1. M
Mashable
Online Career Expos: 2013
Connect. chat. recruit. hire.
mashable.brazenconnect.com
Powered By:
2. Mashable’s audience:
Connected, influential, tech savvy,
passive job seekers
9MM
Followers across social networks
Age Groups
25 - 34
20MM
Median Age
Monthly Unique Users
Household Income
Dual Audience
51% Male | 49% Female
$100,000 or higher
*largest percentage of audience
Social Media, Digital Marketing, Web Design, Technology
4. Millions of impressions, Thousands of
attendees, hundreds of Hours engaging
with your digital talent brand....
85,000
Social shares on Mashable per day
2,550,000
Social shares on Mashable per month
16,770,000
Social share page views per month
5. ...and Dozens of hires!
Reduce Your Time To
Hire With Chat
Efficient live chats lead to
interviews and hires - fast!
Connect with
Passive Talent
70% of Event Attendees
Are Passive Candidates
“We chatted with several qualified candidates,
walked away with a real talent pool and made a
direct hire for a position that we had spent months
trying to fill! ”
-Stern & Associates
6. 2013 Campaign
East Coast West Coast
New York, DC, Boston, Philadelphia
San Francisco, Los Angeles, San Diego Seattle, Portland
April 10
June 25 April 23
Sept 17 Sept 24
Nov 19
Midwest Southwest Southeast
Chicago, Minneapolis, Milwaukee, Des Moines Austin, Dallas, Houston Atlanta, Charlotte, Raleigh Durham, Miami
Denver, Phoenix, Salt Lake City
May 7 July 23 Oct. 15
7. Online Career Expo
candidate snapshot
Qualified, engaged and
11% interested in your career
28% opportunities!
21%
•81% of employers rated the candidates
average or above average
15%
25% •70% of candidates were at least
partially or fully employed
f College Grad 1-2 Years
3-5 Years 6-8 Years
9+ Years
*Data from the July 31, 2012 Mashable Online Career Expo
8. online career expo
employer snapshot
•Each employer chatted •81% percent of employers are
interested in attending another event
with an average of 48 candidates
in 3-6 months after their first event
•100% rated the “We were particularly impressed with the ease of
the technology provided for the Career Expo. It
pre-event communication was intuitive and easy to use and we loved that
above average or excellent your team provided training so we knew what to
expect when the event went live.” -- Vitamin T
*Data from the July 31, 2012 Mashable Online Career Expo
9. Exclusive Sponsorship
opportunities
Platinum Sponsor: $25,000
(Only 3 available)
• Participation in all 9 events, which includes branded employer
page, live chatting with candidates during the event, and a
Candidate Report of all registered candidates for post-event
outreach
• 9 dedicated emails to registered candidates about your career
opportunities (1 email per event to registered candidates)
• Mention of company name and involvement in the event in at least
4 promotional posts on Mashable.com about the Online Career
Expo series
• Platinum logo placement with direct link to your career page
(above the fold) on the main Online Career Expo series website
• Platinum logo placement in every email to registered candidates for
every event (approximately 5 emails per event, or 45 emails total)
• Guaranteed top-row booth placement (highest-traffic placement) at
each event
• 9 free listings on the Mashable Job Board ($1,800 value)
10. limited Sponsorship
opportunities
Gold Sponsor: $12,500
(Only 10 available)
• Participation in 5 events of your choice, which includes branded
employer page, live chatting with candidates during the event, and
a Candidate Report of all registered candidates for post-event
outreach
• Dedicated company call-out box about your career opportunities in
5 emails to registered candidates (1 per event)
• Mention of company name and involvement in the event in at least
2 promotional posts on Mashable.com about the Online Career
Expo series
• Gold logo placement with direct link on all relevant event
registration pages
• Gold logo placement in every email to registered candidates for
every relevant event (approximately 5 emails per event, or 25
emails total)
• Guaranteed 1st-tier booth placement at all relevant events (rows
1-3, highest-traffic placement)
• 5 free listings on the Mashable Job Board ($1,000 value)
11. limited Sponsorship
opportunities
Silver Sponsor: $3,500
• Participation in 3 events of your choice, which includes branded
employer page, live chatting with candidates during the event, and
a Candidate Report of all registered candidates for post-event
outreach
• Silver logo placement with link on all relevant event registration
pages
• Silver logo placement in every email to registered candidates for
every relevant event (Approximately 5 emails per event, or 15
emails total)
• 3 free listings on the Mashable Job Board ($600 value)
12. connect. chat. recruit. hire.
mashable digital career fairs
M Learn More:
mashable.brazenconnect.com
Mashable
Contact
Tim Hawk
tim@brazencareerist.com
443.791.8564