2. State-of-the-art business and learning
Center for industrial strength market
research and collaboration
 Teaching
 Research
 Corporate Projects

3.  Executive seminar networked facility
 Superior Demonstration capability
 Powerful networked PCs
 Web conferencing for collaboration

4.  eResearch Lab: Industry standard focus
group discussion room
 Consumers & Tech Lab: Observation room
for recording focus group interviews
 Satellite Lab: Web conferencing for
distance-learning and project collaboration
 Data Analytics Lab: Web conferencing for
market research and project collaboration

5.  Hardware
•HP
 Market Research Software & Subscriptions
•Forrester Research
•Gartner
•Mintel
•D&B
•Ebsco
•Euromonitor
•MRI
•Media Mark
•Scarborough
•Arbitron
•Qualtrics
•Qualboard
 Business Data Analysis
•SPSS
•SAS
 Collaboration
•Microsoft Sharepoint
•Live Meeting