The role of Visitor Centres in UNESCO Designated Sites
Regional Workshop for Europe
30 September – 2 October 2018, Palermo (Italy)
Thematic Session 3: Community engagement and community-oriented services.
“The designations employed and the presentation of material throughout this document do not imply the expression of any opinion whatsoever on the part of UNESCO concerning the legal status of any country, territory, city or area or of its authorities, or concerning the delimitation of its frontiers or boundaries. The ideas and opinions expressed in this publication are those of the authors; they are not necessarily those of UNESCO and do not commit the Organization”
2. Introduction
The role of Visitor Centres in UNESCO Designated Sites – Regional Workshop fo Europe – 30 September – 2 October 2018 Palermo (Italy)
BORN ‐Oviedo, Asturias.
EDUCATION
2001‐2006 History of Art degree. Univ. of Oviedo.
2007 Teaching Certificate in Secondary Education.
2009 Tourist guide Certificate of Asturias.
SKILL AND LANGUAGE
English (B2), French (B2), Italian (C1).
WORK EXPERIENCE
2007‐2011 Prehistoric Park of Teverga.
2012‐2018 Centre for Reception and Interpretation
of Asturian Pre‐Romanesque Art.
ROLE AT THE CENTRE: Officer in charge of the Centre.
FUNCTIONS:
• Attending visitors and the shop.
• Offering guided visits for groups/ individuals.
• Creating School workshops .
• Coordinating activities.
• Controlling the cleaning and building’s maintenance.
• Managing of the shop (supplies, exhibition, etc.)
3. Framework - Community engagement and services
The role of Visitor Centres in UNESCO Designated Sites – Regional Workshop fo Europe – 30 September – 2 October 2018 Palermo (Italy)
4. Framework - Community engagement and services
The role of Visitor Centres in UNESCO Designated Sites – Regional Workshop fo Europe – 30 September – 2 October 2018 Palermo (Italy)
5. Framework - Community engagement and services
The role of Visitor Centres in UNESCO Designated Sites – Regional Workshop fo Europe – 30 September – 2 October 2018 Palermo (Italy)
W.H. ASTURIAN MONUMENTS
6. Framework - Community engagement and services
The role of Visitor Centres in UNESCO Designated Sites – Regional Workshop fo Europe – 30 September – 2 October 2018 Palermo (Italy)
We provides information about all the Asturian Pre‐Romanesque art and tourist information
also.
12 panels and 3 models about the 15 Pre‐Romanesque Monuments in Asturias.
Different available languages (written information, audios, subtitles, etc.)
Materials for visually impaired people or with reduced mobility.
Guided visits in different languages and accessible visits.
Workshops.
Special activities on specific dates.
Exhibitions, speeches,
book presentations etc.
SERVICES
7. Framework - Community engagement and services
The role of Visitor Centres in UNESCO Designated Sites – Regional Workshop fo Europe – 30 September – 2 October 2018 Palermo (Italy)
Point of sale for books, handicrafts, gifts, etc.
Book consultation area / Children’s point.
Restrooms/ Free baby carrier lending Service.
8. Activities - Community engagement and services
The role of Visitor Centres in UNESCO Designated Sites – Regional Workshop fo Europe – 30 September – 2 October 2018 Palermo (Italy)
Art and architecture (pictorial or sculptural decoration)
Life in the High Middle Ages.
Outstanding Universal Value concept.
Professional visits. Open house visits.
Exhibitions.
Others: speeches, role play acts etc.
School workshops.
Individual Activities:
o For children.
o For adults.
o For all the family.
Activities are carried out by professionals
TOPICS
ACTIVITIES
9. Activities - Community engagement and services
The role of Visitor Centres in UNESCO Designated Sites – Regional Workshop fo Europe – 30 September – 2 October 2018 Palermo (Italy)
School’s workshops
Medieval games
Annual contest Sensorial activities
Ludic day trips
Delivery awards
10. Activities - Community engagement and services
The role of Visitor Centres in UNESCO Designated Sites – Regional Workshop fo Europe – 30 September – 2 October 2018 Palermo (Italy)
Children’s Workshops
Architecture
Goldsmithing
Medieval Action
Games
11. Activities - Community engagement and services
The role of Visitor Centres in UNESCO Designated Sites – Regional Workshop fo Europe – 30 September – 2 October 2018 Palermo (Italy)
Workshops for
adults
Calligraphy
Medieval miniature
Art craftworks
Felt-work
Bookbinding
12. Activities - Community engagement and services
The role of Visitor Centres in UNESCO Designated Sites – Regional Workshop fo Europe – 30 September – 2 October 2018 Palermo (Italy)
Family workshops
Medieval role play
Demonstrations
Medieval games
Ceramic workshops
Contests
Crafts
13. Activities - Community engagement and services
The role of Visitor Centres in UNESCO Designated Sites – Regional Workshop fo Europe – 30 September – 2 October 2018 Palermo (Italy)
Exhibitions
Virtual reallity
Dioramas
Medieval pictorial
artcrafts
Planimetry
Monuments
Other W.H.
14. Lessons learned - Community engagement and services
Management
The role of Visitor Centres in UNESCO Designated Sites – Regional Workshop fo Europe – 30 September – 2 October 2018 Palermo (Italy)
• Professional attention and improvement of visitor’s quality reception.
• Key starting point for schools.
• Information point.
• Development of a narrative about the 15 Pre‐Romanesque Monuments as an
ensemble to raise awareness about the OUV.
• Data gathering and statistical analyses on visitors.
• Free material for kids and families.
• Supplementary place of knowledge and fun.
• Meeting point for the community .
• Touristic bus itinerary.
• Cooperation place between different organizations:
Bus‐school program.
Internships.
Town Hall School‐activities.
Association of Archaeologists.
Ministry’s restoration projects.
Local newspapers.
Artisans in the shop.
15. Potential - Community engagement and services
The role of Visitor Centres in UNESCO Designated Sites – Regional Workshop fo Europe – 30 September – 2 October 2018 Palermo (Italy)
Strong Tourism and Promotional Department (publications, brochures, media, etc.)
Use the advantages of our online selling‐tickets system.
Free Wi‐Fi.
Creation of a school booklet.
More indication signs.
Extension of the bus tour to more of the W.H. Monuments.
Cooperation with other local/national or international organizations.
16. Future – Community engagement and services
The role of Visitor Centres in UNESCO Designated Sites – Regional Workshop fo Europe – 30 September – 2 October 2018 Palermo (Italy)The role of Visitor Centres in UNESCO Designated Sites – Regional Workshop fo Europe – 30 September – 2 October 2018 Palermo (Italy)
One‐shop information selling the tickets to visit the nearby W.H. Monuments.
Update the interpretation services.
Improve communication with other entities.
Increase cooperation with freelance tourist guides.
W.H. Sites information from around the World available to the public.
Different Pre‐Romanesque Interpretation Centres network.
Participation in EU funded programs.
17. Contacts
The role of Visitor Centres in UNESCO Designated Sites – Regional Workshop fo Europe – 30 September – 2 October 2018 Palermo (Italy)The role of Visitor Centres in UNESCO Designated Sites – Regional Workshop fo Europe – 30 September – 2 October 2018 Palermo (Italy)
THANK YOU
• Antiguas Escuelas del Naranco, s/n 33012 Oviedo
• Tlfno.: 985 114 901
• Tfno. Information & reservations: 902 306 600/985 185 860
• info@centroprerromanicoasturiano.com
• cgarcia@turismoycultura.asturias.es
• www.centroprerromanicoasturiano.com
• www.facebook.com/PrerromanicoAsturiano
• https://www.turismoasturias.es/web/agenda-de-asturias/pasaporte-cultural
• @prerromanico
• www.agendadeasturias.es/