This is concrete campaign - Upda

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This is concrete campaign - Upda

  1. 1. This is Concrete • Communicate best practice in sustainable construction • Showcase exemplar projects in sustainable construction •Broaden our community, gain a greater understanding of our community, gain greater understanding by our community
  2. 2. Project This is low carbon: • Re-use of existing concrete frame • Re-cycling of concrete demolition waste locally • Operational energy savings from exposing the thermal mass of concrete
  3. 3. Fact •The concrete industry sectors have 95% of the BRE BES 6001 certificates for responsible sourcing - www.greenbooklive.com • Concrete is a local material • UK legislated chain of custody
  4. 4. Fact ad
  5. 5. www.thisisconcrete.co.uk Share your project with This is Concrete
  6. 6. Online Project ad
  7. 7. Online fact ad
  8. 8. Online ads at www.bdonline.co.uk
  9. 9. Social Media www.twitter.com/thisisconcrete www.flickr.com/photos/thisisconcrete
  10. 10. Social Media www.linkedin.com www.facebook.com
  11. 11. Next project advert Angel Building This is low carbon: • Re-use of existing concrete frame • Re-use of by-products from other industries (ggbs/fa) • Visual concrete finish – material and energy efficient
  12. 12. Next fact ad • Responsible Sourced Concrete The data from the 3rd sustainability performance report will provide a figure for % of responsibly sourced concrete. From this we can measure by how much the industry has exceeded the government sustainable construction target. This data will enable ‘This is Concrete’ to communicate the leadership position of the concrete industry

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