A new era in efficiency & productivity in livestock value chains.

1. Precision Livestock Systems An objective production model

2. Poor productivity gains of the livestock industries

5. A major problem is mob variability

6. Mob Variability – 2100 Longreach Merinos

7. Mob Variability – 1200 1 st X Lambs

8. The Key - Get out of commodity & into high value markets High value markets are less susceptible to market forces.

18. Integrated Value Chain

19. The Production Story The Outback The Farmer The Ethical Production The Quality The Food Safety