3. CHANGE
MAKERS
OUR CHANGEMAKERS ARE OUR YOUTHS,
OUR STUDENTS, GRADUATES,
ENTREPRENEURS, YOUNG PROFESSIONALS,
WHO ARE ABOUT TO EMBARK UPON THEIR JOURNEYS
TO CHANGE THE WORLD. AND XYLO WANTS TO
BE A PART OF THIS REVOLUTION.
WITH THE SLEEK LOOK, UNIQUE DESIGN AND SMOOTH
WRITING EXPERIENCE, XYLO WANTS TO INSTIL OUR
CHANGEMAKERS WITH A SENSE OF ACCOMPLISHMENT
AND POWER WHENEVER THEY WRITE.
THEY SAY, PEN IS MIGHTIER THAN SWORD. XYLO
BELIEVES IT.
4. GUIDELINE
brand
LOGO, COLOR AND TYPOGRAPHY
THE MINIMALIST LOGO
SYMBOLIZES THE SLEEK AND
UNIQUE DESIGN XYLO OFFERS
FOR OUR PROFESSIONALS.
IT ALSO STANDS FOR THE
SIMPLICITY AND STYLE
COMBINATION THAT OUR
YOUTH OPT FOR.
THE SIGNATURE BLACK AND
YELLOW COLOR DEFINES
XYLO'S BRAND IMAGE AND
SHALL BE USED IN ALL
MERCHANDISES AND
PROMOTIONAL MATERIALS
THE BRAND TYPOGRAPHY
INCLUDES TWO FONTS,
QUICKSAND AND JOSEFIN
SANS. THESE FONTS SHALL
DEFINE THE BRAND XYLO
AND SHALL BE USED
IN MOST OFFICIAL AND
PROMOTIONAL
MATERIALS.
THE X IN THE LOGO STANDS
AS A SYMBOL OF GOALS,
ACHIEVEMENT AND
COMPETITION.