Insperation and rival.
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Me and Ryan chose Volvic as their main rival because it offers different flavored waters and is a large company. While Volvic was their rival, its bottle labels also provided inspiration for their own labels. Volvic's labels are simple yet effective, featuring an image of where the water originated and colors that are simple but stand out well. Their labels are larger than average but use prominent colors and their logo to be noticeable.
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Perrier, Nestle and The Agnellis
Perrier, Nestle and The AgnellisINREV - European Association for Investors in Non-Listed Real Estate Vehicles
- Perrier, the world's largest mineral water company, is facing financial difficulties due to a benzene scandal, making it vulnerable to takeover bids.
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- The outcome of Nestle's lawsuits against Exor and Saint Louis' stakes in Perrier will influence whether the Agnelli family or Nestle gains control of Perrier.Brand Audit of Nestle Pure Life
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