This document reflects on the student's use of various software programs and production techniques at different stages of their studies. At AS level, the student created a radio broadcast using Adobe Audition and researched existing broadcasts. At A2, they produced a magazine spread using InDesign, Photoshop and Premiere, recording audio and taking photography. The student notes improvements in their editing skills, research methods, and understanding of genre conventions between projects. They received feedback through questionnaires at both levels to further refine their work for audiences.

1. Technology What did I do? Pro’s and Con’s
At AS we usedAdobe Auditionto…
Create a newsradiobroadcastusingcodesand
conventionsof aregularnewsbulletin
At A2 we used
Premiere/InDesign/Photoshop/Auditionina
differentway…
High-endprograms were usedduringA2(InDesign)
 It was difficulttolearnbutthe program wasvery
professionalandhadmanyfeatures.
 There wasa lotof re-recordingtodoand Auditionhelped
thisprocessbe veryfluid
 InDesignhada fairlysteeplearningcurve andsome
technical bugsthatI oftenhad to workaround
 InDesignwas perfectforwhatI wascreating
At AS we usedBlogger…
To record all of our progressand provide evidenceof
improvementstoourwork.
At A2 we usedWeebly/Bloggerina differentway…
To presentmyworkand record the progress
throughoutthe course
 Bloggerwasa formattingnightmare thathadmany
problems
 On the otherhand itwas verycustomisable anditwasa
goodway of documentingmyprocess
 InDesignhada fairlysteeplearningcurve andsome
technical bugsthatI oftenhad to workaround
 InDesignwasperfectforwhatI wascreating
At AS we usedYouTube to…
To exportthe final draftof the maintaskand find
examples.
At A2 we usedYou Tube in a differentway…
To exportour workontoour blogand provide
evidence.
 At ASwe usedYouTube well aswe managedto exportour
workso that otherscouldview it,andwe learnedhowto
uploadworkeasier.Howeverthe problemsof using
YouTube were thatwe haven’tusedit before.
 At A2 YouTube wasonlyusedfor an evaluationvideo
At AS we usedAudio recordingequipmentto…
To record Radiojingle andinterview.
At A2 we usedAudiorecording equipment/Filming
equipment/Photographyequipment/Website design
software ina differentway…/
Photographyequipmentwereusedtocapture skate
footage forthe magazine
 At ASwe used highqualityaudiorecordingequipmentsuch
as microphonesandpopfilters
 Veryhighqualityimages
 Difficultcameratomaster

2. Creativity What did I do? Pro’s and Con’s
At AS we were creative comingup with ideas by…
Researchingnewsstoriesonline andlisteningto
actual newsbroadcasts
At A2 we were more creative coming up withideas
by…
Creatingspiderdiagrams andlistsaboutpossible
article ideasanddiscussingdifferentshotswe could
get
 I feel thatsometimesfocusingontryingtobe like another
newsbroadcast takesaway focus fromthe aims
 Comingupwitha shot type wasfine butsometimesit
wouldbe verydifficulttogetthe shot as theywere
unrealistic
 Luckily we didgetthe shots inthe end
At AS we were creative choosinglocations (vox
pops/interview/outside broadcast) by…..
Writinga scriptfor the entire news broadcast
At A2 we were more creative choosinglocations by…
Goingto the local skateparkasthat was the most
appropriate location
 At ASwe were creative byplanningour broadcast
thoroughlyanddecidingonwhatwe were basingour
interviewsandnew bulletinson.
 Conswere that we didn’tget all of the codesand
conventionswe couldhave done
 Trin Bowl wasemptyand there were nootherskatersto
interfere withthe photoshoot
At AS we copiedconventionsof the genre for
example...
Soundbeds,jingles etc
At A2 we were more creative with the conventions
for example…
Drop Caps andcolumns
 I feel thatthe AScourseworkdidnotturn out as high
qualityasI’d hopedasit didn’tfeel like aradiobroadcast
 I thinkthiswasmainlybecause Ihad to listento myown
voice soit made it lessbelievable
 I was reallyhappyhow thisturnedoutas itlookedlike a
magazine
At AS we usedbasic editingtechniquessuchas...
UsingAuditiontocut certainaudioandusing
premiere toaddimages.
At A2 we were more creative with our editingfor
example…
We usedPhotoshopforbetterqualityimagesandwe
usedpremiere andauditionwheneditingaudiothat
we recorded.
 At ASwe usedbasic editingsuchascuttingdownaudio
recordingusingauditionandpremiere,theninsertingan
image sothat we couldexportit.
 At A2 we usedPhotoshoptoeditandchange imagessothat
theywere of betterqualityandwe usedauditionand
premiere tochange,cutand add recordedaudioandsound
effectstoour audio work.

3. Researchand Planning What did I do? Pro’s and Con’s
At AS we usedquestionnaires/focusgroupsto…
Get informationaboutwholistenstoradioandhow
often
At A2 we improvedour use of questionnaires/focus
groups by…
So that we couldgain feedbacksothat we could
improve ourworkin a waywhichit wouldappeal
more to our target audience.
At ASwe usedquestionnairestogetpositiveandnegative
feedbackfromourtargetaudience.Howeverthe consof focus
groupswere that some of the people viewingourworkwe not
suitable forthe age range and genderinwhichwe were
targetingsosome of the feedbackwe receivedwasnotas
helpful.
At A2 we usedquestionnairestogainthe correctfeedbackfrom
our targetaudience sothat we couldimprove ourworkto a
betterstandard.Focusgroupshelpedusgainsome newideasin
whichwe coulduse inour work howeversometimesfocus
groupswere notthe age range we were targetingandtherefore
we didnot getas much useful feedbackaswe couldhave.
At AS we examinedreal existingnewsbulletinssuch
as / in order to…
Lincs FM, Capital FMand BBC radioinorder to create
our ownradionewbulletin.
At A2 we improvedour research / analysis of real
textsby…
we improvedourresearchbylookingatexamplesof
radioadvertsand differentmagazinessothatwe
couldcreate a cleartheme.
At ASwe usedLincs FM, Capital FMand BBC Radio1 to examine
newsbulletinssothatwe were able tocreate our ownusing
similarconventionsfromexistingradiostations.The consof
doingthiswasthat examiningavarietyof newsbulletinswas
time consuming.
At A2 we improvedourresearchbylookingatexamplesof radio
advertsand differentmagazinessothatwe couldcreate a
house style throughouteacheditionandso that our workwas
more similartoexistingmediatexts.
At AS we usedpre-productionplanningfor…
At A2 we improvedour use of pre-production
planningby…
At AS we completeda preliminarytasks to...
At A2 we improvedthe way we used the preliminary
task by…

4. Real Media Conventions What did I do? Pro’s and Con’s
At AS we usedthe genre and the conventionsof genre
to…
At A2 we developedourunderstandingofgenre and
use of genre conventionsby…
At AS
At A2
At AS we our mise-en-sceneconsistedof…
At A2 we improvedour understandingof mise-en-
scene by…
At AS
At A2
At AS our camera work consistedof…
At A2 we improvedour understandingof camera work
by…
At AS
At A2
Post production What did I do? Pro’s and Con’s
At AS we usedAdobe Auditionto...
At A2 we improvedour editingskillson Adobe
Premiere/InDesign/Photoshop/Auditionby…
At AS
At A2
At AS we usedthe basic text creator tool on
Premiere to…
At A2 we improvedour use text by…
At AS
At A2
At AS we knew thisabout Adobe software…
At A2 we improvedour understandingof Adobe
software by…
At AS
At A2
At AS we got feedbackafter the productionby…
At A2 we improvedpost productionfeedbackby…
At AS
At A2

5. At AS we got used editingand soundto replicate the
genre by…
At A2 we improvedour genre focus usingediting,
sound by…
At AS
At A2