Visitors to your website who place products or packages in their cart or basket are showing an intent to buy. They are very hot prospects. All they need is timely reminder to make the booking or purchase the product.
cartRecovery can capture a customer’s email address early in the cart to enable you to recover lost sales. Use real-time data collection so you know as soon as they leave your online site. You can recover lost sales in real-time.
Automate the recapture of lost customers through our real-time messaging platform and see your revenues increase.
www.cloud-iq.com/#FREETRIAL
1. cartRecovery
‘For every £100 spent on
driving people to a website,
only £1 is spent on
conversion’
(Forrester)
callMe cartRecovery smartSMS
2. About cloud.IQ
The only multi- Our real time 10 years
channel cart Apps are easy experience and We're global
abandonment to set up and 12,500 global 24/7 support
solution integrate campaigns
4. The opportunity
75% £4BN 40% ABANDONED
OF ONLINE PER ANNUM OF ONLINE SALES ARE
SALES ARE OF LOST TRANSACTIO 10 X
ABANDONED REVENUE NS MORE
LIKELY
FOR UK COMPLETE
TO CONVERT
RETAILERS OFFLINE
5. The challenge
2-3% 27 TIMES
10-20%
90 MINUTES EMAIL ONLY AN HOUR
OPEN RATE IS THE AVERAGE
FOR EMAIL AVERAGE AVERAGE
TIME A USER
ONLY OPENING CONVERSION SWITCHES
SOLUTION TIMES RATES BETWEEN
DEVICES
7. cartRecovery
Why is multi-channel marketing 3
times more effective?
1000 carts abandon 300 prospects 500 prospects
Open rates for MC are 4 x
higher 60 250
3X more likely to convert within 3% 9%
30 mins. SMS are read within 5
mins, 90 mins on average for an
email
Conversion 2 22
Cost of promotion/voucher 10% 5p an SMS, 30p a call
8. cartRecovery
Best practice
1 2 3 4 5
Send the Always
Showcase the
Create a Hold off on product with
initial include a
series of discounts and photo,
courtesy direct link
emails incentives description and
email within back to the
until the final review within
an hour cart
email the email
9. cartRecovery
Customer/data protection
• World-class security – ISO/IEC 27001
certification by reputed British Standards
Institution ensures safety of customer data
• We don’t use cookies
• Re-marketing is common practice and
interpreted by the privacy act as ‘implied
consent’
MULTI-CHANNEL
ENGINE
• The customer is not (unless they have
checked a box) consenting to marketing
communication from here on.
• Focus on excellent customer service and the
customer will be impressed!
12. What’s in it for you?
Improved Single
Increased Client
Increased Client Solution provider for
Revenue Satisfaction
Conversions and user multi channel
and Retention
experience re marketing
13. Other Apps
Cart Recovery callME MobileApp SMSdialogue
multi channel cart call back button mobile site builder SMS interaction
abandonment tool to drive
re- marketing engagement
IN BETA
Smart0800 Qrcode
Manage and Generate and manage
measure inbound QR codes to drive
call enquiries traffic to mobile sites
14. Automotive: Vauxhall
Recovers 30% of incomplete test drive
requests and use callMe call back across
their site
Test drive Call back
recovery
MULTI-CHANNEL MULTI-CHANNEL
ENGINE ENGINE