Experience luxurious online bookings with Digital Marketing Company in India.
Gone are the days when folks used to rely on word of mouth and travel reviews to select any hotel. Now customers often choose experience over items and are exploring new places to have new experiences when travelling to a new place. These obsolete marketing techniques are not much effective in the 21st century.
Have a look at some tips by the digital marketing company in India to turn the hotel experience into bookings and ROI:
2. Have a look at some tips by the digital marketing company in India to turn the hotel
experience into bookings and ROI:
Gone are the days when folks used to rely on word of mouth and travel reviews to
select any hotel. Now customers often choose experience over items and are exploring
new places to have new experiences when travelling to a new place. These obsolete
marketing techniques are not much effective in the 21st century.
3. 1. Discount % doesn’t attract customers anymore!
Though it may sound effective, discount rates on every hotel and its amenities will
not be beneficial in reaching their target customers. Folks are becoming less brand-
loyal and are willing even more to get the best experience. Therefore don’t follow
the old practice of posting a discount on every social media platform. It may mislead
and degrade the luxury hotel’s consumer perception. Maintain your distinctiveness
by adding more value and quality to your services.
4. 2. Ensure customers the importance of direct booking
If you want to generate a number of bookings via the digital channels, then plan a
top strategy of “direct is better” booking, the most beneficial channel. It drives brand
recognition and increases ROI, but make sure that you control your information
about guests.
5. The most beneficial part of these online services is that you can easily add a
personalised touch for your guests. When a new guest shares information with the
concerned hotel, it actually helps hotels serve them better. This tactic can turn out to
be beneficial as it will help guests select a better room with better amenities with
add-ons. The “direct messaging” offered on the websites can make a big difference,
especially with an added emphasis.
6. 3. Showcase your amenities in a beautiful way
If Yes, you can easily revive your hotel
with the digital marketing company in
India. The beautiful, high-resolution
images help your hotel stand out from
competition. Make sure you post images
of high-value experiences displaying
status and featured amenities on every
social media platform of Instagram,
Pinterest, Facebook. A guest photo with a
dedicated hashtag drives potential
customers through a feed on the website.
Have you got lost amongst the crowded online space?
7. You can easily embed videos of the hotels showcasing the high-end products and key
amenities to drive engagement from potential customers. It has been an important
medium to reach website users. A video walks a user through the on- property
experience and utilises soft music to match the hotel’s personality.
