This document describes a new digital universe product that is centered around the user by providing contextual information based on their life cycle, location, and time of day. It automatically surfaces new bills on the user's dashboard, shares country roaming rates when near borders, and has over 1.3 million users and 4.4 million monthly visitors with most traffic coming from mobile devices.

2. A universe based around You

3. A universe based around You
Backup
contacts
Contextual information
based on life cycle
location and time.

4. A universe based around You
€42,00
NOV
New bills pop up on your
dashboard and instantly tell
you the amount. No more
searching for information.

5. A universe based around You
When near a country
border, a playful pop-up
tells you that country’s
roaming rates.

6. Results
1.3 million users
4.400.000 visitors p/m
mobile > web