Personal Information
Organization / Workplace
Stockholm County, Sweden, Stockholm Sweden
Occupation
Head of Analytics
Industry
Technology / Software / Internet
About
Responsible for analytics strategy and driving the growth of Sweden’s largest news website Aftonbladet via actionable data and insights.
Tags
web analytics
conversion optimization
website
kpi
a/b testing
google analytics
digital media
roi
display
sem
adwords
webbanalys
psychology
bounded awareness
non-profit
charity
digital analytics
performance indicator
online business
optimization
business strategy
change management
data-driven
emetrics
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