Data visualization is the process of transforming complex data into a visually appealing format to make it easier to understand. Charts, graphs, videos, and infographics are examples of data visualization. Tableau and Qlikview are two leading data visualization tools, with Tableau being suited for large datasets and Qlikview offering more customization. Data visualization in business helps develop intelligence, allows trends to be seen quickly, and engages audiences better than raw numbers alone.

1. Data Visualization
WILLIAM JONES

2. What is data visualization
 Process or technology in which complex data is transformed into a visually
appealing way so that it is much easier to comprehend.
 Charts, graphs, videos, infographics, and virtual reality are all prime
examples
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3. Data visualization tools
 Tableau
 Considered grand master of visualization, over 57,000 accounts covering many
industries
 Suited for the huge and fast changing datasets of companies like Amazon
 Qlikview
 Biggest competitor to Tableau, over 40,000 customer accounts
 More customizable, but takes more time to understand and use its full capability.
 FusionCharts
 90 available different charts that allow flexibility to customers
 Allows users to look at “live” example templates so no need to start from scratch.

4. Data Visualization in Business
 Helps develop business intelligence throughout a company
 Allows information to be absorbed quickly
 Shows data trends through visual technology
 Can express correlations in data that would not have been seen otherwise
 Captures the attention of an audience better than strictly numbers
 Allows all members of a company to be able to express and comprehend data
(Not just data scientists)

5. References
 https://www.forbes.com/sites/bernardmarr/2017/07/20/the-7-best-data-
visualization-tools-in-2017/2/#244ddd5260a5
 https://thekinigroup.com/importance-data-visualization/