1. Summary of Chatter: What are people posting about the SmartCar Fortwo? • Many people Twittering and posting Flickr pictures about Smartcars are just reporting sightings for fun – still a major novelty Summize.com Flickr.com • Others Twittering and many blogging and bookmarking carry on discussions about Smartcar safety and test results Blogscope.com

2. • Consumers tend to either love the Smartcar or hate it – there is very little in-between as they weigh the pros and cons, including the safety features, the gas mileage, the small amount of space, and the wait list. • Charts mapping blog volume depict many Smartcar mentions in April of `08 and on May 14 th , 2008 – the day that the Insurance Institute for Highway Safety released crash test results for the Smartcar – sparking much discussion. msn.com /community

3. • The novelty factor comes into play again: many consumers have the “cute!” reaction when they encounter a Smartcar – for some, it is a big reason why to buy. Flickr.com msn.com /community Popular in searches: In flickr, searching “smartcar” retrieved 6,534 results, and searching “fortwo” retrieved 3,985 results In blogpulse, there were 377 results for “smartcar,” and 2,282 for “fortwo.” In blogscope, 668 “smartcar” and 8,208 “fortwo.”