
• One integrated end to end service
• Sharing of best-in-class practices from other
industry sectors
• Share best practices around geographic
trends and opportunities
• Actively suggest options to leverage free trade
agreements
• Engagement with government to drive clearer
guidelines / policies
• Actively notify clients of changes and practical
implications
• Ability to invest in class leading technologies

11. 10