Bulk SMS is one of the Low-cost marketing strategy ever. There are some best practices in bulk sms in chennai which helps your campaign get succeed.

1. Bulk SMS –
Best Practices
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2. 1. Recipient Permission
•It is very important to ensure
the customer has agreed to
receive text messages from
you by prior keyword or web
opt-in.
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3. •Getting permission is the
safest option to build a
valuable bulk SMS own
database.
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1. Recipient Permission

4. 2. Direct Message
•An effective SMS copy just lets
the customer know “what’s in
for them”.
•So, avoid the temptation of
including all the details of your
great offer in just 140
characters.
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5. •Most effective messages use
simple plain language
employing only well-known
texting shortcuts.
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2. Direct Message

6. 3. Relevant Message
•Even If you come up with the
most creative ad copy, it
doesn’t matter if it’s not
relevant to the customer. So
the relevancy factor is
important.
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7. 3. Relevant Message
•Segmentation and targeting
come into picture here. Take
into account major
demographics and your target
group while crafting your SMS
message.
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8. 4. Keep it personal
•It’s a unique chance to build a long-
lasting relationship with customers
through personalized messages.
•Using the subscriber's first name in
your SMS message is an impressive
way to make your customers feel
necessary, special and valuable.
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9. 5. Right Time
•A text message sent during the
day while people are busy may
not get the same responses as
one sent at a more appropriate
time.
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10. 5. Right Time
•Are messages sent in early
morning or late-night text
effective? Timings depend on the
characteristics/ preferences of
your target audience. Continual
testing for timing is an ideal way
to find the "right" time.
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11. Want to Reach the right
Bulk SMS Service Provider in
Chennai?
Visit - rdwebservices
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