1. Selling Line
Masthead
Kicker
Cover Line
Kicker
Cover Line
Kicker
Cover Line
Secondary
Lead
Graphic
Feature
Headline / Lead Story
Anchorage
Plug
Menu
Strip
Bar
Code

2. Feature Shot
Feature Shot
Page #
Page #
Page #
Feature Shot
Page #
Feature Section inc.
section headers,
cover lines and page
numbers
Feature
Section inc.
section
headers,
cover lines
and page
numbers
Subscriptions Banner
Graphic Feature inc.
Caption
Editorial
(with
picture)

3. Graphic Feature inc.
Pull-Quote
Section Header
Introductory Text
Feature Shot
Headline /
Quote #1
1st Column of
article
2nd Column of
article
Caption
Pull-Quote
#1
Page #
Inset Shot
te #2
Pull-Quo
Page #