Beginners Guide to TikTok for Search - Rachel Pearson - We are Tilt __ Bright...
Adrian Hon, Six to Start
1. Zombies, Run!
@adrianhon
Six to Start and Naomi Alderman
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11. Why was it so successful?
It’s a good idea
People understood the idea quickly and easily
People think “I need this”
Fanatical community interaction
A cunning reward scheme