Personal Information
Organization / Workplace
Provo, Utah Area United States
Occupation
Chief Marketing Officer at Purple, Inc. and experienced marketing consultant
Industry
Advertising / Marketing / PR
Website
http://www.alexmcarthur.com
About
My name is Alex McArthur and I am a digital marketing executive / consultant and the Chief Marketing Officer at Purple (the Purple mattress).
My start came in ecommerce with a small computer manufacturer in 1998. Since that time my career has evolved to leading digital marketing strategy, including web, content, mobile, email, social, analytics and search marketing efforts for thousands of SMBs, Inc 500s, public companies and other reputable brands. I have experience in both agency and in-house settings, including startups and large enterprises, as well as highly regulated public companies.
The people I've worked with have been a big part of my career and I'm proud of the great teams I'...
- Presentations
- Documents
- Infographics
The AdStage State of Paid Social 2017
AdStage
•
6 years ago
The Little Book of IDEO: Values
Tim Brown
•
10 years ago
Search Content vs. Social Content
Semrush
•
8 years ago
How to Use Social Media to Influence the World
Sean Si
•
7 years ago
The Build Trap
Melissa Perri
•
7 years ago
Technologies that will change the Future of Search
Tom Anthony
•
9 years ago
Marketing Planning Tutorial
DWS Associates
•
14 years ago
How to manage 1000 SEO Clients - BrightonSEO April 2013
StrategiQ Marketing
•
11 years ago
The 9 Criteria for Brand Essence (TM)
Kirk Phillips
•
14 years ago
The Best Content Strategy: Tell Your Story & Be Amazing
C.C. Chapman
•
11 years ago
Online Marketing Strategy
Aarhus University
•
14 years ago