A talk delivered in HMSI, Universitas Telkom, for students aspiring to have career in UI/UX track.

1. BE MORE THAN
THE HYPE

2. Hello!
I AM ALVI @SYAHRINA
2
MSc
Human-Compute
r Interaction &
Entrepreneurshi
p
2014
ST
Teknologi
Informasi UGM
2007
Product
Designer di Sale
Stock Indonesia
2016
Dosen Sistem
Informasi di
Universitas Telkom
2018

3. TODAY’S AGENDA
1. The world of UI/UX
2. Interest in UI/UX
3. Is it easy learning UI/UX?
4. What do employers seek?
5. What to do now?
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4. 1.
THE WORLD OF
UI/UX
What is it like out there?
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5. User Interface
A computer-mediated means
to facilitate communication
between human beings or
between a human being and an
artifact.
USER INTERFACE VS
USER EXPERIENCE
User Experience
"User experience" encompasses all
aspects of the end-user's interaction
with the company, its services, and
its products.
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6. DIGITAL BUSINESS DISRUPTING
TRADITIONAL BUSINESS
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7. DIGITAL BUSINESS DISRUPTING
TRADITIONAL BUSINESS
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○ Product design is a
business competitive
advantage
○ Digital product design
must be user/human
centered
○ Hence, the demand for
better user experience

8. 8
Scope of UI/UX Design

9. 2.
INTEREST IN
UI/UX
What is it like out there?
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10. Let’s take a
survey
Go to www.menti.com
and enter the code 28 72 65 3
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11. 11
mahasiswa
Pencari kerja
Graphic Designer
UX Researcher
UI/UX Designer

12. 2.
LEARNING UX
The truth about it
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13. Let’s take a
simple test
Go to www.menti.com
and enter the 96 93 84 3
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14. 14
Which one is Design Thinking?
A
B
C
D

15. 15
Which one is a good persona?
A B

16. 16
This diagram
is called a…?
A. Customer Journey
B. Journey Map
C. User Journey
D. Experience Map
E. Story Board

17. Is learning UX..
A. Easy Peasy Lemon Squeezy
B. Stressed Depressed Lemon Zest?
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18. CHALLENGES IN LEARNING UX
○ There is no right or wrong answer,
● but there is good and bad design
● There is efficient and inefficient process
○ Too many jargons
○ No clear learning path
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19. 3.
WHAT DO
EMPLOYERS SEEK?
Are we good enough?
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20. 20

21. 21
Hard skill
Critical
Thinking
Communic
ation
Creativity

22. 1. Critical Thinking
● Don’t just learn the jargon
● Stay updated
● Have broad knowledge
● Have a hobby
● Can be learned anywhere
-> not only learning about UX
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23. 2. Creativity
● Jangan dengarkan dosen (saja)!
● Tahu teori itu bagus, tetapi lebih
bagus lagi tahu mengapa dan buat
apa teori tersebut
● Tahu kapan harus berpikir outside
the box
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24. 3. Communication
● Setiap proses desain butuh:
○ Diskusi tim
○ Planning dan koordinasi
○ Sharing knowledge
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25. 4. Hard skill
● UX tidak butuh sertifikasi, tetapi
butuh portfolio
● Portfolio menunjukkan seseorang
sudah pernah membuat apa saja
● Start building!
● It’s ok to not know everything
○ Better to Choose your path
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26. 4.
WHAT NOW?
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27. Start building
○ Team up!
○ Use https://fakeclients.com
○ OR follow competitions
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28. “
“But I don’t know where to start..”
“How about just keep going?”
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29. THANKS!
Any questions?
You can find me at @syahrina
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