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Top 20 Automotive Advanced Driver
Assistance Systems (ADAS) Companies
2016
Leading Suppliers of Sensors & Semiconductors to OEMs

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Contents
1. Report Overview
1.1 Top 20 ADAS Suppliers Overview
1.2 Global Automotive ADAS Market Segmentation
1.3 Why You Should Read This Report
1.4 How This Report Delivers
1.5 Key Questions Answered by This Analytical Report Include
1.6 Who is This Report For?
1.7 Methodology
1.8 Frequently Asked Questions (FAQ)
1.9 Associated Visiongain Reports
1.10 About Visiongain
2. Introduction to the Automotive ADAS Market
2.1 Read Why ADAS Suppliers Are Incremental For Autonomous Driving
2.2 Automotive ADAS Market Definition
2.3 Automotive ADAS Market Segmentation
2.3.1 Automotive ADAS Market by End-user Application
2.3.1.1 Adaptive Cruise Control (ACC) Submarket
2.3.1.2 Adaptive Front Lights (AFL) Submarket
2.3.1.3 Blind Spot Monitoring (BSM) Submarket
2.3.1.4 Driver Monitoring Systems (DMS) Submarket
2.3.1.5 Forward Collision Warning (FCW) Submarket
2.3.1.6 Heads-Up Display (HUD) Submarket
2.3.1.7 Intelligent Speed Adaptation (ISA) Submarket
2.3.1.8 Lane Departure Warning (LDW) Submarket
2.3.1.9 Night Vision System (NVS) Submarket
2.3.1.10 Parking Assist (PA) Submarket
2.3.1.11 Pedestrian Detection System (PDS) Submarket
2.3.1.12 Road Sign Recognition (RSR) Submarket
2.3.1.13 Surround View Cameras (SVC) Submarket
2.3.1.14 V2V and V2X Systems Submarket
2.3.2 Automotive ADAS Sensors
2.3.2.1 Overview of the Sensors Used in Each ADAS End-User Applications

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Contents
3. Global Automotive ADAS Market & Sensor Submarkets 2014
3.1 Market Value of the Global Automotive ADAS Market in 2014
3.1.1 Learn About the Status of the ADAS Market in 2014
3.2 Market Value of the Global Automotive ADAS Market in 2016
3.3 Learn How Government Mandates Will Drive ADAS Penetration
3.4 Restraints in the Global ADAS Market
3.5 ADAS Sensors: Radar (LRR, MRR, SRR), Camera (Stereo, Mono, Rear-View, Surround-View),
LIDAR, Infrared, Ultrasonic
3.5.1 Sales Volume of ADAS Sensors in 2013 and 2014
3.5.2 Market Value of ADAS Sensors in 2014
3.6 Market Value of the Automotive ADAS Submarkets in 2015, 2016
3.7 Leading National ADAS Markets Shares 2016
4. Top-20 Companies Positioning in the Automotive ADAS Market
4.1 Ranking of the Leading 20 Companies by Revenues in the ADAS Market 2014, 2015 and 2016
4.2 Read about the Composition of the Top-20 ADAS Companies Ranking in 2014, 2015 and 2016
4.2.1 How Does Regional ADAS Penetration Affect the Ranking of German, Japanese and
American ADAS Suppliers?
4.2.2 What is the Level of Revenue Concentration in the ADAS Marketplace in 2014?
4.2.3 M&A in the ADAS Marketplace in 2013-2014
4.2.4 Landscape in the ADAS Market vs. Active Safety vs. Passive Safety Market
5. The Leading 20 Companies in the Automotive ADAS Market
5.1 Aisin Seiki Co Company Overview
5.1.1 Aisin Seiki’s Role in the Automotive ADAS Market 2016
5.1.2 Aisin Seiki’s ADAS Portfolio
5.1.3 Aisin Seiki’s Future Outlook
5.2 Autoliv AB Company Overview
5.2.1 Autoliv’s Role in the Automotive ADAS Market 2016
5.2.2 Autoliv’s ADAS Portfolio
5.2.3 Autoliv’s Future Outlook
5.3 Bosch Group Company Overview
5.3.1 Bosch’s Role in the Automotive ADAS Market 2016
5.3.2 Bosch’s ADAS Portfolio
5.3.3 Bosch’s Future Outlook

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Contents
5.4 Continental AG Company Overview
5.4.1 Continental’s Role in the Automotive ADAS Market
5.4.2 Continental’s ADAS Portfolio
5.4.3 Continental’s Future Outlook
5.5 Delphi Automotive Company Overview
5.5.1 Delphi’s Role in the Automotive ADAS Market
5.5.2 Delphi’s ADAS Portfolio
5.5.3 Delphi’s Future Outlook
5.6 Denso Corporation Company Overview
5.6.1 Denso’s Role in the Automotive ADAS Market
5.6.2 Denso’s ADAS Portfolio
5.6.3 Denso’s Future Outlook
5.7 Freescale Semiconductor Inc Company Overview
5.7.1 Freescale’s Role in the Automotive ADAS Market 2016
5.7.2 Freescale’s ADAS Portfolio
5.7.3 Freescale’s Future Outlook
5.8 Gentex Corporation Company Overview
5.8.1 Gentex’s Role in the Automotive ADAS Market 2016
5.8.2 Gentex’s ADAS Portfolio
5.8.3 Gentex’s Future Outlook
5.9 Harman International Industries Company Overview
5.9.1 Harman’s Role in the Automotive ADAS Market 2016
5.9.2 Harman’s ADAS Portfolio
5.9.3 Harman’s Future Outlook
5.10 Hella KGaA Hueck & Co Company Overview
5.10.1 Hella’s Role in the Automotive ADAS Market 2016
5.10.2 Hella’s ADAS Portfolio
5.10.3 Hella’s Future Outlook
5.11 Hyundai Mobis Company Overview
5.11.1 Hyundai Mobis’s Role in the Automotive ADAS Market 2016
5.11.2 Hyundai Mobis’s ADAS Portfolio
5.11.3 Hyundai Mobis’s Future Outlook
5.12 Magna International Inc Company Overview
5.12.1 Magna’s Role in the Automotive ADAS Market 2016
5.12.2 Magna’s ADAS Portfolio
5.12.3 Magna’s Future Outlook
5.13 Mobileye N.V Company Overview

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Contents
5.13.1 Mobileye’s Role in the Automotive ADAS Market 2016
5.13.2 Mobileye’s ADAS Portfolio
5.13.3 Mobileye’s Future Outlook
5.14 NVIDIA Corporation Company Overview
5.14.1 NVIDIA’s Role in the Automotive ADAS Market 2016
5.14.2 NVIDIA’s ADAS Portfolio
5.14.3 NVIDIA’s Future Outlook
5.15 Panasonic Corporation Company Overview
5.15.1 Panasonic’s Role in the Automotive ADAS Market 2016
5.15.2 Panasonic’s ADAS Portfolio
5.15.3 Panasonic’s Future Outlook
5.16 Renesas Electronics Corporation Company Overview
5.16.1 Renesas’s Role in the Automotive ADAS Market 2016
5.16.2 Renesas’s ADAS Portfolio
5.16.3 Renesas’s Future Outlook
5.17 Takata Corporation Company Overview
5.17.1 Takata’s Role in the Automotive ADAS Market 2016
5.17.2 Takata’s ADAS Portfolio
5.17.3 Takata’s Future Outlook
5.18 Texas Instruments Company Overview
5.18.1 Texas Instruments’s Role in the Automotive ADAS Market 2016
5.18.2 Texas Instruments’s ADAS Portfolio
5.18.3 Texas Instruments’s Future Outlook
5.19 TRW Automotive Company Overview
5.19.1 TRW Automotive’s role in the Automotive ADAS Market 2016
5.19.2 TRW Automotive’s ADAS Portfolio
5.19.3 TRW Automotive’s Future Outlook
5.20 Valeo SA Company Overview
5.20.1 Valeo’s Role in the Automotive ADAS Market 2016
5.20.2 Valeo’s ADAS Portfolio
5.20.3 Valeo’s Future Outlook
5.21 Other Leading Suppliers in the Automotive ADAS Market 2016
6. SWOT Analysis of the Automotive ADAS Market
6.1 SWOT Analysis of the Automotive ADAS Market 2016
6.2 Advantages & Disadvantages of Automotive ADAS Sensors

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Contents
6.3 Drivers and Restrains of the Automotive ADAS Market in 2016
7. Conclusions & Recommendations
7.1 Key Findings from Our Research
7.2 ADAS Market Share for the Top 20 Suppliers Split in Three Categories
7.3 Recommendations for Automotive ADAS Suppliers

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Top 20 Automotive Advanced Driver Assistance
Systems (ADAS) Companies 2016: Leading
Suppliers of Sensors & Semiconductors to OEMs
2.3.2 Automotive ADAS Sensors
Radar
Radar is an acronym for Radio Detection And Ranging or Radio Angle Detection And Ranging.
It is a system used to detect, range (determine the distance of) and map objects such as
aircraft and rain. The advantage of the radar sensor is that it can be used for long and short
ranges. The difference is that a different frequency is used: 76-77 GHz for long range and
24.125 GHz for short range.
Lidar
LIDAR (Light Detection and Ranging; or Laser Imaging Detection and Ranging) is a technology
that determines distance to an object or surface using laser pulses. Like the similar radar
technology, which uses radio waves instead of light, the range to an object is determined by
measuring the time delay between transmission of a pulse and detection of the reflected signal
One situation where Lidar has notable non-scientific application is for vehicle speed
measurement. The technology for this application is small enough to be mounted in a vehicle
and allow the vehicle's speed to be determined from a stream of traffic.
Infrared
The infrared (IR) camera consists of several components. It is important to distinguish two
different versions of the IR camera: Near InfraRed (NIR) and Far InfraRed (FIR). In both
systems a camera is used which is sensitive to heat radiation of objects.
Camera (Vision)
A vision sensor is a device which collects light on a light sensitive back-plate. This back-plate
can have different properties and purposes the IR camera vision sensors can be installed with
only one sensor. Then it is called a mono setup. When two or more sensors are used it is
called a stereo setup. There are many installations that use the vision sensors.
Ultrasonic
Ultrasonic sensors are today largely used in the automotive industry for short distance
obstacle detection, most of the time to assist the driver for reverse manoeuvres. Based on a 40
kHz sound pressure wavelength, the sensor cover a range of 1 to 3 metres detecting objects in
an horizontal beam width of maximum 100° and 60° vertical. They can suffer from insufficient
information on the objects angular position so that echo cancellation, mainly on the road
surface, is impossible to filter.
Table 2.1 Overview of the ADAS Sensors: Radar, Camera, Infrared, Ultrasonic, Lidar
Source: Wikipedia, Various Sources

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Top 20 Automotive Advanced Driver Assistance
Systems (ADAS) Companies 2016: Leading
Suppliers of Sensors & Semiconductors to OEMs
5.10 Hella KGaA Hueck & Co Company Overview
Company Revenue 2016: $6.32 bn
Revenue in the Automotive ADAS
Market 2016 2016: $0.37 billion
Ranking in Automotive ADAS
Market 2016 / Market Share 2016 2016: 14
th
/ 1.5%
ADAS-Related Business Segment Lighting Business Division
ADAS Portfolio Overview
ADAS End-User Applications:
Light-based driver assistance system: Lane Change
Assist, Rear Active Safety, Rear Cross Traffic Alert,
Distance Warning Sensor
ADAS Sensors:
Radar Sensors, Camera, Lidar
Headquarters Lippstadt, Germany
Employees 31,000
Website www.hella.com
HELLA is one of the world’s top 50 automotive suppliers and ranks among the 100 largest German
industrial companies. The company now generate 29% of sales in Asia and 20% in the Americas.
HELLA Electronics Corporation is a subsidiary of Hella Corporate Center USA, Inc and develops,
manufactures, and supplies lighting and electronic components and systems for the automotive
industry in Germany and internationally.
It offers headlamps and combination rear lamps, signal lamps, interior lamps, and lighting
electronics; light-based driver assistance systems, LEDs, and design elements; sensors and
vacuum pumps; electrics; thermal management products, data and diagnostics, and garage
equipment; and vehicle parts and accessories.
5.10.1 Hella’s Role in the Automotive ADAS Market 2016
The company’s Lighting Business Division, one the four business segments, reached sales of 2.2
billion Euros in 2013. This segment offers wide range of products covering all aspects of vehicle
lighting, from headlamps and combination rear lamps to signal lamps, interior lamps and lighting
Source: Visiongain 2016, Various Sources
Table 5.27 Hella Company Overview (Company Revenue, Revenue, Ranking & Market Share
in the ADAS Market 2016, ADAS Segment, ADAS Portfolio, HQ, Employees, Website)