1. 4) How effective is the combination of your main products and ancillary texts?
When creating my horror trailer, magazine and poster I wanted to be able to have a clear link
between the three products so that the audience know that they relate, and when recognising an
aspect on the product they can recognise this is ‘Dollways’’.
A strong link between the three products is the use of the doll, I used the doll a lot in my trailer
therefore I used it on my magazine front cover and poster so that the audience can recognise this
doll is from ‘’Dollways’’.
The cemetery has a strong link with my three products as the cemetery is the main location in my
horror trailer. The doll is found in the cemetery by Carl when he is visiting his wife’s grave. I wanted
to illustrate the cemetery in my three products to be able to make the genre of my horror film
obvious. In my magazine front cover the doll is sitting on the grave and in my horror film poster the
doll is being held in a dark black and white image, the use of the grave has an important link of
recognition.
The cemetery is a scary environment that most humans fear to be in; even whilst I was filming in the
cemetery I was afraid myself. The cemetery is known as a place where ghosts are found. The
cemetery represented the genre of my horror trailer of psychological horror. I used the cemetery as
a link in all my media products because a cemetery is a strong convention of a horror genre.
Immediately when an audience sees a grave there is a fear of suspicion of ghosts. I really emphasised
the location of the cemetery in my trailer and I placed the doll in front of a grave which immediately
creates the doll to appear scary.
The typography of my horror trailer seems like a blood drop, I used a similar font not too much of
the red on the magazine I did this because I wanted my audience to be able to make a link between
my magazine, and poster however I didn’t use the text in the trailer, as I didn’t specify a specific date
of the film’s release date. I made my typography with blood drops as I used fake blood in my trailer
which is very significant. In addition I wanted my audience to be able to make a link between the
typography and the horror genre, as blood is often a suspicious fear in humans. My horror magazine
and poster, creates tension and suspicion to my target audience with the use of blood this makes
the audience want to see the film.
My three media products are very effective in attracting my target audience and the use of horror
creates suspicion and an excitement of fear for my audience wanting to see the film, or purchase a
magazine.