2. WHAT IS RESEARCH AND
PLANNING?
• Research and planning deals with all aspects of development, production
and marketing with regards to a product. It is important that the product is
developed. Produced and marketed to consumers in a good way so that the
consumers invest in the product and therefore make it profitable.
• The research could be done through carrying out questionnaires and using
past films to find out what films sell the most as well as what genre the
film will be so they can release the film at a specific time so that the film
sells well.
3. WHAT RESEARCH AND PLANNING
STAGES ARE NEEDED TO MAKE A
HORROR FILM?
• When making a horror film the research and planning stages are vital to
creating the finished product. Firstly film companies need to plan who
their target audience will be so that the product sells, they will need to
create a plot in way that it attracts the target audience as well as, how much
will the film cost to make and who will invest in it, what locations will be
used, what actors to use, what props will be used, create a production
schedule, plan effects and create a storyboard and shot list.