Conscious consumption is not a new idea. But we're only half way there in getting it working: we've got the data. There is now tonnes of data and information on the stories behind all the products we buy and the companies we interact with. The next step, is to excite people about using that data in their daily lives, about the prospect of using that data to craft a good life - a life where every action we take is good to the people and the planet that we care about.

1. C O M PA N I E S A R E D E E P LY
I N T E R C O N N E C T E D
W I T H
SOCIAL
issues
ENVIRONMENTAL
issues

2. T H E R E ’ S N O W L OT S O F
I N F O R M AT I O N O U T T H E R E

3. S O W H Y A R E N ’ T P E O P L E
E X C I T E D A B O U T
E T H I C A L C H O I C E S ?

4. I T ’ S D U L L

5. H O W D O W E E X C I T E C O N S U M E R S A B O U T
C O N S C I O U S C O N S U M P T I O N ?

6. DesignJam

7. G AT H E R I N G :
Game
Designers
Media
Artists
Data
Visualisers

8. Fun to
interact
with
Worth
Sharing
TO P L A N T T H E S E E D O F
C O N S C I O U S C O N S U M P T I O N
B Y C R E AT I N G S O M E T H I N G . . .
Personal

9. W E W I L L P R O V I D E . . .
API access to our data
a chance to learn and
apply new skills

10. MENTORS UX DESIGNIN:
W E A R E S E E K I N G . . .

11. W E A R E S E E K I N G . . .
MENTORS VISUALISATIONIN:

12. W E A R E S E E K I N G . . .
MENTORS GAMIFICATIONIN:

13. W E A R E S E E K I N G . . .
MENTORS VIRAL MEDIAIN:

14. T H E E N D R E S U LT . . .

15. M AY B E . . .
A GAME
http://www.scarecrowgame.com/

16. M AY B E . . .
AN INFOGRAPHIC

17. M AY B E . . .
PERSONALISED
http://www.thewildernessdowntown.com/ http://www.youtube.com/watch?v=JHfhV9F344k

18. M AY B E . . .
SOMETHING WE HAVEN’T
EVEN THOUGH OF

19. E V E R YO N E WA N T S TO L I V E
A G O O D L I F E

20. E V E R YO N E WA N T S TO L I V E
A G O O D L I F E
A L I F E W H E R E O U R A C T I O N S
R E F L E C T O U R VA LU E S

21. L E T S E X C I T E P E O P L E
A B O U T B E I N G A B L E TO
L I V E A G O O D L I F E
http://blog.goodforus.info/design-jam/more/Find out more