3. #littlequiz
1. Go to www.sli.do
2. Enter event code = #disruptionyou
3. Take the poll
4. Watch the screen for live results
4. Source: Clayton M. Christensen, “Disruptive Innovation – Key Concepts”, accessed from http://www.claytonchristensen.com/key-concepts/
A process by which a
product or service takes root
initially in simple applications
at the bottom of a market
and then relentlessly moves
up market, eventually
displacing established
competitors.
DISRUPTI
VE
INNOVATIO
N
5. Source: Clayton M. Christensen, Michael Raynor, & Rory McDonald, “What is disruptive innovation?”, accessed from HBR.org
PRODUCT
PERFORMANCE
Higher
Lower
PERFORMANCE CUSTOMERS WILL PAY FOR
Incumbent’s sustaining trajectory
Entrant’s disruptive trajectory
High end
of the market
MOST PROFITABLE
Mainstream
Low end
of the market
LEAST PROFITABLE
#disruptivemodel
Why?
TIME
6. #newnormal
“They all want
to eat our
lunch.
Every single
one of them is
going to try.”
Jamie Dimon, CEO
JP Morgan
10. 10
#selfdisruptionsteps
7. Be discovery
driven
7. Be discovery
driven
6. Give failure its
due
6. Give failure its
due
1. Take the right
risks
1. Take the right
risks
2. Play to your
distinctive strength
2. Play to your
distinctive strength
3. Embrace
constraints
3. Embrace
constraints
4. Battle
entitlement
4. Battle
entitlement
5. Step back to
grow
5. Step back to
grow
11. Did he take the right risks politically?
Did he play to his distinctive
strengths?
Did he embrace constraints?
Did he battle entitlement?
Did he step back, sideways and
upward?
Has he been discovery driven?
Did he give failure its due?
#disruptoranalysis
13. “Any company that
embraces the status quo
is on a collision course
with time.”
Howard Schultz,
Starbucks CEO
14. #inflectionpoints
Source: Gartner, “Gartner's 2016 Hype Cycle for Emerging Technologies Identifies Three Key Trends That Organizations Must Track to Gain Competitive Advantage”, www.gartner.com/newsroom/id/3412017
15. Source: Alexander Kandybin, “Diagnosing dislocation”, accessed from http://www.strategy-business.com/feature/diagnosing-dislocation
Absorb the
Threat
Absorb the
Threat
Leapfrog the
Threat
Ignore the
Threat
Ignore the
Threat
#strategicoptions
Match the
Threat
Match the
Threat
18. Organizational disruption
Create the Business Model Innovation
Sandbox*
Develop new market skills
Host innovation hackathons
Co-opt
Source: *Vala Afshar, “CEOs Must Create The Business Model Innovation Sandbox”, accessed from http://www.huffingtonpost.com/vala-afshar/ceos-must-create-the-busi_b_11667916.html
#bedisruption