Organic Name Reactions for the students and aspirants of Chemistry12th.pptx
Supersize me analysis for media
1.
2. Obesity Diet/Health Shifting of
blame
Advertising power
A theme of addiction runs
throughout the whole of the
documentary, “Don Gorske”
eats at least two big macs a
day . McDonalds even have
names for their more devoted
customers that eat in McDonalds three times a week, they call
them “heavy users”. Spurlock found that after feeling down all day
he could eat a McDonalds and feel significantly better.
4. Supersize me could be considered both open and closed
ended. The documentary is closed in the sense that we
find out the ending of Spurlock’s investigation being
that McDonalds has a severely negative impact on
Spurlock’s health. However it may be considered open
because we don’t find out how McDonalds intend to
do something or if in fact they do intend to change
their menu/health implications. The documentary is
single stranded as it follows round one man’s journey
of eating nothing but McDonalds for a month. Finally
the documentary is linear as it begins from day one
right up until the end of the month documenting the
days with on screen text.
5. Graphics are used heavily throughout the documentary to help the
audience understand what they are seeing. By illustrating the day it
helps the audience to identify what kind of changes are occurring
within the process as time does by. The importance of the time
shown illustrates that the diet is doing bad things to him even in the
night.Names appearing on screen are to help the audience
understand who is on screen without wasting film time .explaining/
6. The archive material used in this documentary is mostly used to the
set the scene or illustrate the narrators voice. It acts as visual aid so
the audience remain interested and occupied. The news report shown
above illustrates the 2003 blizzard, this shows that despite there was a
blizzard outside Spurlock still ventured out to get his McDonalds.
7. Medical Centre
We understand this is a medical centre
through the mise-en-scene. In clothing we see
that one doctor is wearing a typical lab coat
which we stereotypically associate with
doctors. Furthermore we see Spurlock wearing
a medical gown something we further
associate with patients at a hospital. Also the
use of equipment further illustrates the
setting, we see a machine being used to take
blood pressure and we can see Spurlock
hooked up to medical equipment/machines.
McDonalds Restaurant
Through a variety of different shots we
understand that Spurlock is in a fast food
restaurant. For example the menu’s on the wall
combined with the food leaflets and neon
lighting all suggest he is not in a home or work
area. Furthermore the branded wrappers and
containers show the symbol of the fast food
restaurant he is in. Typical items such as little
sauce pots help create a sense of a fast food
restaurant. Also, we expect to see
advertisements such as “go large” in order to
make the customer buy more food.
8. The editing in Supersize Me is significant in order to show
the journey. An example of things is a particular series
of scenes illustrating how ill Spurlock becomes off his
first supersize meal. The use of fade ins and fade outs
allow the story to be sped up be still have the desired
effect of showing time was passing. Jumpcuts are used
in the documentary, to make this less harsh and
difficult to follow for the audience the scene will often
jumpcut to an image with voice over narrative to make
the transition less noticeable. If this didn’t happen the
audience may feel as though the documentary is
jumping around too much.
9. Appropriate music is used as non dietetic sound to
help set the scene, for example “rock and roll
McDonalds” is played when children are shown
playing on a McDonalds play area. The
documentary opens with a group of children
singing the “Fast food song”, this was used to
illustrate the fast food culture and how early its
onset into children is. The documentary is fully
narrated, using voiceovers to talk through any
images shown during the documentary.