This document provides information about advertising in Decobike's station map, including publication dates, deadlines, rates, distribution zones, demographics of readers, and media specifications. Advertisements must be received by October 5th, 2012 and the minimum rate is $300 for a station map in one zone for 3 months. The document lists the kiosk numbers included in each of the 3 zones and provides details on the ethnicity, gender, and tourist origins of Decobike users. It also specifies requirements for ad file formats and sizes.

1. LET YOUR BRAND
STANDOUT
EDITORIAL CALENDAR:
PLEASE E-MAIL YOUR REPRESENTATIVE FOR
PUBLICATION DATES OR CALL 305.532.9494
DEADLINES TO RECEIVE AD MATERIAL:
OCTOBER 5TH, 2012
RATES:
DECOBIKE STATION MAP PER ZONE: $300
*minimum 3 months
DISTRIBUTION:
3 ZONES
ZONE A:
Kiosk Numbers: 100- 101-102-103-106-108- 112-
113-114-116-117-118-119-120-121-126-128-
130-131-132-134-140-141-211-310-312-314-
315-316
ZONE B:
Kiosk Numbers: 109-111-133-135-136-137-138-
139-141-144-146-147-148-149-150-151-152-
153-212-213-214-215-317-320-404
ZONE C:
Kiosk Numbers: 122-123-124-125-163-145-154-
155-156-157-158-159-160-161-162-201-202-
203-205-206-207-208-209-210-304-305-306-
308-309-302-401
* First come first serve
List of where kiosks appear attached inside
CIRCULATION:
WHITE
U.S RESIDENTS
AFRICAN AMERICAN MALE
OTHER NON-U.S. RESIDENTS
FEMALE
HISPANIC ( ETHNICITY)
MULTI-RACE
ASIAN
Ethnicity Distribution Sex Tourist Origins of Travel

2. MEDIA SPECS:
BLEED:
1/8” added on all sides
LIVE:
1/8” in from all sides
CUT SIZE:
WIDTH – 3.9 in
HEIGHT – 3.6 in
MEDIA SPECS: PROOF:
– Ads must be made to specific size A proof must be mailed ONE WEEK BEFORE DEADLINE. Files may be
– MINIMUM RESOLUTION OF 300 DPI accepted without a proof but no quality or reproduction
liability can be held against decobike.
– all color ads must be saved to CMYK
No RGB, Lab, Index OR PMS colors available.
– FOR ADS NOT SUPPLIED CORRECTLY, DECOBIKE IS NOT RESPONSIBLE FOR
THE PRINTING QUALITY OF DIGITALLY PROVIDED ADS.

3. ZONE A ZONE C
ZONE B

4. ZONE A ZONE C
ZONE B