SlideShare a Scribd company logo

Consumer behavior vs_marketing_communication

•Download as PPTX, PDF•
•
Aswin prakash i , Xantus Technologies
Aswin prakash i , Xantus Technologies

Consumer behavior vs_marketing_communication

Marketing
1 of 3
Consumer Behavior Vs Marketing Communication.
• Definition of C.B. • M.Cs trying to identify visible and invisible stages of C.B. • You need food.(at different situations) • Stages of Consumer decision making process. • How communication can be fine tuned at different stages.
Consumer behavior vs_marketing_communication

Recommended

06165605 assignment 1
06165605 assignment 106165605 assignment 1
06165605 assignment 1Jessica Woods
 
Marketing plan for Starbucks
Marketing plan for StarbucksMarketing plan for Starbucks
Marketing plan for Starbucksmanikgun
 
Starbucks marketing strategy
Starbucks marketing strategyStarbucks marketing strategy
Starbucks marketing strategySaravanan Murugan
 
Trading profit and loss account
Trading profit and loss accountTrading profit and loss account
Trading profit and loss accountAswin prakash i , Xantus Technologies
 
Statistial tables
Statistial tablesStatistial tables
Statistial tablesAswin prakash i , Xantus Technologies
 
Simple monopoly
Simple monopolySimple monopoly
Simple monopolyAswin prakash i , Xantus Technologies
 
Profit and loss account
Profit and loss accountProfit and loss account
Profit and loss accountAswin prakash i , Xantus Technologies
 
Oligopoly
OligopolyOligopoly
OligopolyAswin prakash i , Xantus Technologies
 

Recommended

06165605 assignment 1
06165605 assignment 106165605 assignment 1
06165605 assignment 1Jessica Woods
 
Marketing plan for Starbucks
Marketing plan for StarbucksMarketing plan for Starbucks
Marketing plan for Starbucksmanikgun
 
Starbucks marketing strategy
Starbucks marketing strategyStarbucks marketing strategy
Starbucks marketing strategySaravanan Murugan
 
Trading profit and loss account
Trading profit and loss accountTrading profit and loss account
Trading profit and loss accountAswin prakash i , Xantus Technologies
 
Statistial tables
Statistial tablesStatistial tables
Statistial tablesAswin prakash i , Xantus Technologies
 
Simple monopoly
Simple monopolySimple monopoly
Simple monopolyAswin prakash i , Xantus Technologies
 
Profit and loss account
Profit and loss accountProfit and loss account
Profit and loss accountAswin prakash i , Xantus Technologies
 
Oligopoly
OligopolyOligopoly
OligopolyAswin prakash i , Xantus Technologies
 
Monopoly
MonopolyMonopoly
MonopolyAswin prakash i , Xantus Technologies
 
Monopolistic competition
Monopolistic competitionMonopolistic competition
Monopolistic competitionAswin prakash i , Xantus Technologies
 
Microeconomics
MicroeconomicsMicroeconomics
MicroeconomicsAswin prakash i , Xantus Technologies
 
Introduction to accounting
Introduction to accountingIntroduction to accounting
Introduction to accountingAswin prakash i , Xantus Technologies
 
business economics
business economicsbusiness economics
business economicsAswin prakash i , Xantus Technologies
 
Financial accounting
Financial accountingFinancial accounting
Financial accountingAswin prakash i , Xantus Technologies
 
Cost benefit
Cost benefit Cost benefit
Cost benefit Aswin prakash i , Xantus Technologies
 
Cost management for mba
Cost management for mbaCost management for mba
Cost management for mbaAswin prakash i , Xantus Technologies
 
break-even_analysis
break-even_analysisbreak-even_analysis
break-even_analysisAswin prakash i , Xantus Technologies
 
marginal costing
marginal costingmarginal costing
marginal costingAswin prakash i , Xantus Technologies
 
Capital budgeting
Capital budgetingCapital budgeting
Capital budgetingAswin prakash i , Xantus Technologies
 
Capital budgeting irr arr
Capital budgeting irr arrCapital budgeting irr arr
Capital budgeting irr arrAswin prakash i , Xantus Technologies
 
Break even-point
Break even-pointBreak even-point
Break even-pointAswin prakash i , Xantus Technologies
 
Bitcoin
BitcoinBitcoin
BitcoinAswin prakash i , Xantus Technologies
 
Break even analysis
Break even analysisBreak even analysis
Break even analysisAswin prakash i , Xantus Technologies
 
Balance sheet problems
Balance sheet problemsBalance sheet problems
Balance sheet problemsAswin prakash i , Xantus Technologies
 
Accounting
AccountingAccounting
AccountingAswin prakash i , Xantus Technologies
 
Accounting standard
Accounting standardAccounting standard
Accounting standardAswin prakash i , Xantus Technologies
 
Accounting mechanics basic records
Accounting mechanics basic recordsAccounting mechanics basic records
Accounting mechanics basic recordsAswin prakash i , Xantus Technologies
 
profit and loss and balacesheet
profit and loss and balacesheetprofit and loss and balacesheet
profit and loss and balacesheetAswin prakash i , Xantus Technologies
 
Red bull marketing presentation pptxxxxx
Red bull marketing presentation pptxxxxxRed bull marketing presentation pptxxxxx
Red bull marketing presentation pptxxxxx216310017
 
VIP Call Girls In Green Park 9654467111 Escorts Service
VIP Call Girls In Green Park 9654467111 Escorts ServiceVIP Call Girls In Green Park 9654467111 Escorts Service
VIP Call Girls In Green Park 9654467111 Escorts ServiceSapana Sha
 

More Related Content

More from Aswin prakash i , Xantus Technologies

More from Aswin prakash i , Xantus Technologies (20)

Monopoly
MonopolyMonopoly
Monopoly
 
Monopolistic competition
Monopolistic competitionMonopolistic competition
Monopolistic competition
 
Microeconomics
MicroeconomicsMicroeconomics
Microeconomics
 
Introduction to accounting
Introduction to accountingIntroduction to accounting
Introduction to accounting
 
business economics
business economicsbusiness economics
business economics
 
Financial accounting
Financial accountingFinancial accounting
Financial accounting
 
Cost benefit
Cost benefit Cost benefit
Cost benefit
 
Cost management for mba
Cost management for mbaCost management for mba
Cost management for mba
 
break-even_analysis
break-even_analysisbreak-even_analysis
break-even_analysis
 
marginal costing
marginal costingmarginal costing
marginal costing
 
Capital budgeting
Capital budgetingCapital budgeting
Capital budgeting
 
Capital budgeting irr arr
Capital budgeting irr arrCapital budgeting irr arr
Capital budgeting irr arr
 
Break even-point
Break even-pointBreak even-point
Break even-point
 
Bitcoin
BitcoinBitcoin
Bitcoin
 
Break even analysis
Break even analysisBreak even analysis
Break even analysis
 
Balance sheet problems
Balance sheet problemsBalance sheet problems
Balance sheet problems
 
Accounting
AccountingAccounting
Accounting
 
Accounting standard
Accounting standardAccounting standard
Accounting standard
 
Accounting mechanics basic records
Accounting mechanics basic recordsAccounting mechanics basic records
Accounting mechanics basic records
 
profit and loss and balacesheet
profit and loss and balacesheetprofit and loss and balacesheet
profit and loss and balacesheet
 

Recently uploaded

Red bull marketing presentation pptxxxxx
Red bull marketing presentation pptxxxxxRed bull marketing presentation pptxxxxx
Red bull marketing presentation pptxxxxx216310017
 
VIP Call Girls In Green Park 9654467111 Escorts Service
VIP Call Girls In Green Park 9654467111 Escorts ServiceVIP Call Girls In Green Park 9654467111 Escorts Service
VIP Call Girls In Green Park 9654467111 Escorts ServiceSapana Sha
 
GreenSEO April 2024: Join the Green Web Revolution
GreenSEO April 2024: Join the Green Web RevolutionGreenSEO April 2024: Join the Green Web Revolution
GreenSEO April 2024: Join the Green Web RevolutionWilliam Barnes
 
How To Quickly Create Your Affiliate Site with Artificial Intelligence!.pdf
How To Quickly Create Your Affiliate Site with Artificial Intelligence!.pdfHow To Quickly Create Your Affiliate Site with Artificial Intelligence!.pdf
How To Quickly Create Your Affiliate Site with Artificial Intelligence!.pdfSOFTTECHHUB
 
BrightonSEO - Addressing SEO & CX - CMDL - Apr 24 .pptx
BrightonSEO - Addressing SEO & CX - CMDL - Apr 24 .pptxBrightonSEO - Addressing SEO & CX - CMDL - Apr 24 .pptx
BrightonSEO - Addressing SEO & CX - CMDL - Apr 24 .pptxcollette15
 
Do More with Less: Navigating Customer Acquisition Challenges for Today's Ent...
Do More with Less: Navigating Customer Acquisition Challenges for Today's Ent...Do More with Less: Navigating Customer Acquisition Challenges for Today's Ent...
Do More with Less: Navigating Customer Acquisition Challenges for Today's Ent...Search Engine Journal
 
Digital Marketing Spotlight: Lifecycle Advertising Strategies.pdf
Digital Marketing Spotlight: Lifecycle Advertising Strategies.pdfDigital Marketing Spotlight: Lifecycle Advertising Strategies.pdf
Digital Marketing Spotlight: Lifecycle Advertising Strategies.pdfDemandbase
 
The Impact of Digital Technologies
The Impact of Digital Technologies The Impact of Digital Technologies
The Impact of Digital Technologies bruguardarib
 
What are the 4 characteristics of CTAs that convert?
What are the 4 characteristics of CTAs that convert?What are the 4 characteristics of CTAs that convert?
What are the 4 characteristics of CTAs that convert?Juan Pineda
 
Social Samosa Guidebook for SAMMIES 2024.pdf
Social Samosa Guidebook for SAMMIES 2024.pdfSocial Samosa Guidebook for SAMMIES 2024.pdf
Social Samosa Guidebook for SAMMIES 2024.pdfSocial Samosa
 
Call Us ➥9654467111▻Call Girls In Delhi NCR
Call Us ➥9654467111▻Call Girls In Delhi NCRCall Us ➥9654467111▻Call Girls In Delhi NCR
Call Us ➥9654467111▻Call Girls In Delhi NCRSapana Sha
 
marketing strategy of tanishq word PPROJECT.pdf
marketing strategy of tanishq word PPROJECT.pdfmarketing strategy of tanishq word PPROJECT.pdf
marketing strategy of tanishq word PPROJECT.pdfarsathsahil
 
2024 SEO Trends for Business Success (WSA)
2024 SEO Trends for Business Success (WSA)2024 SEO Trends for Business Success (WSA)
2024 SEO Trends for Business Success (WSA)Jomer Gregorio
 
Call Girls in Lajpat Nagar Delhi 💯Call Us 🔝8264348440🔝
Call Girls in Lajpat Nagar Delhi 💯Call Us 🔝8264348440🔝Call Girls in Lajpat Nagar Delhi 💯Call Us 🔝8264348440🔝
Call Girls in Lajpat Nagar Delhi 💯Call Us 🔝8264348440🔝soniya singh
 
Omnichannel Marketing: Defining Omnichannel Marketing
Omnichannel Marketing: Defining Omnichannel MarketingOmnichannel Marketing: Defining Omnichannel Marketing
Omnichannel Marketing: Defining Omnichannel MarketingDove Soft Ltd
 
Netflix Ads The Game Changer in Video Ads – Who Needs YouTube.pptx (Chester Y...
Netflix Ads The Game Changer in Video Ads – Who Needs YouTube.pptx (Chester Y...Netflix Ads The Game Changer in Video Ads – Who Needs YouTube.pptx (Chester Y...
Netflix Ads The Game Changer in Video Ads – Who Needs YouTube.pptx (Chester Y...ChesterYang6
 
Brighton SEO April 2024 - The Good, the Bad & the Ugly of SEO Success
Brighton SEO April 2024 - The Good, the Bad & the Ugly of SEO SuccessBrighton SEO April 2024 - The Good, the Bad & the Ugly of SEO Success
Brighton SEO April 2024 - The Good, the Bad & the Ugly of SEO SuccessVarn
 
Russian Call Girls Nagpur Swara 8617697112 Independent Escort Service Nagpur
Russian Call Girls Nagpur Swara 8617697112 Independent Escort Service NagpurRussian Call Girls Nagpur Swara 8617697112 Independent Escort Service Nagpur
Russian Call Girls Nagpur Swara 8617697112 Independent Escort Service NagpurCall girls in Ahmedabad High profile
 
Moving beyond multi-touch attribution - DigiMarCon CanWest 2024
Moving beyond multi-touch attribution - DigiMarCon CanWest 2024Moving beyond multi-touch attribution - DigiMarCon CanWest 2024
Moving beyond multi-touch attribution - DigiMarCon CanWest 2024Richard Ingilby
 
Local SEO Domination: Put your business at the forefront of local searches!
Local SEO Domination: Put your business at the forefront of local searches!Local SEO Domination: Put your business at the forefront of local searches!
Local SEO Domination: Put your business at the forefront of local searches!dstvtechnician
 

Recently uploaded (20)

Red bull marketing presentation pptxxxxx
Red bull marketing presentation pptxxxxxRed bull marketing presentation pptxxxxx
Red bull marketing presentation pptxxxxx
 
VIP Call Girls In Green Park 9654467111 Escorts Service
VIP Call Girls In Green Park 9654467111 Escorts ServiceVIP Call Girls In Green Park 9654467111 Escorts Service
VIP Call Girls In Green Park 9654467111 Escorts Service
 
GreenSEO April 2024: Join the Green Web Revolution
GreenSEO April 2024: Join the Green Web RevolutionGreenSEO April 2024: Join the Green Web Revolution
GreenSEO April 2024: Join the Green Web Revolution
 
How To Quickly Create Your Affiliate Site with Artificial Intelligence!.pdf
How To Quickly Create Your Affiliate Site with Artificial Intelligence!.pdfHow To Quickly Create Your Affiliate Site with Artificial Intelligence!.pdf
How To Quickly Create Your Affiliate Site with Artificial Intelligence!.pdf
 
BrightonSEO - Addressing SEO & CX - CMDL - Apr 24 .pptx
BrightonSEO - Addressing SEO & CX - CMDL - Apr 24 .pptxBrightonSEO - Addressing SEO & CX - CMDL - Apr 24 .pptx
BrightonSEO - Addressing SEO & CX - CMDL - Apr 24 .pptx
 
Do More with Less: Navigating Customer Acquisition Challenges for Today's Ent...
Do More with Less: Navigating Customer Acquisition Challenges for Today's Ent...Do More with Less: Navigating Customer Acquisition Challenges for Today's Ent...
Do More with Less: Navigating Customer Acquisition Challenges for Today's Ent...
 
Digital Marketing Spotlight: Lifecycle Advertising Strategies.pdf
Digital Marketing Spotlight: Lifecycle Advertising Strategies.pdfDigital Marketing Spotlight: Lifecycle Advertising Strategies.pdf
Digital Marketing Spotlight: Lifecycle Advertising Strategies.pdf
 
The Impact of Digital Technologies
The Impact of Digital Technologies The Impact of Digital Technologies
The Impact of Digital Technologies
 
What are the 4 characteristics of CTAs that convert?
What are the 4 characteristics of CTAs that convert?What are the 4 characteristics of CTAs that convert?
What are the 4 characteristics of CTAs that convert?
 
Social Samosa Guidebook for SAMMIES 2024.pdf
Social Samosa Guidebook for SAMMIES 2024.pdfSocial Samosa Guidebook for SAMMIES 2024.pdf
Social Samosa Guidebook for SAMMIES 2024.pdf
 
Call Us ➥9654467111▻Call Girls In Delhi NCR
Call Us ➥9654467111▻Call Girls In Delhi NCRCall Us ➥9654467111▻Call Girls In Delhi NCR
Call Us ➥9654467111▻Call Girls In Delhi NCR
 
marketing strategy of tanishq word PPROJECT.pdf
marketing strategy of tanishq word PPROJECT.pdfmarketing strategy of tanishq word PPROJECT.pdf
marketing strategy of tanishq word PPROJECT.pdf
 
2024 SEO Trends for Business Success (WSA)
2024 SEO Trends for Business Success (WSA)2024 SEO Trends for Business Success (WSA)
2024 SEO Trends for Business Success (WSA)
 
Call Girls in Lajpat Nagar Delhi 💯Call Us 🔝8264348440🔝
Call Girls in Lajpat Nagar Delhi 💯Call Us 🔝8264348440🔝Call Girls in Lajpat Nagar Delhi 💯Call Us 🔝8264348440🔝
Call Girls in Lajpat Nagar Delhi 💯Call Us 🔝8264348440🔝
 
Omnichannel Marketing: Defining Omnichannel Marketing
Omnichannel Marketing: Defining Omnichannel MarketingOmnichannel Marketing: Defining Omnichannel Marketing
Omnichannel Marketing: Defining Omnichannel Marketing
 
Netflix Ads The Game Changer in Video Ads – Who Needs YouTube.pptx (Chester Y...
Netflix Ads The Game Changer in Video Ads – Who Needs YouTube.pptx (Chester Y...Netflix Ads The Game Changer in Video Ads – Who Needs YouTube.pptx (Chester Y...
Netflix Ads The Game Changer in Video Ads – Who Needs YouTube.pptx (Chester Y...
 
Brighton SEO April 2024 - The Good, the Bad & the Ugly of SEO Success
Brighton SEO April 2024 - The Good, the Bad & the Ugly of SEO SuccessBrighton SEO April 2024 - The Good, the Bad & the Ugly of SEO Success
Brighton SEO April 2024 - The Good, the Bad & the Ugly of SEO Success
 
Russian Call Girls Nagpur Swara 8617697112 Independent Escort Service Nagpur
Russian Call Girls Nagpur Swara 8617697112 Independent Escort Service NagpurRussian Call Girls Nagpur Swara 8617697112 Independent Escort Service Nagpur
Russian Call Girls Nagpur Swara 8617697112 Independent Escort Service Nagpur
 
Moving beyond multi-touch attribution - DigiMarCon CanWest 2024
Moving beyond multi-touch attribution - DigiMarCon CanWest 2024Moving beyond multi-touch attribution - DigiMarCon CanWest 2024
Moving beyond multi-touch attribution - DigiMarCon CanWest 2024
 
Local SEO Domination: Put your business at the forefront of local searches!
Local SEO Domination: Put your business at the forefront of local searches!Local SEO Domination: Put your business at the forefront of local searches!
Local SEO Domination: Put your business at the forefront of local searches!
 

Consumer behavior vs_marketing_communication

  • 1. Consumer Behavior Vs Marketing Communication.
  • 2. • Definition of C.B. • M.Cs trying to identify visible and invisible stages of C.B. • You need food.(at different situations) • Stages of Consumer decision making process. • How communication can be fine tuned at different stages.