An inside and out Presentation about Periscope and its value

1. IOS Media Banner. Digital image. Periscope. N.p., n.d. Web. 25 Oct. 2016. <https://www.periscope.tv/press>.

2. Inc, Twitter. "Periscope." Periscope. N.p., n.d. Web. 25 Oct. 2016. <https://www.periscope.tv/about>.
“While there are many ways to discover events and places, we
realized there is no better way to experience a place right now
than through live video. A picture may be worth a thousand
words, but live video can take you someplace and show you
around.”
Value Proposition

3. Age 16-24: 41%
Age Under 35: 75%
Who's using it?

4. For Organizations
More accessible to customers
Create personal relationships
Live demo and broadcast for products
Humanize a brand
Excellent customer service platform
Cost effective

5. Mobile app based on Twitter
Most active times:
at noon and between 5pm and 6pm
Business Insider, http://www.businessinsider.com/who-uses-twitter-2015-6.
Optimal Times for Periscope

6. Is It Worth Using?
Yes:
Live broadcast and interaction
Ability to save broadcasts
However...
Limited interaction - When users
comment, it stays on the screen for a few
seconds and then, it fades away
Limited on Twitter
But Still:
Worth using as a great way to share knowledge and a
behind-the-scenes look
Vinson, Jason. "The Good and the Bad of the Periscope Social Media Platform." Fstoppers. N.p., 05 Nov. 2015. Web. 25 Oct. 2016.
<https://fstoppers.com/originals/good-and-bad-periscope-social-media-platform-96813>.

7. Better For B2C
• Fun to use
• Creative and Interactive
• Share Industry News
• Take Viewers Behind the Scenes

8. Example of Company Using Periscope...

10. http://blog.hubspot.com/marketing/periscope-app-live-broadcasting-
tips#sm.00005sobv1f76cvfxmk21epplkjg5
5 Quick Tips for Using Periscope

11. Thank You For Watching!