SlideShare a Scribd company logo
1 of 6
 Kaye and Carlo chose Hot Pink because the color best represents

the brand, which is feminine and yet confident, gusty and playful.
 modern, colorful, trendy underwear.
 Kaye who has an entrepreneurship degree from San Beda College
Alabang, was responsible for sourcing fabric, looking for
suppliers, checking out possible locations and dealing with a
graphic designer to come up with the logo to represent the brand.
 She designs lingerie and sleepwear and her husband Carlo, is
responsible for the finance and operations.
 Kaye says that the major challenge that confronted the company

was production and quality control.
 Kaye and Carlo learned that what sold well abroad did not
necessarily sell well here., too.
 The learning experiences may have been expensive, but Kaye and
Carlo have taken everything in stride, considering the roadblocks
and missteps as necessary for the growth of the business, and Hot
Pink has certainly grown from the time it formally opened in 2003.
 They never paid for advertising.
 They

have 6 branches and 2 franchised branches in

Cebu.
 They are now the exclusive distributors for Body
Wrap, Le Mystere, Sassybax, Pure Lim and Pull-in.
 They also have an e-commerce website.

More Related Content

Viewers also liked

Elastisitas penawaran dan permintaan
Elastisitas penawaran dan permintaanElastisitas penawaran dan permintaan
Elastisitas penawaran dan permintaansena gumelar
 
D'Almeida_Brian_Mastery_Journey_Timeline
D'Almeida_Brian_Mastery_Journey_TimelineD'Almeida_Brian_Mastery_Journey_Timeline
D'Almeida_Brian_Mastery_Journey_TimelineBrian D'Almeida
 
Η ΙΣΤΟΡΙΑ ΤΟΥ ΕΛΛΗΝΙΚΟΥ ΠΟΔΟΣΦΑΙΡΟΥ
Η ΙΣΤΟΡΙΑ ΤΟΥ ΕΛΛΗΝΙΚΟΥ ΠΟΔΟΣΦΑΙΡΟΥΗ ΙΣΤΟΡΙΑ ΤΟΥ ΕΛΛΗΝΙΚΟΥ ΠΟΔΟΣΦΑΙΡΟΥ
Η ΙΣΤΟΡΙΑ ΤΟΥ ΕΛΛΗΝΙΚΟΥ ΠΟΔΟΣΦΑΙΡΟΥapostolisn
 
Training and Development
Training and DevelopmentTraining and Development
Training and Developmentaizellbernal
 
BCIT SOCAST - Students Working for industry
BCIT SOCAST - Students Working for industryBCIT SOCAST - Students Working for industry
BCIT SOCAST - Students Working for industryBCITAppliedResearch
 
De kenniscrash
De kenniscrash De kenniscrash
De kenniscrash Joop Vorst
 
презентация финансы Консалтинговая компания "Бизнес-Приор"
презентация финансы Консалтинговая компания "Бизнес-Приор"презентация финансы Консалтинговая компания "Бизнес-Приор"
презентация финансы Консалтинговая компания "Бизнес-Приор"business_prior
 
ผู้ให้บริการอินเทอร์เน็ต
ผู้ให้บริการอินเทอร์เน็ตผู้ให้บริการอินเทอร์เน็ต
ผู้ให้บริการอินเทอร์เน็ตJob Supawich
 
Conscious power slides
Conscious power slidesConscious power slides
Conscious power slidesCarol Soares
 

Viewers also liked (11)

Elastisitas penawaran dan permintaan
Elastisitas penawaran dan permintaanElastisitas penawaran dan permintaan
Elastisitas penawaran dan permintaan
 
Morten W Langer taler på Kreditseminar, okt. 2013
Morten W Langer taler på Kreditseminar, okt. 2013Morten W Langer taler på Kreditseminar, okt. 2013
Morten W Langer taler på Kreditseminar, okt. 2013
 
D'Almeida_Brian_Mastery_Journey_Timeline
D'Almeida_Brian_Mastery_Journey_TimelineD'Almeida_Brian_Mastery_Journey_Timeline
D'Almeida_Brian_Mastery_Journey_Timeline
 
Η ΙΣΤΟΡΙΑ ΤΟΥ ΕΛΛΗΝΙΚΟΥ ΠΟΔΟΣΦΑΙΡΟΥ
Η ΙΣΤΟΡΙΑ ΤΟΥ ΕΛΛΗΝΙΚΟΥ ΠΟΔΟΣΦΑΙΡΟΥΗ ΙΣΤΟΡΙΑ ΤΟΥ ΕΛΛΗΝΙΚΟΥ ΠΟΔΟΣΦΑΙΡΟΥ
Η ΙΣΤΟΡΙΑ ΤΟΥ ΕΛΛΗΝΙΚΟΥ ΠΟΔΟΣΦΑΙΡΟΥ
 
Training and Development
Training and DevelopmentTraining and Development
Training and Development
 
BCIT SOCAST - Students Working for industry
BCIT SOCAST - Students Working for industryBCIT SOCAST - Students Working for industry
BCIT SOCAST - Students Working for industry
 
De kenniscrash
De kenniscrash De kenniscrash
De kenniscrash
 
презентация финансы Консалтинговая компания "Бизнес-Приор"
презентация финансы Консалтинговая компания "Бизнес-Приор"презентация финансы Консалтинговая компания "Бизнес-Приор"
презентация финансы Консалтинговая компания "Бизнес-Приор"
 
ผู้ให้บริการอินเทอร์เน็ต
ผู้ให้บริการอินเทอร์เน็ตผู้ให้บริการอินเทอร์เน็ต
ผู้ให้บริการอินเทอร์เน็ต
 
Presentation2
Presentation2Presentation2
Presentation2
 
Conscious power slides
Conscious power slidesConscious power slides
Conscious power slides
 

More from aizellbernal

Strategic Human Resource
Strategic Human ResourceStrategic Human Resource
Strategic Human Resourceaizellbernal
 
Pay-for-Performance Plan
Pay-for-Performance Plan Pay-for-Performance Plan
Pay-for-Performance Plan aizellbernal
 
Business Process Benchmarking
Business Process BenchmarkingBusiness Process Benchmarking
Business Process Benchmarkingaizellbernal
 
Learning: Theories and Program Design
Learning: Theories and Program DesignLearning: Theories and Program Design
Learning: Theories and Program Designaizellbernal
 
Job Analysis and Rewards
Job Analysis and RewardsJob Analysis and Rewards
Job Analysis and Rewardsaizellbernal
 
Supply Chain Management
Supply Chain ManagementSupply Chain Management
Supply Chain Managementaizellbernal
 
Design of Work Systems
Design of Work SystemsDesign of Work Systems
Design of Work Systemsaizellbernal
 
Ownership and Organization
Ownership and OrganizationOwnership and Organization
Ownership and Organizationaizellbernal
 
The Struggle for Survival and Prosperity
The Struggle for Survival and ProsperityThe Struggle for Survival and Prosperity
The Struggle for Survival and Prosperityaizellbernal
 
Employment and Security of Tenure
Employment and Security of TenureEmployment and Security of Tenure
Employment and Security of Tenureaizellbernal
 

More from aizellbernal (20)

Strategic Human Resource
Strategic Human ResourceStrategic Human Resource
Strategic Human Resource
 
Strategic HR
Strategic HRStrategic HR
Strategic HR
 
Pay-for-Performance Plan
Pay-for-Performance Plan Pay-for-Performance Plan
Pay-for-Performance Plan
 
Job Analysis
Job AnalysisJob Analysis
Job Analysis
 
Change Management
Change ManagementChange Management
Change Management
 
Business Process Benchmarking
Business Process BenchmarkingBusiness Process Benchmarking
Business Process Benchmarking
 
Single Parenthood
Single ParenthoodSingle Parenthood
Single Parenthood
 
Learning: Theories and Program Design
Learning: Theories and Program DesignLearning: Theories and Program Design
Learning: Theories and Program Design
 
e-learning
e-learninge-learning
e-learning
 
eHRM
eHRMeHRM
eHRM
 
Job Analysis and Rewards
Job Analysis and RewardsJob Analysis and Rewards
Job Analysis and Rewards
 
Supply Chain Management
Supply Chain ManagementSupply Chain Management
Supply Chain Management
 
Design of Work Systems
Design of Work SystemsDesign of Work Systems
Design of Work Systems
 
Scramble King
Scramble KingScramble King
Scramble King
 
Belo Essentials
Belo EssentialsBelo Essentials
Belo Essentials
 
Bejeweled
BejeweledBejeweled
Bejeweled
 
Banapple
BanappleBanapple
Banapple
 
Ownership and Organization
Ownership and OrganizationOwnership and Organization
Ownership and Organization
 
The Struggle for Survival and Prosperity
The Struggle for Survival and ProsperityThe Struggle for Survival and Prosperity
The Struggle for Survival and Prosperity
 
Employment and Security of Tenure
Employment and Security of TenureEmployment and Security of Tenure
Employment and Security of Tenure
 

Recently uploaded

Sakshi 9058824046 Call Girls Service in Kanpur
Sakshi 9058824046 Call Girls Service in KanpurSakshi 9058824046 Call Girls Service in Kanpur
Sakshi 9058824046 Call Girls Service in Kanpurjaanseema653
 
KALENDAR KUDA 2024 Hi resolution cuti umum.pdf
KALENDAR KUDA 2024 Hi resolution cuti umum.pdfKALENDAR KUDA 2024 Hi resolution cuti umum.pdf
KALENDAR KUDA 2024 Hi resolution cuti umum.pdfSallamSulaiman
 
Best VIP Call Girls Noida Sector 18 Call Me: 8264348440
Best VIP Call Girls Noida Sector 18 Call Me: 8264348440Best VIP Call Girls Noida Sector 18 Call Me: 8264348440
Best VIP Call Girls Noida Sector 18 Call Me: 8264348440soniya singh
 
Call Now ☎ 8264348440 !! Call Girls in Govindpuri Escort Service Delhi N.C.R.
Call Now ☎ 8264348440 !! Call Girls in Govindpuri Escort Service Delhi N.C.R.Call Now ☎ 8264348440 !! Call Girls in Govindpuri Escort Service Delhi N.C.R.
Call Now ☎ 8264348440 !! Call Girls in Govindpuri Escort Service Delhi N.C.R.soniya singh
 
Mumbai Call Girls Andheri East WhatsApp 9167673311 💞 Full Night Enjoy Pooja M...
Mumbai Call Girls Andheri East WhatsApp 9167673311 💞 Full Night Enjoy Pooja M...Mumbai Call Girls Andheri East WhatsApp 9167673311 💞 Full Night Enjoy Pooja M...
Mumbai Call Girls Andheri East WhatsApp 9167673311 💞 Full Night Enjoy Pooja M...Pooja Nehwal
 
꧁❤ Greater Noida Call Girls Delhi ❤꧂ 9711199012 ☎️ Hard And Sexy Vip Call
꧁❤ Greater Noida Call Girls Delhi ❤꧂ 9711199012 ☎️ Hard And Sexy Vip Call꧁❤ Greater Noida Call Girls Delhi ❤꧂ 9711199012 ☎️ Hard And Sexy Vip Call
꧁❤ Greater Noida Call Girls Delhi ❤꧂ 9711199012 ☎️ Hard And Sexy Vip CallMs Riya
 
Russian BINDASH Call Girls In Mahipalpur Delhi ☎️9711199012
Russian BINDASH Call Girls In Mahipalpur Delhi ☎️9711199012Russian BINDASH Call Girls In Mahipalpur Delhi ☎️9711199012
Russian BINDASH Call Girls In Mahipalpur Delhi ☎️9711199012Mona Rathore
 
Call Girls in Sarita Vihar__ 8448079011 Escort Service in Delhi
Call Girls in Sarita Vihar__ 8448079011 Escort Service in DelhiCall Girls in Sarita Vihar__ 8448079011 Escort Service in Delhi
Call Girls in Sarita Vihar__ 8448079011 Escort Service in DelhiRaviSingh594208
 
Independent Call Girls Delhi ~9711199012~ Call Me
Independent Call Girls Delhi ~9711199012~ Call MeIndependent Call Girls Delhi ~9711199012~ Call Me
Independent Call Girls Delhi ~9711199012~ Call MeMs Riya
 
Mumbai Call Girls Malad West WhatsApp 9892124323 Full Night Enjoy -
Mumbai Call Girls Malad West WhatsApp 9892124323 Full Night Enjoy -Mumbai Call Girls Malad West WhatsApp 9892124323 Full Night Enjoy -
Mumbai Call Girls Malad West WhatsApp 9892124323 Full Night Enjoy -Pooja Nehwal
 
‘I think I might die if I made it’ 'There were no singles'
‘I think I might die if I made it’ 'There were no singles'‘I think I might die if I made it’ 'There were no singles'
‘I think I might die if I made it’ 'There were no singles'cakepearls Official
 
Call Girls in civil lines Delhi 8264348440 ✅ call girls ❤️
Call Girls in civil lines Delhi 8264348440 ✅ call girls ❤️Call Girls in civil lines Delhi 8264348440 ✅ call girls ❤️
Call Girls in civil lines Delhi 8264348440 ✅ call girls ❤️soniya singh
 
Dubai Call Girls Big Tit Wives O528786472 Call Girls Dubai
Dubai Call Girls Big Tit Wives O528786472 Call Girls DubaiDubai Call Girls Big Tit Wives O528786472 Call Girls Dubai
Dubai Call Girls Big Tit Wives O528786472 Call Girls Dubaihf8803863
 
Call Girls in Chandigarh Annaya❤️🍑 9115573837 👄🫦Independent Escort Service Ch...
Call Girls in Chandigarh Annaya❤️🍑 9115573837 👄🫦Independent Escort Service Ch...Call Girls in Chandigarh Annaya❤️🍑 9115573837 👄🫦Independent Escort Service Ch...
Call Girls in Chandigarh Annaya❤️🍑 9115573837 👄🫦Independent Escort Service Ch...Niamh verma
 
Call Girls In Lajpat Nagar__ 8448079011 __Escort Service In Delhi
Call Girls In Lajpat Nagar__ 8448079011 __Escort Service In DelhiCall Girls In Lajpat Nagar__ 8448079011 __Escort Service In Delhi
Call Girls In Lajpat Nagar__ 8448079011 __Escort Service In DelhiRaviSingh594208
 
Call Girls In Goa 7028418221 Call Girls In Colva Beach Escorts Service
Call Girls In Goa 7028418221 Call Girls In Colva Beach Escorts ServiceCall Girls In Goa 7028418221 Call Girls In Colva Beach Escorts Service
Call Girls In Goa 7028418221 Call Girls In Colva Beach Escorts ServiceApsara Of India
 
Stunning ➥8448380779▻ Call Girls In Jasola Vihar Delhi NCR
Stunning ➥8448380779▻ Call Girls In Jasola Vihar Delhi NCRStunning ➥8448380779▻ Call Girls In Jasola Vihar Delhi NCR
Stunning ➥8448380779▻ Call Girls In Jasola Vihar Delhi NCRDelhi Call girls
 
Call US 📞 9892124323 ✅ V.VIP Call Girls In Andheri ( Mumbai )
Call US 📞 9892124323 ✅ V.VIP Call Girls In Andheri ( Mumbai )Call US 📞 9892124323 ✅ V.VIP Call Girls In Andheri ( Mumbai )
Call US 📞 9892124323 ✅ V.VIP Call Girls In Andheri ( Mumbai )Pooja Nehwal
 

Recently uploaded (20)

Sakshi 9058824046 Call Girls Service in Kanpur
Sakshi 9058824046 Call Girls Service in KanpurSakshi 9058824046 Call Girls Service in Kanpur
Sakshi 9058824046 Call Girls Service in Kanpur
 
KALENDAR KUDA 2024 Hi resolution cuti umum.pdf
KALENDAR KUDA 2024 Hi resolution cuti umum.pdfKALENDAR KUDA 2024 Hi resolution cuti umum.pdf
KALENDAR KUDA 2024 Hi resolution cuti umum.pdf
 
Best VIP Call Girls Noida Sector 18 Call Me: 8264348440
Best VIP Call Girls Noida Sector 18 Call Me: 8264348440Best VIP Call Girls Noida Sector 18 Call Me: 8264348440
Best VIP Call Girls Noida Sector 18 Call Me: 8264348440
 
Call Now ☎ 8264348440 !! Call Girls in Govindpuri Escort Service Delhi N.C.R.
Call Now ☎ 8264348440 !! Call Girls in Govindpuri Escort Service Delhi N.C.R.Call Now ☎ 8264348440 !! Call Girls in Govindpuri Escort Service Delhi N.C.R.
Call Now ☎ 8264348440 !! Call Girls in Govindpuri Escort Service Delhi N.C.R.
 
Mumbai Call Girls Andheri East WhatsApp 9167673311 💞 Full Night Enjoy Pooja M...
Mumbai Call Girls Andheri East WhatsApp 9167673311 💞 Full Night Enjoy Pooja M...Mumbai Call Girls Andheri East WhatsApp 9167673311 💞 Full Night Enjoy Pooja M...
Mumbai Call Girls Andheri East WhatsApp 9167673311 💞 Full Night Enjoy Pooja M...
 
꧁❤ Greater Noida Call Girls Delhi ❤꧂ 9711199012 ☎️ Hard And Sexy Vip Call
꧁❤ Greater Noida Call Girls Delhi ❤꧂ 9711199012 ☎️ Hard And Sexy Vip Call꧁❤ Greater Noida Call Girls Delhi ❤꧂ 9711199012 ☎️ Hard And Sexy Vip Call
꧁❤ Greater Noida Call Girls Delhi ❤꧂ 9711199012 ☎️ Hard And Sexy Vip Call
 
Russian BINDASH Call Girls In Mahipalpur Delhi ☎️9711199012
Russian BINDASH Call Girls In Mahipalpur Delhi ☎️9711199012Russian BINDASH Call Girls In Mahipalpur Delhi ☎️9711199012
Russian BINDASH Call Girls In Mahipalpur Delhi ☎️9711199012
 
Call Girls in Sarita Vihar__ 8448079011 Escort Service in Delhi
Call Girls in Sarita Vihar__ 8448079011 Escort Service in DelhiCall Girls in Sarita Vihar__ 8448079011 Escort Service in Delhi
Call Girls in Sarita Vihar__ 8448079011 Escort Service in Delhi
 
Independent Call Girls Delhi ~9711199012~ Call Me
Independent Call Girls Delhi ~9711199012~ Call MeIndependent Call Girls Delhi ~9711199012~ Call Me
Independent Call Girls Delhi ~9711199012~ Call Me
 
Mumbai Call Girls Malad West WhatsApp 9892124323 Full Night Enjoy -
Mumbai Call Girls Malad West WhatsApp 9892124323 Full Night Enjoy -Mumbai Call Girls Malad West WhatsApp 9892124323 Full Night Enjoy -
Mumbai Call Girls Malad West WhatsApp 9892124323 Full Night Enjoy -
 
‘I think I might die if I made it’ 'There were no singles'
‘I think I might die if I made it’ 'There were no singles'‘I think I might die if I made it’ 'There were no singles'
‘I think I might die if I made it’ 'There were no singles'
 
Call Girls in civil lines Delhi 8264348440 ✅ call girls ❤️
Call Girls in civil lines Delhi 8264348440 ✅ call girls ❤️Call Girls in civil lines Delhi 8264348440 ✅ call girls ❤️
Call Girls in civil lines Delhi 8264348440 ✅ call girls ❤️
 
Dubai Call Girls Big Tit Wives O528786472 Call Girls Dubai
Dubai Call Girls Big Tit Wives O528786472 Call Girls DubaiDubai Call Girls Big Tit Wives O528786472 Call Girls Dubai
Dubai Call Girls Big Tit Wives O528786472 Call Girls Dubai
 
Call Girls in Chandigarh Annaya❤️🍑 9115573837 👄🫦Independent Escort Service Ch...
Call Girls in Chandigarh Annaya❤️🍑 9115573837 👄🫦Independent Escort Service Ch...Call Girls in Chandigarh Annaya❤️🍑 9115573837 👄🫦Independent Escort Service Ch...
Call Girls in Chandigarh Annaya❤️🍑 9115573837 👄🫦Independent Escort Service Ch...
 
Call Girls In Lajpat Nagar__ 8448079011 __Escort Service In Delhi
Call Girls In Lajpat Nagar__ 8448079011 __Escort Service In DelhiCall Girls In Lajpat Nagar__ 8448079011 __Escort Service In Delhi
Call Girls In Lajpat Nagar__ 8448079011 __Escort Service In Delhi
 
Call Girls In Goa 7028418221 Call Girls In Colva Beach Escorts Service
Call Girls In Goa 7028418221 Call Girls In Colva Beach Escorts ServiceCall Girls In Goa 7028418221 Call Girls In Colva Beach Escorts Service
Call Girls In Goa 7028418221 Call Girls In Colva Beach Escorts Service
 
Hauz Khas Call Girls Delhi ✌️Independent Escort Service 💕 Hot Model's 9999965857
Hauz Khas Call Girls Delhi ✌️Independent Escort Service 💕 Hot Model's 9999965857Hauz Khas Call Girls Delhi ✌️Independent Escort Service 💕 Hot Model's 9999965857
Hauz Khas Call Girls Delhi ✌️Independent Escort Service 💕 Hot Model's 9999965857
 
Stunning ➥8448380779▻ Call Girls In Jasola Vihar Delhi NCR
Stunning ➥8448380779▻ Call Girls In Jasola Vihar Delhi NCRStunning ➥8448380779▻ Call Girls In Jasola Vihar Delhi NCR
Stunning ➥8448380779▻ Call Girls In Jasola Vihar Delhi NCR
 
Russian Call Girls Rohini Sector 25 💓 Delhi 9999965857 @Sabina Modi VVIP MODE...
Russian Call Girls Rohini Sector 25 💓 Delhi 9999965857 @Sabina Modi VVIP MODE...Russian Call Girls Rohini Sector 25 💓 Delhi 9999965857 @Sabina Modi VVIP MODE...
Russian Call Girls Rohini Sector 25 💓 Delhi 9999965857 @Sabina Modi VVIP MODE...
 
Call US 📞 9892124323 ✅ V.VIP Call Girls In Andheri ( Mumbai )
Call US 📞 9892124323 ✅ V.VIP Call Girls In Andheri ( Mumbai )Call US 📞 9892124323 ✅ V.VIP Call Girls In Andheri ( Mumbai )
Call US 📞 9892124323 ✅ V.VIP Call Girls In Andheri ( Mumbai )
 

Hot pink lingerie

  • 1.
  • 2.
  • 3.
  • 4.  Kaye and Carlo chose Hot Pink because the color best represents the brand, which is feminine and yet confident, gusty and playful.  modern, colorful, trendy underwear.  Kaye who has an entrepreneurship degree from San Beda College Alabang, was responsible for sourcing fabric, looking for suppliers, checking out possible locations and dealing with a graphic designer to come up with the logo to represent the brand.  She designs lingerie and sleepwear and her husband Carlo, is responsible for the finance and operations.
  • 5.  Kaye says that the major challenge that confronted the company was production and quality control.  Kaye and Carlo learned that what sold well abroad did not necessarily sell well here., too.  The learning experiences may have been expensive, but Kaye and Carlo have taken everything in stride, considering the roadblocks and missteps as necessary for the growth of the business, and Hot Pink has certainly grown from the time it formally opened in 2003.
  • 6.  They never paid for advertising.  They have 6 branches and 2 franchised branches in Cebu.  They are now the exclusive distributors for Body Wrap, Le Mystere, Sassybax, Pure Lim and Pull-in.  They also have an e-commerce website.