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ADMSP How to Find the Best Keywords

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This tutorial was prepared for our Social Media Specialists at ADMSP/Linking Public, Inc.

You can find them at:

www.linkingpublic.org

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ADMSP How to Find the Best Keywords

  1. 1. How to Find the Best Keywords
  2. 2. Google Keyword Tool https://adwords.google.com/select/ Free tool that gives you a list of keywords and related keyword phrases Shows you Advertiser competition, previous month’s Search Volume, and Average Search Volume Does not give you actual traffic numbers, just Google’s interpretation of Low, Average and Above Average traffic rank
  3. 3. Google Trends www.google.com/trends Free tool that shows you the trend history of keyword phrases Shows a News Reference Graph which tells you how often the keyword phrase was mentioned in the news Shows a Search Volume Graph that tracks the monthly search volume for the keyword phrase Shows the most popular Regions, Cities and Languages of the search phrases
  4. 4. Google Hot Trends www.google.com/trends/hottrends Free tool that shows you the hottest keyword phrase searches on Google in real time Shows the top 100 hot keyword searches Gives Related Searches, Peak Time of searches and Location of searches

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