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6/22/2020 The THC Myth - How Cannabis Connoisseurs Will Choose Strains in the Future
https://cannabis.net/blog/opinion/the-thc-myth-how-cannabis-connoisseurs-will-choose-strains-in-the-future 2/12
The THC Myth - How Cannabis
Connoisseurs Will Choose Strains
in the Future
Buying cannabis in the future will not be about how much THC is in the bud!
Posted by:
Reginald Reefer, today at 12:00am
  140 Views
13
Shares
6/22/2020 The THC Myth - How Cannabis Connoisseurs Will Choose Strains in the Future
https://cannabis.net/blog/opinion/the-thc-myth-how-cannabis-connoisseurs-will-choose-strains-in-the-future 3/12
How Cannabis Connoisseurs will buy weed in the near future
(Hi Dwayne, My set-up is... Zoo Station LLC, Curt Dalton
CEO My Amazon code is DAS8-ZOOS , so DAS8 is the new Wilmington center code. Wilmington
center is at 110 Fordham Rd, Wilmington, MA 01887 The mailing address for Zoo Station is my
home at 189 Boston St, Middleton, MA 01949 I do not have my insurance bound yet with AON as I
just sent them my last 5 vins (I am starting with 10 vans) today. Will that AON coverage cover
rentals from you guys or do I need your rental insurance?)
If you ask the average stoner what constitutes good weed – they will probably mention THC
content as a deciding factor. If they could trade o any cannabinoid – THC will be the last to go.
But is THC really a good indicator that the weed is good? Cannabis growers, sellers and
researchers all emphatically agree – hell no!
Wait…THC shouldn’t be the metric used to judge good weed? Why the hell are they selling higher
THC at higher prices? Isn’t it supposed to get you higher?
That’s where the myth of THC comes into play. A study in the University of Colorado at the
Boulder’s Institute of Cognitive Science experimented with the strength of weed on 121
participants. After each participant were given a weaker and a stronger batch – they would rate
their high according to how they felt.
6/22/2020 The THC Myth - How Cannabis Connoisseurs Will Choose Strains in the Future
https://cannabis.net/blog/opinion/the-thc-myth-how-cannabis-connoisseurs-will-choose-strains-in-the-future 4/12
Interestingly – the higher THC count did very little to elevate the perceived high. In reality – both
groups reported “similar levels of highness”.
Here’s a snippet from a Forbes Article that spoke about this;
“Both groups received cannabis at varying “strengths”: ower users tried cannabis ower at either 16
percent or 24 percent THC, and extract users received oil at either 70 percent or 90 percent THC.
Researchers checked study participants’ blood and monitored their mood, cognitive function, and
intoxication level before, immediately after, and one hour after use.”
As the researchers expected, the concentrate users had very high levels of THC in their bodies after use.
But they weren’t “more high.”  - Source
(https://www.forbes.com/sites/chrisroberts/2020/06/16/science-reveals-the-cannabis-industrys-
greatest-lie-youre-buying-weed-wrong-and-so-is-everyone-else/#5afc421b2ee3)
They said that people in the “high category” as in – high doses of THC – were far less compromised
than they anticipated. In other words, even though they had measurably higher levels of THC in
their systems – they were not perceivably higher or self-reporting being higher than those who
smoked lower doses.
This makes the THC Breathalyzer debate about ‘what constitutes impairment’ not so
straightforward as ‘having x-amount of THC in your system’.
More importantly – the fact that THC content did not show a signi cant di erence in perceived
“highness” – it shows us that we need new metrics to decide how to judge what good weed is like.
New Categories for Selecting Weed
6/22/2020 The THC Myth - How Cannabis Connoisseurs Will Choose Strains in the Future
https://cannabis.net/blog/opinion/the-thc-myth-how-cannabis-connoisseurs-will-choose-strains-in-the-future 5/12
By no means am I claiming that the following is industry standards for selecting weed – rather, it’s
a suggestion to reconsider how we evaluate the weed we purchase. If THC content is not a good
indicator to the experienced potency of the strain – perhaps it’s important to start looking at the
myriad of other cannabinoids, terpenoids and avonoids when making a decision.
HOWEVER, if you were to break this down into the individual cannabinoids, terpenoids, avonoids
and so forth – you’re going to make selecting very di cult for the average consumer.
How will the average Jane or Joe know that X-percent of Terpenes, mixed with di erent
concentrations of cannabinoids and avonoids will produce a particular e ect? I would imagine
that that more experienced connoisseurs would be able to break it down into these categories –
however, for your average consumer we would require far simpler means of choosing.
Perhaps we can use some of the descriptors of the cannabis high to assist with labeling the
experience as opposed to relying on THC percentage. This could be AI-driven where an app that
has all the registered strains available for “Post-Toke Rating”. Perhaps, you rate 100 or 1000 strains
and you earn points to spend in dispensaries. If someone does this – at least give me a shout out from
your yacht!
The AI takes all of the data points and then streamlines the experience-pro le to all the display
cases where a particular strain is sold. Some of the metrics may include:
AI DATA POINTS FROM 1-10
Body High
Cerebral High
Cotton Mouth
Munchies
Smell
Onset
Taste
Perceived Strength
Perhaps the combination of these categories could create some sort of “Bud Score” for Potency,
Flavor & Enjoy-ability.
Similarly – medical categories could also be designed in this fashion where the total patient
population could crowdsource the overall experience. Some might say that this is the function of
websites like Lea y – however, Lea y still places a signi cant focus on THC levels as the main
indicator of quality. They do have a more robust avor and e ects breakdown which is very good
to help select the strain – however, it still doesn’t give you a clear indication about “how good” the
strain is.
6/22/2020 The THC Myth - How Cannabis Connoisseurs Will Choose Strains in the Future
https://cannabis.net/blog/opinion/the-thc-myth-how-cannabis-connoisseurs-will-choose-strains-in-the-future 6/12
Ultimately – it will be the personal user experience that determines how good or bad a strain is –
but in the near future, we will re-work the labeling system and create a new way of judging the
strains. I’m not 100% sure how that will look like – but hopefully this article helped spark some
ideas in the heads of a few growers around the world.
I strongly believe though that AI will play a signi cant role in helping people select strains in the
future.
WHAT DOES HIGHER THC MEAN? READ MORE...
(https://cannabis.net/blog/medical/stronger-thc-
not-higher-amounts-work-better-for-cancer-patients-new-study-shows)
IS MORE THC OR STRONGER THC BETTER FOR YOUR HIGH?
(https://cannabis.net/blog/medical/stronger-thc-not-higher-amounts-work-better-for-cancer-
patients-new-study-shows)
OR..
(https://cannabis.net/blog/news/should-you-pay-a-
higher-cannabis-tax-for-higher-thc-content)
WAIT, SHOULD THERE BE HIGHER TAXES ON HIGHER THC STRAINS?
(https://cannabis.net/blog/news/should-you-pay-a-higher-cannabis-tax-for-higher-thc-content)
What did you think?
6/22/2020 The THC Myth - How Cannabis Connoisseurs Will Choose Strains in the Future
https://cannabis.net/blog/opinion/the-thc-myth-how-cannabis-connoisseurs-will-choose-strains-in-the-future 7/12
  Keep reading... click here  
(https://cannabis.net/blog)
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6/22/2020 The THC Myth - How Cannabis Connoisseurs Will Choose Strains in the Future
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6/22/2020 The THC Myth - How Cannabis Connoisseurs Will Choose Strains in the Future
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(https://cannabis.net/blog/opinion/what-cannabis-entrepreneurs-need-to-know-to-outsmart-the-black-market)
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(https://cannabis.net/blog/opinion/the-ok-boomer-guide-to-cannabis-and-the-hip-happenings-of-young-whipper-
snappers)
OPINION
What Cannabis Entrepreneurs Need to Know to Outsmart the Black Market
Black market pot actually still thrives in states even if they’ve legalized cannabis already. The main reason why people still turn to
their dealers despite fairly easy access to weed is that illicit pot is cheaper. A study revealed that in Washington, the 44% retail tax
has had a negative impact on cannabis sales; this is likely because high taxes have caused them to turn to the black market.
6/22/2020 The THC Myth - How Cannabis Connoisseurs Will Choose Strains in the Future
https://cannabis.net/blog/opinion/the-thc-myth-how-cannabis-connoisseurs-will-choose-strains-in-the-future 10/12
MEDICAL
Cannabis’ Role in Maintaining Emotional Homeostasis
There is a lot of the endocannabinoid system we still do not understand. However, it is safe to say that the ECS is responsible for
maintaining balance within our organism. This is not only true for our physical bodies, but it also seems to be true for the mind. In
order to keep the mind healthy, the brain needs to be able to “rest, sleep and forget” certain things that hinder natural processes. I…
6/22/2020 The THC Myth - How Cannabis Connoisseurs Will Choose Strains in the Future
https://cannabis.net/blog/opinion/the-thc-myth-how-cannabis-connoisseurs-will-choose-strains-in-the-future 11/12
OPINION
The OK Boomer Guide to Cannabis (and the Hip Happenings of Young Whipper Snappers)
Most Boomers that begin to use cannabis for health and well-being all say that they “feel younger” after using it. This is because
their bodies have been deprived of healthy cannabinoids for decades. Imagine being deprived of vitamin C for your entire life…how
would your health be?
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The Myth of THC Levels - How Cannabis Will Be Bought in the Future

  • 1. 6/22/2020 The THC Myth - How Cannabis Connoisseurs Will Choose Strains in the Future https://cannabis.net/blog/opinion/the-thc-myth-how-cannabis-connoisseurs-will-choose-strains-in-the-future 2/12 The THC Myth - How Cannabis Connoisseurs Will Choose Strains in the Future Buying cannabis in the future will not be about how much THC is in the bud! Posted by: Reginald Reefer, today at 12:00am   140 Views 13 Shares
  • 2. 6/22/2020 The THC Myth - How Cannabis Connoisseurs Will Choose Strains in the Future https://cannabis.net/blog/opinion/the-thc-myth-how-cannabis-connoisseurs-will-choose-strains-in-the-future 3/12 How Cannabis Connoisseurs will buy weed in the near future (Hi Dwayne, My set-up is... Zoo Station LLC, Curt Dalton CEO My Amazon code is DAS8-ZOOS , so DAS8 is the new Wilmington center code. Wilmington center is at 110 Fordham Rd, Wilmington, MA 01887 The mailing address for Zoo Station is my home at 189 Boston St, Middleton, MA 01949 I do not have my insurance bound yet with AON as I just sent them my last 5 vins (I am starting with 10 vans) today. Will that AON coverage cover rentals from you guys or do I need your rental insurance?) If you ask the average stoner what constitutes good weed – they will probably mention THC content as a deciding factor. If they could trade o any cannabinoid – THC will be the last to go. But is THC really a good indicator that the weed is good? Cannabis growers, sellers and researchers all emphatically agree – hell no! Wait…THC shouldn’t be the metric used to judge good weed? Why the hell are they selling higher THC at higher prices? Isn’t it supposed to get you higher? That’s where the myth of THC comes into play. A study in the University of Colorado at the Boulder’s Institute of Cognitive Science experimented with the strength of weed on 121 participants. After each participant were given a weaker and a stronger batch – they would rate their high according to how they felt.
  • 3. 6/22/2020 The THC Myth - How Cannabis Connoisseurs Will Choose Strains in the Future https://cannabis.net/blog/opinion/the-thc-myth-how-cannabis-connoisseurs-will-choose-strains-in-the-future 4/12 Interestingly – the higher THC count did very little to elevate the perceived high. In reality – both groups reported “similar levels of highness”. Here’s a snippet from a Forbes Article that spoke about this; “Both groups received cannabis at varying “strengths”: ower users tried cannabis ower at either 16 percent or 24 percent THC, and extract users received oil at either 70 percent or 90 percent THC. Researchers checked study participants’ blood and monitored their mood, cognitive function, and intoxication level before, immediately after, and one hour after use.” As the researchers expected, the concentrate users had very high levels of THC in their bodies after use. But they weren’t “more high.”  - Source (https://www.forbes.com/sites/chrisroberts/2020/06/16/science-reveals-the-cannabis-industrys- greatest-lie-youre-buying-weed-wrong-and-so-is-everyone-else/#5afc421b2ee3) They said that people in the “high category” as in – high doses of THC – were far less compromised than they anticipated. In other words, even though they had measurably higher levels of THC in their systems – they were not perceivably higher or self-reporting being higher than those who smoked lower doses. This makes the THC Breathalyzer debate about ‘what constitutes impairment’ not so straightforward as ‘having x-amount of THC in your system’. More importantly – the fact that THC content did not show a signi cant di erence in perceived “highness” – it shows us that we need new metrics to decide how to judge what good weed is like. New Categories for Selecting Weed
  • 4. 6/22/2020 The THC Myth - How Cannabis Connoisseurs Will Choose Strains in the Future https://cannabis.net/blog/opinion/the-thc-myth-how-cannabis-connoisseurs-will-choose-strains-in-the-future 5/12 By no means am I claiming that the following is industry standards for selecting weed – rather, it’s a suggestion to reconsider how we evaluate the weed we purchase. If THC content is not a good indicator to the experienced potency of the strain – perhaps it’s important to start looking at the myriad of other cannabinoids, terpenoids and avonoids when making a decision. HOWEVER, if you were to break this down into the individual cannabinoids, terpenoids, avonoids and so forth – you’re going to make selecting very di cult for the average consumer. How will the average Jane or Joe know that X-percent of Terpenes, mixed with di erent concentrations of cannabinoids and avonoids will produce a particular e ect? I would imagine that that more experienced connoisseurs would be able to break it down into these categories – however, for your average consumer we would require far simpler means of choosing. Perhaps we can use some of the descriptors of the cannabis high to assist with labeling the experience as opposed to relying on THC percentage. This could be AI-driven where an app that has all the registered strains available for “Post-Toke Rating”. Perhaps, you rate 100 or 1000 strains and you earn points to spend in dispensaries. If someone does this – at least give me a shout out from your yacht! The AI takes all of the data points and then streamlines the experience-pro le to all the display cases where a particular strain is sold. Some of the metrics may include: AI DATA POINTS FROM 1-10 Body High Cerebral High Cotton Mouth Munchies Smell Onset Taste Perceived Strength Perhaps the combination of these categories could create some sort of “Bud Score” for Potency, Flavor & Enjoy-ability. Similarly – medical categories could also be designed in this fashion where the total patient population could crowdsource the overall experience. Some might say that this is the function of websites like Lea y – however, Lea y still places a signi cant focus on THC levels as the main indicator of quality. They do have a more robust avor and e ects breakdown which is very good to help select the strain – however, it still doesn’t give you a clear indication about “how good” the strain is.
  • 5. 6/22/2020 The THC Myth - How Cannabis Connoisseurs Will Choose Strains in the Future https://cannabis.net/blog/opinion/the-thc-myth-how-cannabis-connoisseurs-will-choose-strains-in-the-future 6/12 Ultimately – it will be the personal user experience that determines how good or bad a strain is – but in the near future, we will re-work the labeling system and create a new way of judging the strains. I’m not 100% sure how that will look like – but hopefully this article helped spark some ideas in the heads of a few growers around the world. I strongly believe though that AI will play a signi cant role in helping people select strains in the future. WHAT DOES HIGHER THC MEAN? READ MORE... (https://cannabis.net/blog/medical/stronger-thc- not-higher-amounts-work-better-for-cancer-patients-new-study-shows) IS MORE THC OR STRONGER THC BETTER FOR YOUR HIGH? (https://cannabis.net/blog/medical/stronger-thc-not-higher-amounts-work-better-for-cancer- patients-new-study-shows) OR.. (https://cannabis.net/blog/news/should-you-pay-a- higher-cannabis-tax-for-higher-thc-content) WAIT, SHOULD THERE BE HIGHER TAXES ON HIGHER THC STRAINS? (https://cannabis.net/blog/news/should-you-pay-a-higher-cannabis-tax-for-higher-thc-content) What did you think?
  • 6. 6/22/2020 The THC Myth - How Cannabis Connoisseurs Will Choose Strains in the Future https://cannabis.net/blog/opinion/the-thc-myth-how-cannabis-connoisseurs-will-choose-strains-in-the-future 7/12   Keep reading... click here   (https://cannabis.net/blog) 0 0 0 0 0 0 Leave a Comment: Submit What are your thoughts? VIDEOS (HTTPS://CANNABIS.NET/BLOG/VIDEOS) TECHNOLOGY (HTTPS://CANNABIS.NET/BLOG/TECHNOLOGY) CATEGORIES Please log-in (https://cannabis.net/login) or register (https://cannabis.net/register) to post a comment.
  • 7. 6/22/2020 The THC Myth - How Cannabis Connoisseurs Will Choose Strains in the Future https://cannabis.net/blog/opinion/the-thc-myth-how-cannabis-connoisseurs-will-choose-strains-in-the-future 8/12 STRAINS (HTTPS://CANNABIS.NET/BLOG/STRAINS) INTERVIEW (HTTPS://CANNABIS.NET/BLOG/INTERVIEW) SMOKE (HTTPS://CANNABIS.NET/BLOG/SMOKE) NEWS (HTTPS://CANNABIS.NET/BLOG/NEWS) FUNNY (HTTPS://CANNABIS.NET/BLOG/FUNNY) HOW TO (HTTPS://CANNABIS.NET/BLOG/HOW-TO) DABS (HTTPS://CANNABIS.NET/BLOG/DABS) SPORTS (HTTPS://CANNABIS.NET/BLOG/SPORTS) MEDICAL (HTTPS://CANNABIS.NET/BLOG/MEDICAL) SEXY (HTTPS://CANNABIS.NET/BLOG/SEXY) VAPING (HTTPS://CANNABIS.NET/BLOG/VAPING) LOCATIONS (HTTPS://CANNABIS.NET/BLOG/LOCATIONS) HISTORY (HTTPS://CANNABIS.NET/BLOG/HISTORY) VOTE (HTTPS://CANNABIS.NET/BLOG/VOTE) EVENTS (HTTPS://CANNABIS.NET/BLOG/EVENTS) OPINION (HTTPS://CANNABIS.NET/BLOG/OPINION) PERSONAL STORY (HTTPS://CANNABIS.NET/BLOG/PERSONAL-STORY) B2B (HTTPS://CANNABIS.NET/BLOG/B2B) RECIPES (HTTPS://CANNABIS.NET/BLOG/RECIPES) FEATURED
  • 8. 6/22/2020 The THC Myth - How Cannabis Connoisseurs Will Choose Strains in the Future https://cannabis.net/blog/opinion/the-thc-myth-how-cannabis-connoisseurs-will-choose-strains-in-the-future 9/12 (https://cannabis.net/blog/opinion/what-cannabis-entrepreneurs-need-to-know-to-outsmart-the-black-market) (https://cannabis.net/blog/medical/cannabis-role-in-maintaining-emotional-homeostasis) (https://cannabis.net/blog/opinion/the-ok-boomer-guide-to-cannabis-and-the-hip-happenings-of-young-whipper- snappers) OPINION What Cannabis Entrepreneurs Need to Know to Outsmart the Black Market Black market pot actually still thrives in states even if they’ve legalized cannabis already. The main reason why people still turn to their dealers despite fairly easy access to weed is that illicit pot is cheaper. A study revealed that in Washington, the 44% retail tax has had a negative impact on cannabis sales; this is likely because high taxes have caused them to turn to the black market.
  • 9. 6/22/2020 The THC Myth - How Cannabis Connoisseurs Will Choose Strains in the Future https://cannabis.net/blog/opinion/the-thc-myth-how-cannabis-connoisseurs-will-choose-strains-in-the-future 10/12 MEDICAL Cannabis’ Role in Maintaining Emotional Homeostasis There is a lot of the endocannabinoid system we still do not understand. However, it is safe to say that the ECS is responsible for maintaining balance within our organism. This is not only true for our physical bodies, but it also seems to be true for the mind. In order to keep the mind healthy, the brain needs to be able to “rest, sleep and forget” certain things that hinder natural processes. I…
  • 10. 6/22/2020 The THC Myth - How Cannabis Connoisseurs Will Choose Strains in the Future https://cannabis.net/blog/opinion/the-thc-myth-how-cannabis-connoisseurs-will-choose-strains-in-the-future 11/12 OPINION The OK Boomer Guide to Cannabis (and the Hip Happenings of Young Whipper Snappers) Most Boomers that begin to use cannabis for health and well-being all say that they “feel younger” after using it. This is because their bodies have been deprived of healthy cannabinoids for decades. Imagine being deprived of vitamin C for your entire life…how would your health be? Home (https://cannabis.net/) Blog & News (https://cannabis.net/blog) Strains (https://cannabis.net/strains) Jobs (http://jobs.cannabis.net) Shop (https://cannabis.net/shop) Events (https://cannabis.net/events) About Us (https://cannabis.net/about-us) Advertising (https://cannabis.net/advertising) Af liates (http://cannabisnet.refersion.com/) Contact Us (https://cannabis.net/contact-us)  (https://www.facebook.com/Canabisnet/)  (https://twitter.com/Cannabis Net) 