3. Overview
1,000+
A'endees
500
bracelet
recipients,
250
parents,
200
soccer
balls
distributed,
50
community
partners,
50
volunteers
40
Partners,
sponsors
and
community
organiza?ons
on
site
at
the
event
1,200
Combined
number
LLS
GiE
Bags,
Impact
Bracelets
and
soccer
balls
given
away
on
site
20
Street
Soccer
games
played
by
over
200
kids,
adults
and
celebri?es
combined
Credit:
Ge-y
Images
4. Overview
11
Celebri?es
including
Cobi
Jones
,
Monica
Gonzalez,
Chris
Armas,
Ethan
Zohn
and
players
from
NY
Red
Bulls,
NY
Cosmos,
and
Sky
Blue
FC
6,500+
Flyers
distributed
to
schools,
community
centers
&
local
housing
authori?es
in
the
South
Bronx
7
New
donors
who
signed
up
with
Be
the
Match
Credit:
Ge-y
Images
Credit:
Ge-y
Images
Credit:
Ge-y
Images
5. Celebri6es
&
Partners
National Team Members: Cobi Jones (USA), Monica Gonzalez (Mexico), Chris
Armas (USA), Ethan Zohn
Professional Soccer Stars: from the New York Red Bulls, New York Cosmos,
and Sky Blue FC
Partners: Street Soccer USA, NYPD, Modell’s
8. Event
Assets
• Street Soccer Arena
• Soccer Cage Activity Space
• 28 Ft. Climbing Wall
• SWRL World Freestyle Juggling
• Shows & Clinics
• 500 Gift Bag & Bracelet Giveaways
• DJ Lexcali
• Be the Match & 18 other Community
Partner Booths
• Food Trucks (El Idolo)
12. Social
Impact
Bracelet
When participants get read to play on the state of the art Street Soccer Pitch, line up to get autographs
from Pro Soccer Stars, or huddle up for professional clinics and freestyle juggling lesson, or test their
strength on the climbing wall, they will receive a brief info session and quiz on Blood Cancer
Prevention and Healthy Living Tips form our trained volunteers.
Each youth or adult then receives a social impact bracelet to show they have absorbed the social
message of LLS SoccerFest. They can then show that bracelet at the LLS Registration Tent to receive
their free gift back from LLS.
The Social Impact Bracelet demonstrate visibly and memorably to all on hand the transfer of important
knowledge to this high risk and previously under-informed community.
13. Event
Branding
• 6,500 4x6 Flyers Distributed
• Banners: 50’x10’, 25’x5’, (2) 20’x10’
• Field Branding: (22) 4’x8’ Panels
• Branded Headquarter Tent
• Social Impact Bracelets
• Gift Bag Distribution (500)
• Volunteer and Event Staff Shirts
14. Community
Outreach
Schools (15)
• KIPP Academy Elementary
• KIPP Academy Middle
• KIPP College Prep
• Mott Haven
Academy Charter
• PS 7
• PS 29
• PS 31
• PS 57
• PS 96
• PS 154
• PS 236
• PS 277
• South Bronx Charter School
• Success Academy Bronx 1
• Young Leaders Elementary
Community Centers (10)
• Betances
• Bronx Works
• Freedom
• Hansbrough Recreation
• Mitchel
• New York City
• NYCHA Classic
Center Melrose
• NYCHA Mott Haven
• Patterson
• St. Mary’s Recreation
Other Organizations (29)
• Be the Match
• Blue Cross Blue Shield
• Boricua College
• Brotherhood Fitness
• Bronx Giants Youth Football
• East Side House
• Giant Thinking
• Graffiti 2 Community Ministries
• HPD
• HRA/ Child Support
• Manhattan Soccer Club
• Major League Soccer
• Morris Heights Health Center
• Mott Haven Library
• Mott Haven South Bronx Farmers Market
• New York City FC
• New York Cosmos
• New York Futsal
• New York Red Bulls
• NYC Commission on Human Rights
• NYC Dept. of Health
• NYC Dept. of Parks
• NYPD
• Sky Blue FC
• South Bronx United
• United Health Insurance
• Urban Dove
• Visiting Nurses Enterprise
• World Changers Church
Sponsors (7): eBoost, Modell’s, Nestle, Pop Chips, Senda,
Street Sounds Soccer Cage, Swrl World
