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the buzz .
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∆buzz
bands apps
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walls
c reate a demand
 to wear your brand
     on their band
& the viral buzz c ontinues …
∆   trigger engagement
∆   c reate c onvers ation
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∆   market the databas e
∆ r o in l o o m sa e
  e l go s r esg s
   vv     g
∆ le id of d
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Buzz Presentation
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Buzz Presentation

  • 1.
  • 2.
  • 3. ∆ 2 ya - 2 ,0 0 vn 0 er 0 0 ee t s s ∆ N C- L - S n u n T m a N p s O l d Y A a Ja - a p - a l - rn o e a ∆ t h o g f mte vn p n es O e n l yr h ee t l n r P V c o o a ∆ cete p la n & t t ie ra a p t s s a g s iv ic io re ∆ m r tgineig n e a a ts ak in tle c & n lic e l y ∆ l ea in c lrl e d e rg g uuat n s v t r
  • 4. social media branding eg g m n n a e et matchmaking technologies g ma ehg s a er c a ic mm t n k in e
  • 5. c reatinfeedinggrowing . the buzz . . g.
  • 7. c reate a demand to wear your brand on their band & the viral buzz c ontinues …
  • 8.
  • 9.
  • 10.
  • 11.
  • 12.
  • 13. trigger engagement ∆ c reate c onvers ation ∆ get them into the game ∆ market the databas e
  • 14.
  • 15.
  • 16.
  • 17. ∆ r o in l o o m sa e e l go s r esg s vv g ∆ le id of d iv v e ee ∆ rn o lt y in es a d mo e w n r tr ∆ a t fl tit r uo oo wt lw e ∆ vtg/ oin oin p l g l ∆ h ulm r tgt ues o r ak in o sr y e ∆ cno / n u g fe e sr l g a e ilr a t
  • 18. ∆ text to the wall ∆ rec eive an auto text ∆ c reate a game they’ll want to ∆ c ontinue the c onvers ation play
  • 19. eg g g n a in c nestn o vr io a
  • 21. gamification l ay e a s o l rwr yt d g m m c a ic game shows a e eh n s facebook games s ep t e we s ks a lt yfour square oe tr
  • 22. pointsb d es t levelsvl to e a g st u as e e rp v rg in o tchallenges tet ba g gp ins we post jo in competition r o nio e g itn friends sae c invite hr p r ip t donate check-in l d ro r at ae ic e eb ad a attend
  • 23. americ ans play a game online every week
  • 24. ∆ motivation ∆ partic ipation ∆ validation ∆ emotional inves tment
  • 25. ∆ points ∆ badges ∆ s tatus ∆ rec ognition ∆ ac c es s
  • 26. ∆ tetg wein ∆ m k g uc ae ain p rh ss ∆ f e o k ot a bo ps c s ∆ s ek go t p ain u ∆ yuu e id o o tb v e s ∆ p s gc m e t ot o m ns in ∆ rtg a s in ∆ a e d gee t t n in vns t ∆ pl os l ∆ c ek gin h cin - ∆ vl t rg o ne in u e ∆ sa n ga s cn in d ∆ j in o g in ∆ sa n gvt p s r cn in oe ot s e ∆ initgf n s vin r d ie ∆ ba da b sa os rn m asd r
  • 27.
  • 28.
  • 30. QuickTimeª and QuickTimeª and a a decompressor decompressor are needed see this picture. are needed toto see this picture.
  • 31. ∆ c m le ba d d o p ty rn e el ∆ cs m a l ut izb o e ∆ flo t t a a e e t yt u c ne m n g m n ss m l n e ∆ rg n l n tn l a e b ad e io a& a al d r o rs io e ∆ ra t e a e h n e elim g m c a g s - ∆ wr o ay m r h n o t l ok n n s at o e ra e s p bt ∆ r l e n lic d sb a e - im a a ts ah o r at y d
  • 32.
  • 33. ∆ t g t u ie c a e ad ne r ∆ d fe b c e e oj t s in e iv ∆ id nifd se b h v r e t eird e aios y ∆ id nifrwrs e t e ad y ∆ cet te t t y ra h s a g e re ∆ d vl e t t in c ae g s ee p ne a g h ln e o r in l ∆ a a z & eis n l e rv e y
  • 35.
  • 36. ∆ div t f re r f aic ∆ inu n e e aios fe c b h v r l ∆ m n g l is s a a eo t g ic ∆ in rae a s ces sl e ∆ c lb rt ra t e oa oa elim l e -
  • 37.
  • 38.
  • 40. info ∆ h t f trt oe o pin lo ∆ a o th h t b u te oel ∆rtr t eaas sun ∆ m k a ee a n ae rsr t v io ∆ so s hp ∆ s a e ics p sr e v ∆ in u uaf tid a g rl c s ao
  • 41. events ∆ sh d lo ee t c e u f vns e ∆ m cl d r y a na e ∆ in u uacr o y a g rlee n m ∆ in u uab l a g rlas l ∆ m n g r r e tn a a e’s e pio c ∆ ae p r f r at t y
  • 42. getting there ∆ pr eot aa rue d s ∆ p d s ia ru s e et n o t r e ∆ b so t & f u rue in s o ∆ C I x2 o nc S t t c n et e
  • 43. must see ∆ m nm n o u et s ∆ m su s ue m ∆ zo o ∆ cp o a itl ∆ wit h ue he o s
  • 44. tips ∆ wa e et r h ∆ tuis in o rt f o ∆ sf y at e ∆ g t g ru d e in ao n t
  • 45. service ∆ c n ie e ir t o c r de g c ∆ vl d et a t irc e ∆ ro sr e ir t o m ev d e ic c ∆ m k a ee a n ae rsr t v io ∆ h t o e tr oe p r o l a ∆ pivt cr ra a e
  • 46. play2win ∆ h wo l o tp y a ∆ gt Q r dr ea R e e a ∆ pizs re ∆ tet we ∆ ps ot ∆ c ekin h c- s ∆ re ! a it t