Presented at Industry AHEAD, April 3.

2. Anders Knudsen
Co-founder and CMO
Søren Knudsen
Co-founder and CEO
Age: 30
Education: CBS
Last job: Maersk Oil
Age: 33
Education: CBS
Last job: WiMP/TIDAL

3. January 2015
FarmBackup - the initial idea
• An online marketplace for farmers.
• Focused on machines rental with or without a driver.
• We handle bookings and transactions.
• Users pay a transaction fee.

4. How to build a platform like Airbnb

6. February 2015
First prototype

7. February 2015
Dalum Landbrugsskole

8. February 2015
An online marketplace for farmers.
Focused on machines rental with or without a
driver.
We handle bookings and transactions.
Users pay a transaction fee.
Users pay a subscription to upload machines.

9. March 2015
The danish association for agricultural contractors

10. March 2015
An online marketplace for farmers.
An online marketplace for farmers and contractors.
Focused on machines rental with or without a driver.
We handle bookings and transactions.
Users pay a transaction fee.
Users pay a subscription to upload machines.

11. March 2015
An online marketplace for farmers.
An online marketplace for farmers and contractors.
Focused on machines rental with or without a driver.
We handle bookings and transactions.
Users pay a transaction fee.
Users pay a subscription to upload machines.

12. September 2015
Launch of FarmBackup

13. October 2015
First Facebook ad

14. An online marketplace for farmers.
An online marketplace for farmers and contractors.
Focused on machines rental with or without a driver.
We handle bookings and transactions.
We charge our subscribers for Facebook ads
Users pay a transaction fee.
Users pay a subscription to upload machines.
March 2016

15. +
90%10%
June 2016
Rental vs Contracting

16. An online marketplace for farmers.
An online marketplace for farmers and contractors.
Focused on machines rental with or without a driver.
Focused on agricultural contracting (with a driver).
We handle bookings and transactions.
We charge our subscribers for Facebook ads.
Users pay a transaction fee.
Users pay a subscription to upload machines.
June 2016

17. Now
Stats
unique visitors/month
machines
paying subscribers100
1.300
14.000

18. • An online marketplace for farmers and contractors.
• Focused on agricultural contracting (with a driver).
• We charge our subscribers for Facebook ads.
• Users pay a subscription to upload machines.
May 2017
Launch in UK

19. The future