The best brethable waterproof solution

1. OutDry® How this new performance ingredient will help your brand to sell more London, 17 march 2010

3. Superior performance Pound for Pound.

5. Higher degree of flexibility in new product development.London, 17 march 2010

6. OutDry® The breakthrough in breathable waterproof technology London, 17 march 2010

10. OutDry® Superior performance Pound for Pound London, 17 march 2010

11. OutDry® 3D Lamination Technology - New Booty - Old London, 17 march 2010

13. Superior Breathability - The absence of water and humidity between the membrane and the upper facilitates moisture management.

14. Perfect Fit - no folds, no seams and no tape. This eliminates the points of friction with the hands and feet. Greater feel and comfort.

15. High Performance - water cannot penetrate, therefore no extra weight to be carried on and the product dries much faster.London, 17 march 2010

16. OutDry® A fresh and compelling marketing argument to promote your products London, 17 march 2010

17. OutDry® A powerful communication concept We have worked with to create a more compelling message according to OutDry’s “Ingredient Brand” strategy. Only 3 words to communicate OutDry uniqueness… London, 17 march 2010

18. London, 17 march 2010

19. OutDry® The communication concept is completed by the OutDry Unique Selling Proposition: All breathable waterproof membranes keep your feet dry. Only OutDry® allows no water inside your shoes. London, 17 march 2010

21. Footwear and Gloves window samples

22. Technical brochures and videosLondon, 17 march 2010

24. In store clerk training

25. Point of Purchase materialLondon, 17 march 2010

27. OutDry® The best performance value price in the market OutDry 3D Lamination Technology allows the most efficient manufacturing process. More performance. More margin to your brand. London, 17 march 2010

28. OutDry® Higher degree of flexibility in new product development London, 17 march 2010