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In 2007, Back 2 Basics Marketing, LLC was founded by Michelle Nelson with less than $300 and an
unrelenting determination and will. Michelle frequently visited the St. Louis area; and after doing
extensive research on local marketing businesses, she quickly realized something... there were no
marketing communications companies that tailored their services to both small and large
businesses. After much thought, Michelle was ready to make a change and went back to her
hometown of Peoria, IL, packed up her son, dog, and cat and settled in St. Charles County. Back
2 Basics Marketing, LLC started with its first client that Michelle accidentally met in a grocery store.

Today, Back 2 Basics Marketing, LLC has a growing array of clients nationwide with offices in St.
Louis, Missouri and Denver, Colorado.


“Sometimes you have to take a chance in life and change the direction your life is going. I am
glad I took the chance to move to St. Louis, because today I am blessed with wonderful clients,
friends and team members.”

                  Michelle Nelson, President & Chief Marketing Creator
                            of Back 2 Basics Marketing, LLC.
President & Chief Marketing Creator
                           •  In the marketing industry for almost 20
                              years.

                           •  Owned four successful marketing
                              companies:
                               Event company, direct mail company,
                               ad agency, and was founder of the
                               Outdoor Experience Show.

                           •  Founded Back 2 Basics in 2007

                           •  Award winning speaker, trainer, and
                              author.

                           •  Member of the eWomen’s Network,
                              O’Fallon Chamber of Commerce, and St.
                              Peter's Chamber of Commerce.
Meet Lyndsay!
           Executive Marketing Assistant



                                           •  Joined Back 2 Basics in the Spring of 2010.

                                           •  Coordinates all scheduling, billing, and
                                              performs generic clerical duties.

                                           •  Has over 3 years of experience in the
                                              Marketing/Public Relations industry.

                                           •  Has a one-on-one relationship with each
                                              client to make sure their relationship with
                                              Back 2 Basics is at its highest quality.
Chief “Make it Happen” Officer


                             •  Specializes in Public Relations for the
                                clients.

                             •  Assumes the responsibilities for event
                                planning, attending networking
                                opportunities, and one-on-one interaction
                                with clients.

                             •  Joined Back 2 Basics in late 2009 as an
                                intern.

                             •  Became a full-time member in early
                                December 2009.

                             •  Danielle is proof that internships can and
                                do make a difference to your career.
Technology Director


                      •  Specializes in new media technologies.

                      •  Provides IT support and website solutions
                         to clients.

                      •  Provides effective strategies for
                      •  E-commerce, customer relations, brand
                         awareness, and sales marketing.

                      •  Charlie’s portfolio consists of a large array
                         of work from documentary film making to
                         web development and graphic design.
Assistant Marketing Creator


                              •  Joined Back 2 Basics in May of 2010.

                              •  Provides copywriting and creating and
                                 maintaining social media for clients.

                              •  Provides effective strategies for design.

                              •  Ashlee joins after graduating in 2009 from
                                 Lindenwood University with a Bachelor’s
                                 Degree in Graphic Design.
Back 2 Basics Marketing offers businesses:
        Proven and successful marketing strategies
Exceptional products at a fair price and in a timely manner

   Best of all, our customers ALWAYS come first!
Schoeneberg Marty, LLC
Don’s Auto Body
Victor Shade Company




Sutton Construction
“Michelle is what I call " A get it done person". She
                                            is incredibly talented and goes beyond what you
                                             would usually expect. I would recommend her to
                                                  anyone seeking a Marketing person. She will
                                               impress you with the quality of her work and the
                                                        timely fashion in which it is completed.
                                                                                 She is the best”
                                                                Randy Davies, Account Executive,
“It was obvious from the moment I met                                     Community News, Inc.
Michelle that I had a new friend. She is
genuinely interested in your best interest.
You would wish that all of your vendors         “Michelle provides excellent knowledge and is
were as concerned with your success.” very gifted, plus is so personable, which is very rare
John Bognar                                 all in one. I look forward to working with her in the
                                             near future and would recommend her highly!!”

“Michelle is one of those people who seems
                                                                       Dawn Cassara, President,
to be able to juggle a hundred balls in the air                                 WebTrackTech
and not drop a single one! Our company works
with Michelle and Back2Basics Marketing as a
provider of On Hold Marketing Services for one
of her clients. They are always "right on the dime”
--we love working with Michelle and her team.”
Marlene Goland, President,
Message On Hold Plus, Inc.
“Michelle's marketing coaching and support in
                                                   executing the marketing plans we design is
                                                   proving invaluable to my business. I have a
                                             newfound confidence in my ability to powerfully
                                          represent myself and Life by Design in a way that is
                                                 effective AND reflects my true nature. I highly
                                               recommend Back 2 Basics Marketing if you are
                                            struggling to find your voice in the marketplace.”
                                                                                     Patty Cook
“When you first meet Michelle, be prepared to meet
a long-time friend. Her warmth and caring are evident
right from the start...yes, she really does want you to be
a Success and it shows.”
Dawn Ferguson                                “Michelle is an amazing woman. She is to the point
                                                      and down to earth. My husband was very
                                                     impressed with her professionalism and her
“Hiring Michelle and Back2Basics was           accomplishments. I would recommend Michelle
the best business decision I've made.              and her company, Back 2 Basics Marketing.
She and the rest of the team are creative,                                   Kylin CoulterMeyer
and really listen to their client's needs.
Back2Basics is an excellent choice for small
business owners with small marketing budgets.”
Lori Stock
http://www.back2basicsmarketing.com
Email: info@back2basicsmarketing.com


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B2B presentation

  • 1.
  • 2. In 2007, Back 2 Basics Marketing, LLC was founded by Michelle Nelson with less than $300 and an unrelenting determination and will. Michelle frequently visited the St. Louis area; and after doing extensive research on local marketing businesses, she quickly realized something... there were no marketing communications companies that tailored their services to both small and large businesses. After much thought, Michelle was ready to make a change and went back to her hometown of Peoria, IL, packed up her son, dog, and cat and settled in St. Charles County. Back 2 Basics Marketing, LLC started with its first client that Michelle accidentally met in a grocery store. Today, Back 2 Basics Marketing, LLC has a growing array of clients nationwide with offices in St. Louis, Missouri and Denver, Colorado. “Sometimes you have to take a chance in life and change the direction your life is going. I am glad I took the chance to move to St. Louis, because today I am blessed with wonderful clients, friends and team members.” Michelle Nelson, President & Chief Marketing Creator of Back 2 Basics Marketing, LLC.
  • 3. President & Chief Marketing Creator •  In the marketing industry for almost 20 years. •  Owned four successful marketing companies: Event company, direct mail company, ad agency, and was founder of the Outdoor Experience Show. •  Founded Back 2 Basics in 2007 •  Award winning speaker, trainer, and author. •  Member of the eWomen’s Network, O’Fallon Chamber of Commerce, and St. Peter's Chamber of Commerce.
  • 4. Meet Lyndsay! Executive Marketing Assistant •  Joined Back 2 Basics in the Spring of 2010. •  Coordinates all scheduling, billing, and performs generic clerical duties. •  Has over 3 years of experience in the Marketing/Public Relations industry. •  Has a one-on-one relationship with each client to make sure their relationship with Back 2 Basics is at its highest quality.
  • 5. Chief “Make it Happen” Officer •  Specializes in Public Relations for the clients. •  Assumes the responsibilities for event planning, attending networking opportunities, and one-on-one interaction with clients. •  Joined Back 2 Basics in late 2009 as an intern. •  Became a full-time member in early December 2009. •  Danielle is proof that internships can and do make a difference to your career.
  • 6. Technology Director •  Specializes in new media technologies. •  Provides IT support and website solutions to clients. •  Provides effective strategies for •  E-commerce, customer relations, brand awareness, and sales marketing. •  Charlie’s portfolio consists of a large array of work from documentary film making to web development and graphic design.
  • 7. Assistant Marketing Creator •  Joined Back 2 Basics in May of 2010. •  Provides copywriting and creating and maintaining social media for clients. •  Provides effective strategies for design. •  Ashlee joins after graduating in 2009 from Lindenwood University with a Bachelor’s Degree in Graphic Design.
  • 8. Back 2 Basics Marketing offers businesses: Proven and successful marketing strategies Exceptional products at a fair price and in a timely manner Best of all, our customers ALWAYS come first!
  • 9.
  • 10.
  • 12.
  • 14.
  • 15. “Michelle is what I call " A get it done person". She is incredibly talented and goes beyond what you would usually expect. I would recommend her to anyone seeking a Marketing person. She will impress you with the quality of her work and the timely fashion in which it is completed. She is the best” Randy Davies, Account Executive, “It was obvious from the moment I met Community News, Inc. Michelle that I had a new friend. She is genuinely interested in your best interest. You would wish that all of your vendors “Michelle provides excellent knowledge and is were as concerned with your success.” very gifted, plus is so personable, which is very rare John Bognar all in one. I look forward to working with her in the near future and would recommend her highly!!” “Michelle is one of those people who seems Dawn Cassara, President, to be able to juggle a hundred balls in the air WebTrackTech and not drop a single one! Our company works with Michelle and Back2Basics Marketing as a provider of On Hold Marketing Services for one of her clients. They are always "right on the dime” --we love working with Michelle and her team.” Marlene Goland, President, Message On Hold Plus, Inc.
  • 16. “Michelle's marketing coaching and support in executing the marketing plans we design is proving invaluable to my business. I have a newfound confidence in my ability to powerfully represent myself and Life by Design in a way that is effective AND reflects my true nature. I highly recommend Back 2 Basics Marketing if you are struggling to find your voice in the marketplace.” Patty Cook “When you first meet Michelle, be prepared to meet a long-time friend. Her warmth and caring are evident right from the start...yes, she really does want you to be a Success and it shows.” Dawn Ferguson “Michelle is an amazing woman. She is to the point and down to earth. My husband was very impressed with her professionalism and her “Hiring Michelle and Back2Basics was accomplishments. I would recommend Michelle the best business decision I've made. and her company, Back 2 Basics Marketing. She and the rest of the team are creative, Kylin CoulterMeyer and really listen to their client's needs. Back2Basics is an excellent choice for small business owners with small marketing budgets.” Lori Stock