In his work as a communications consultant, Deepak Shukla has helped a wide variety of clients send all the right messages to all the right people. Working across a huge range of messaging platforms, across many niches, Deepak has guided the kind of brand messaging that connects with his client’s target audience, increases conversions, raises brand awareness, and ultimately boosts their bottom line.

1. How to create a More
Manageable
Communications Strategy

2. In his work as a communications consultant, Deepak Shukla has helped a wide variety of
clients send all the right messages to all the right people. Working across a huge range of
messaging platforms, across many niches, Deepak has guided the kind of brand messaging
that connects with his client’s target audience, increases conversions, raises brand
awareness, and ultimately boosts their bottom line.
Hiring a communications consultant like Deepak relieves you of the burden of figuring out
how to reach and engage your target audience by yourself. As an expert communications
consultant, Deepak is not only very familiar with the ins and outs of marketing on a variety of
platforms, but also with the kinds of messaging that resonates best with each platform’s
primary user base.

3. As a communications consultant Deepak, supported by the expert team he has assembled,
understands how to make the most of strategies like email automation and social media
messaging, as well as how to develop a clear, strategic message that connects you to the
individuals who need you the most, wherever you might be reaching out to them.
Not sure if you need Deepak Shukla as your communications consultant? Here are seven
specific ways that working with him will help your company succeed:

4. Developing a Brand Strategy
One of the most memorable aspects of your business for your target audience is its brand.
Or at least it should be. It expresses who you are as a business and resonates with your
target audience while remaining current, unique, and intriguing.
A communications consultant can help you shape your existing brand messaging into a
cohesive narrative that tells your audience how you will solve their problem, or your products
or services will enhance their lives.

5. Create Clearer Communications Goals
It might appear to be a simple task, but a qualified communications consultant can assist you
in delving deeper (beyond “more sales!”) into how you want to connect with, show up for, and
service your audience.
Do you want to raise your fundraising by 75% in the next quarter? Do you want to introduce
a new product, service or course but don’t know when the best time is to do so? Do you
need to gain more traction for an ad campaign you’re running but aren’t sure where to start?

6. Better Understand What Your Customers Want
With today’s huge variety of messaging platforms, audience involvement can take on more
forms than ever before. It’s difficult and time-consuming to figure out what will perform
effectively for your audience and message.
What does your target audience want? What sources do they consult for information about
what you have to offer? What do they do in their spare time? Based on his extensive
professional knowledge of multiple messaging platforms, trends, and best practices, as your
communications consultant, Deepak Shukla can assist you in answering these questions
fast.

7. Carefully choosing the best approach to make contact with your target audience–blogs,
public meetings, advertisements, social media, and newsletters– helps ensure that your
message reaches the individuals you want to see it. Deepak and his team take the time to
get to know your business and your target audience and use that knowledge to help you
move them from point A to point B by understanding how they communicate.

8. Setting Up a Real Communications Strategy
You know what you want to achieve and how you want to reach your target audience. What’s
next?
You don’t want to send too many emails to your potential client, but you also don’t want them
to forget about you. Your message should convey a story and take your listeners on an
adventure.
To engage your audience, you need content that is integrated and cohesive. Random,
disjointed messaging does not instill the confidence and trust in you that your audience
needs to proceed in doing business with you.

9. Connect You With Those Who Can Do What You Can't
You’re not a copywriter, graphic designer, or webmaster just because you’re a great business
owner.
Or maybe you are–but who has time to accomplish everything?!
As your communications consultant, Deepak Shukla can assist you in finding the perfect
individual for the many tasks at hand. Once he has a thorough understanding of your brand
and voice, he can point you in the direction of someone who can best represent you and
even oversee that work so that everything is achieved effectively, expertly, and on time.