1. Venkataraju Vegiraju
Mobile: 9000004764. Email: vegiraju.venkataraju@gmail.com
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Summary: B.SC, MBA with 10 years of rich and profound experience in front end Sales support,
Supply chain management and sales operations in multinational companies.
Career Objective:
To be a part of leading organization of repute with committed & dedicated people, which will help me to
explore myself fully and realize my potential. Willing to be a part of Sales support, Sales operations,
Distribution and supply chain management space in a challenging and creative environment.
Key Skills:
Sales Support, Sales operations ,Coordinating with sales team, Analysis of MIS reports, Sales Analytics,
Validation of special orders and Doctor Supplies, Real time replenishment, Inventory management,
Buffer Management. C&FA Management. Secondary Distributor Management, Team management and
Cross functional team coordination.
Educational Profile:
 Master of Business Administration, ICFAI, 2004-2006.
 Bachelor of Science (Mathematics, Physics, Chemistry), Andhra University, 1998- 2001.
Professional Experience:
1. Working as Associate Manager- Field Analytics with Cipla LTD Vijayawada.
2. Designation : Associate Manager- Field Analytics
3. Company : Cipla LTD
4. Head Quarters : Vijayawada
5. Coverage : Andhra Pradesh
6. Duration : Aug, 2015 to till date
Job responsibility:
 Analyse the following reports and providing periodic analysis report to management.
Preparation of YPM (PCPM) report and as per the sales trends analysis A, B, C grades given to sales
team. According to the grades Dipot will dispatch Sales Promotion material to sales team.

2. Campaigns and Activities monitoring.
Collecting New Product, Productive port polio planning from Second line manager and preparing
report plan Vs achievement.
Basic working analysis.
EAS Analysis (Sponsor to Doctors).
Coverage Analysis of sales team.
 Conducting following Auditing’s
ROI of Sponsor Doctors counters.
Second line mangers Doctor list productivity.
Special rates counters.
Non Bill Medicines to Doctors.
Breathefree division.
Conference Doctors Auditing
 Visiting Second line Managers Doctor chemists to understand competition, Market trend etc.
Building relationship with Corporate Hospital chemist.
2. Prier Working as Area Manager – Operations with Dr. Reddy’s laboratories in Vijayawada.
Designation : Area Manager - Operations
Company : DR. Reddy’s Laboratories Ltd
Head Quarters : Vijayawada & Vizag
Duration : March, 2009 to Aug 2015
Job responsibility:
 Inventory Management and Sales forecast ( Buffer management)
 Managing real time replenishment – Order management
 Secondary distribution management for 18 divisions of Dr. Reddy’s in coastal AP. Managing CRM
with distributors for product availability and smooth functioning of sales operations.
 Managing primary billing. Monitoring invoicing and inventory levels for all distributors.
 . CFA stock planning. Coordinating with GDC for stock replenishment to CFA.
 Auditing closing stock of CFA.
 Monitoring Sales Promotion material distributing one time in full dispatch to sales team from CFA.
 Maintaining track of closing stock and dispatch of Sales Promotion material.
 Responsible for timely processing of credit notes by taking required approvals from sales team.
 Taking care of CFA Operations (Vijayawada CFA) handling of near Expiry products.

3.  Validation of special orders and Doctor Supplies.
 Validation of schemes to retailers.
 New product launch distribution planning
 Sales Skew, RSS compliance, Secondary sales entry and analysis for incentive calculations.
 Maintaining the Sales Data, maintaining stockiest database for conducting loyalty programs for
stockiest.
3. Prier Worked as Territory Sales Manager with Nicholas Piramal India Ltd.
Designation : Territory Sales Manager
Company : Nicholas Piramal India Ltd
Head Quarter: Kakinada
Duration : May 8th
2006 to March 17th
2009
Job Profile:
 Conducted market survey in the territory.
 Appointed distributors in the territory.
 Forecasting and planning the sales of the territory.
 Made products available at the Stockiest end to ensure no loss of prescription.
 Solving the stockiest issues
 Achieve the set targets of the territory.
Achievements:
 Awarded with several incentives for best performance.
 Awarded 2nd
prize for performance in the training program.
Technical Skills:
Operating Systems : MS-Dos, Windows.
Packages : MS-Office. Strong in Excel
SAP : Working knowledge of SAP Sale and distribution module
PERSONAL PROFILE:
Name : Venkataraju Vegiraju
Fathers Name : Krishnamraju
Date of Birth : 20 - 09 - 1980.

4. Marital Status : Married.
Languages Known : English, Hindi & Telugu.
(Read, Write, Spoken)
Nationality : Indian.
Contact Address: D/No 54 -16 – 13/1, Flat No – 104, Alayam Apartment, Venkateswara Nagar,
Srinagar colony, Ring Road,Vijayawada-520008
Declaration: I declare that the above furnished information true to the best of knowledge and
understanding.
References: 2-3 references available on request
Place:
Date: Signature