In the digital business world, customer information is vital for success. But increasingly, consumers will only choose to share their data with companies they believe will use it ethically and securely. As a result, consumer trust has become the new competitive differentiator. We recently surveyed 2,404 consumers in the Asia-Pacific region and Middle East to learn more about consumers’ perception of trust. We believe our findings are relevant not only to companies operating in those geographies but also for any organization concerned with maintaining trust in the digital business world.

11. It takes years to build trust but just a moment to break. Read the full report
to understand why your customers don’t trust you. Click here
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