Nereta Summit presentation - metrix learning
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Certifications/credentials – which ones matter to manufacturing employers? Brian Lee – Metrix Learning There are so many credentials in the marketplace...and increasingly, there are short term certifications. There are a multitude of certification providers. So how do you know which ones are truly valuable in the employment marketplace? Metrix learning is becoming a one stop shop for nearly every kind of certification you can think of! Their unique collaboration with multiple large certification providers such as skillsoft, certiport, Medcom trainex, Kenexa and more has produced a wonderful format for developing targeted career pathways. Brian Lee – New York CEO, Metrix Learning New York Wired for Education, LLC (New York Wired), founded in 1991, was originally established to provide state and local governments, not-for-profits agencies, and corporations with innovative and affordable training programs and technology solutions. New York Wired is now the only eTraining company solely focused on the needs of the public workforce training and development market. Using a combination of eLearning technology, instructor-led training and custom development, New York Wired has provided training programs to more than 50,000 adult learners in over 15 states. In 2008, New York Wired introduced Metrix Learning, its Web-based learning management system (LMS). Metrix was designed to meet the current and emerging training service delivery needs of Workforce Investment Boards (WIBs) and their customers (unemployed, under-employed and dislocated workers) that require new skills, enhanced skills, and certification training programs to prepare them for new employment opportunities. Brian is the CEO of Metrix Learning and has been with New York Wired for Education for fourteen years. Prior to working with New York Wired for Education, Brian worked as the Director of State Technologies, Inc. and in Executive and Government sales for Xerox.
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Nereta Summit presentation - metrix learning
- 1. Metrix Learning Certifications & Career Pathways NERETA 2016
- 2. Agenda • Workforce Background • Credentials • Manufacturing Industry • Career Pathways
- 3. BACKGROUND
- 4. Employed 159.2 million (63%) Employed Lesser Paid 31.8 million (20%) Unemployed 7.96 million (5.0%) Recent College Grads 2.8 million SNAP Participants 45 million (14%) Incarcerated Released Annually 600,000 Transitioning Veterans 250,000
- 5. The Changing Workforce in America • Workforce participation rate is 63% • How do we engage at-risk populations? • Youth • Public assistance • Re-entry/incarcerated • Long-term unemployed • Those who gave up on finding work
- 6. The Changing Workforce in America • Technology = displaced workers • Multigenerational Workforce • Baby Boomers • 10,000 daily enter retirement age • Succession Planning/ Management Gaps • Millennials • Largest % in workforce • New job/company on avg 2.4 years
- 7. Changes in Technology = Changes in Workforce • New competition emerging everyday • Buying, selling, merging – Lack technology? Acquire.
- 8. Changes in Technology = Changes in Workforce • The bottom line – workforce lay offs, changing management • Traditional ‘9-5’ jobs vs other • Rise of freelancing
- 9. Changes in Job Searching • Online resumes (LinkedIn, etc.) • More tools to filter and match applicants • The degree is the new high school diploma • Skills mismatch – overqualified or underqualified
- 10. Case Study: The Auto Industry • Disrupting the Taxi Industry • Uber, Lyft • All-Electric Cars/Alternative Energy • Tesla, Chevy, Nissan, Toyota • Self-Driving Cars • Coalition – Google, Ford, Uber, Volvo, Lyft • March 2016 – GM buys Cruise Automation
- 11. CREDENTIALS
- 12. The Learning Landscape MOOCs YouTube Virtual Reality • More ways to learn than ever before - TECHNOLOGY • Collaborative learning • Lifelong learning
- 13. Acquiring Skills WIOA Career Pathways Toolkit
- 14. Verifying Skills Academic Degrees Professional Licenses Industry Certifications Digital Certificates, Badges
- 15. Industry National Occupational Skill Certificate TOTAL CREDENTIALS 137,852 16,670 Healthcare Practitioner/Tech. 24,443 43% Transportation 23,539 49% Healthcare Support 22,512 75% Office/Admin. 12,385 75% Production 10,066 80% Computer/Mathematical Sci. 9,437 83% Management 6,405 70% Installation/Maintenance 5,759 68% Construction/Extraction 4,016 75% WIOA Credentials (4 Qtrs ending 9-30-15)
- 16. Achieving More Credentials • Limited by workforce funding • Credentials doesn’t just mean degrees/professional licenses • Industry-backed credentials/industry certifications • Industry leaders drive demand and hiring • Industry creates national standards • Employer approval and acceptance is key
- 17. Earning Industry Certifications • Flexible training • Source of training doesn’t matter (online, college, boot camp, self) • Online training: $100-$600 (training + test voucher) • Classroom-based training: $1000-$5000+ (training) • Certifications earned are verified by test provider (Microsoft, Cisco, PMI, etc.) • Certifications can be added to resume, LinkedIn with link to verification
- 18. National Certification Demand ___ Information Technology Management Manufacturing # Openings nationally 350,000+ 377,000+ 313,000+ # Jobs that prefer or require certifications 211,000+ 172,000+ 53,000+ Top Certifications CISSP, MCSE, VMWare, Oracle Database Administrator, CompTIA A+, Security + Project Management, ITIL, Six Sigma Green Belt, Certified Scrum Master LEAN Six Sigma, Certified Production Technician, CNC Machine Operator, Certified Logistics Technician Top Locations San Francisco, CA New York, NY Washington, DC New York, NY Chicago, IL Houston, TX Houston, TX Atlanta, GA New York, NY • Average certification cost: $4000 • Total cost to meet demand: $1.75 billion
- 19. The Value of Certifications Porter, Caroline. (2013, July 15). “Seeking a Shortcut to a Job”. Wall Street Journal. • More jobseekers and students look towards certifications to help their job prospects • Shows perseverance, work ethic, and expertise • Cost effective & quicker delivery than traditional degree programs
- 20. Why Certifications Matter • Lower recruiting costs • Higher pass rates for employer screening • Select more qualified & diverse applicant pool • New hire fit & retain “Managing the Talent Pipeline.” US Chamber of Commerce
- 21. MANUFACTURING
- 22. Manufacturing in America • 18.5 million jobs in the US • Between 2000 and 2010, the United States lost 5.7 million manufacturing jobs (offshoring, recession, skill gap) • Technology displacing traditional assembly / production jobs • New jobs created require new skillset • Advanced manufacturing makes US globally competitive
- 23. Manufacturing Jobs “The U.S. manufacturing workforce is aging rapidly, with half of the existing workforce only 10-15 years away from retirement. Yet, American manufacturing employers are struggling to build a pipeline of new workers. Some 600,000 positions are currently unfilled, and more than three million additional positions are due to open by 2020.” 2 2 ”Missing Makers: How to Rebuild America’s Manufacturing Workforce” by the Alcoa Foundation and Hope Street Group
- 24. Manufacturing Stigma • Public image • Not the same dirty, dangerous professions anymore • Lack of interest and skills • What is ‘manufacturing’ today? • High-tech equipment • Well-paying jobs • Solving real world problems through engineering, design, and technology
- 25. Manufacturing Industries • Aerospace industry • Automotive industry • Chemical industry • Computer industry • Electronics industry • Food processing industry • Garment industry • Pharmaceutical industry • Pulp and paper industry • Toy industry
- 26. What do employers look for? • Degree (Associate’s, Bachelor’s, Master’s, PhD) • Certificates • Industry Certifications • Licenses
- 27. Manufacturing Credentialing Organizations • Manufacturing Skills Standards Council (MSSC) • Society of Manufacturing Engineers (SME) • International Society of Automation (ISA) • American Welding Society (AWS)
- 28. Manufacturing Certifications Manufacturing Safety Green Energy Management • MSSC • MSI • NIMS • AWS • ISA • NCCER • NADCA • FMA • PMMI • APICS • OSHA • Dept. of Transportation • HACCP • BPI • RESNET • AEE • Lean/Six Sigma • Project Management Professional • Agile • Microsoft Project
- 29. Manufacturing Certifications • Certifications are a plus, but not required • Ability and skills is more important • Most skills are specific to the manufacturer or tools and taught on the job ___ Manufacturing # Openings nationally 313,000+ # Jobs that prefer or require certifications 53,397 Top Certifications LEAN Six Sigma, Certified Production Technician, CNC Machine Operator, Certified Logistics Technician Top Locations Houston, TX Atlanta, GA New York, NY
- 30. Case Study: Oswego, NY • Located on Lake Ontario • Median household income: $38,000 • 24.2% of population below poverty line • Average home costs under $90,000
- 31. Case Study: Oswego, NY • Novelis (manufacturer for Ford) looking to hire 300 people over a 3-year period • Challenges • Current screening process filtering out potential matches • High relocation cost = need to recruit local talent • Lack of talent pipeline
- 32. Case Study: Oswego, NY Register Individual Cognitive Assessment • Career Consultation Soft Skills Assessment • Remediation • Manufacturing Skills Training Technical Skills Assessment • Manufacturing Skills Training • Community College – Custom Certificate Program Interview/Hire • On-the-Job Training
- 33. CAREER PATHWAYS
- 34. Career Pathways Portal Pilot Participants Business Services Assess New Hires Recruit Skilled Workers Retirement & Succession Planning Incentivized Skills Training Badges & Industry Certifications Jobseeker Tools Assessments 10 Industry Pathways Aggregated Training Measurable Milestones Badges & Industry Certifications Integrated Job Search 1. Orange County, NY 2. Orlando, FL 3. San Jose, CA 4. Eastern CT 5. Capital Region NY 6. Contra Costa, CA 7. Westchester, NY 8. US Virgin Islands 9. Buffalo, NY 10. Oswego, NY
- 36. Registration and Assessment Subjective, Objective or Cognitive Assessment Self-Assessment 900+ Technical Skill Assessments Aptitude & Ability Assessment Subjective, Objective or Cognitive AssessmentSubjective, Objective or Cognitive Assessment
- 37. Industry Driven Career Pathways 1 Business (Management/Administrative) Construction/Maintenance Finance Health Care Hospitality & Tourism Information Technology Manufacturing Marketing/Sales/Service Personal Care/Human Services Transportation/Logistics 1 Career Pathways framework based on US Labor Market Data, WIOA Career Pathways Toolkit, CareerOneStop’s Competency Models, ONET OnLine, and industry input OccupationSectorIndustryFoundation
- 38. Career Pathways via Metrix Learning
- 39. Skill Gain: Targeted Training 2,000+ Workplace Skills/ Business 3,000+ Desktop/ IT Industry 1,000+ Healthcare Industry 700+ Manufacturing Industry 1,000+ Foundation/Remedial Skills E-learning Workshops
- 40. Certify: Verify Skills Gain 30+ Entry Level Certifications 100+ Professional Level Certifications Badges approved by local employers Industry Certifications Custom Certificate/ Badge
- 41. Finding Jobs
- 42. Conclusion • Technology is disrupting workforce, businesses & education • Skills training should align with employer demands • Credentials + employer recognition = employment • Community partnerships allow for skilled talent pipeline
Editor's Notes
- New York Wired for Education (NYW) is headquartered at the SUNY Polytechnic Institute in Albany, NY. As a way to promote economic and work development in the evolving Nanotechnology industry, NYW has created 15 hours of introductory content in partnership with the school. NYW is a workforce focused technology company. NYW’s learning management system, Metrix Learning has been used with success 15 states with a variety of populations and organizations.
- Before we dive into certifications, let’s take a look at the current workforce and how things are changing.
- Over the years, the makeup of the workforce has changed dramatically due to technology. Whether it’s to keep up with consumer demand and maintain profits by outsourcing work or by cutting workforce costs, things are different now than it was twenty years ago. The baby boomer generation is leaving the workforce, taking a huge amount of knowledge, skills, and experience with them. Millennials are facing some of the biggest challenges in finding valuable work. Due to the shift in what makes up an ‘ideal’ job, millennials aren’t settling. There’s a gap between what employers are offering and what the workforce is looking for in a job.
- Change is unavoidable with new technologies emerging everyday. Employers have no choice but to do everything they can to maintain their lead in the marketplace. This means selling off parts that are no longer profitable, making strategic mergers, and buying other companies to acquire new tech.
- Companies are thinking more and more about the bottom line. This means cutting costs through layoffs or changing management. Think of IBM in the news recently. Closing stores – Sears is closing a portion of Kmarts and Sears stores. Through these changes, the nature of work is changing. This means flexible job arrangements through freelancing and other means instead of a traditional 9-5 job.
- Case Study – The Auto Industry Startups like Uber and Lyft weren’t thought of as a threat until it was too late. For the taxi industry which hadn’t changed, they didn’t think anything was going to change. Then, Uber and Lyft came in with their technology, their crowdsourcing, and their new ideas and changed the industry forever. There’s a race to creating the new car that will use alternative energy. All-electric cars are being developed and perfected. Toyota is researching hydrogen cars. And the newest tech to disrupt the auto industry is the advent of high-tech sensors, cameras, and GPS to create self-driving cars. GM was losing ground to Google, Apple so they bought Cruise Automation, a software company dedicated entirely to self-driving car technology. They realized they don’t have the expertise, but this was technology that they need to keep afloat in the industry.
- Because the nature of the workforce and jobs is changing, there are different ways that jobseekers can differentiate themselves. The nature of education is also changing. The value of a degree is changing.
- First, learning is not just sitting in the classroom, getting a HS diploma or a college degree. The internet has created a huge opportunity for anyone, anywhere to learn anything. This includes top institutions, like MIT and Harvard, putting their courses online through MOOCs. Want to learn guitar, Photoshop, or Quickbooks? You can watch videos on Youtube and learn new things in minutes. Sites like Khan Academy are changing how and when people learn, creating paths for people to pursue lifelong learning, whether it is to gain skills for work or to pursue hobbies.
- With the various new ways to learn skills, how does an employer know that you have mastered a skill? Traditionally, academic degrees and professional licenses are the most valued credentials. However, industry certifications and digital certificates and badges are becoming more common.
- Sources: BLS (job openings in MFG, feb 2016) Indeed Job Trends (as of Mar 2016) Simply Hired
- 18.5 million jobs from National Association of Manufacturers (NAM)
- Beautiful, quality of life How do you attract companies and workers? Recent closure of the nuclear energy plant = loss of jobs, loss of property taxes There are manufacturing jobs paying $70,000+ with no one to fill them If this continues on, more companies will leave The WDB’s vision is to leverage their resources and partnerships to engage the population (poverty, etc.), build up the pipeline, and keep companies in Oswego. They are using a Career Pathways strategy to address this issue.
- The Career Pathways Portal is a culmination of all of our developments the past 8 years. Our Portal combines In 2016, we are launching this initiative in ten locations across the country.
- Once individuals register at WDB they will most likely receive an assessment (TABE, Work Keys etc). We have three types of assessments that can be delivered via Metrix 1.) Subjective Self- Assessment Based on the 1,000 occupations/skills from the federal O*Net database, an individual can rate themselves on the most common job skills. This allows an individual to see where their skills gaps are and receive automatic remediation with online courses. 2.) Objective Skill Assessment Used by staffing agencies, IBM’s Kenexa ProveIT has 900+ technical skill assessments to test an individual’s knowledge on a particular skill. This can be used pre/post training or as screening resource for business services. 3.) BestWork Data Cognitive Assessment BestWork data has 20+ years of experience delivering this assessment with industry experts nationally. This 30 minute assessment measures an individual’s aptitude or potential to do perform a particular job.
- Based on assessment or program, individuals are placed in a targeted pathway to receive a comprehensive training plan. Through in-depth consulting, pathways will be customized based on populations served, community partner resources and employers’ input. Training will be divided into four skill levels: Foundation, Industry, Sector, and Occupation. The career pathways will address skill gaps with automatic remediation, provide clear training milestones through progressive badging and dynamically display skill transferability.
- This is the Career Pathways tool via Metrix Learning. Someone would select an Industry, Occupation the take a self-assessment. Based on the results, the wheel charts identifies skills gaps . Red indicates a skill gap present, blue indicates they have that skill and green indicates their skills exceed those required. The portal acts as virtual skill repository by seamlessly integrating online training, external training, formal education and prior work experience. Targeted workshops can be offered at career centers, libraries, CBOs or community colleges to include work readiness tips, certification programs, boot-camps and guest speakers from the industry.
- Metrix Learning provides 7,000 courses/videos for foundation and industry level skills. In partnership with other training providers, online learning can be used as a cost effective alternative, a prerequisite for classroom training, can be used by other providers to compliment existing trainings/workshops (blended) or an additional option for OJT/apprenticeship
- Metrix Learning has training for 130+ industry recognized certifications. We’ve partnered with PearsonVue to provide integrated vouchering so individuals can seamlessly receive their training, test-preparation and voucher. Individuals have to sit for a proctored exam an authorized testing center to receive their industry recognized credential. There is a separate cost associated with exam vouchers. Digital skill badges will be used for populations like youth or public assistance as they advance through training. Employers can assist in the skill-pipeline by agreeing to internships, apprenticeships or on-the-job training for clients who successfully pass the training milestones. Employers will also be able to search and recruit skilled workers from the portal talent database.