Independent Age is a UK charity that focuses on supporting older people, especially those in greatest need. Their mission is to help older people stay independent and live with dignity, choice, and control. They provide impartial information and advice on issues like money, care, and health to over 1 million people annually. They also offer regular social contact services like telephone book clubs and befriending to combat loneliness among older adults. Additionally, they conduct research-based campaigns on issues affecting older people and aim to create a society where people can age with independence and aspire to live the lives they want.

1. Independent Age
What we do for older people

2. Who we are
2
We are a growing UK-wide charity with older
people at the heart of everything we do.

3. Who we help
3
We focus our
support on older
people in greatest
need - usually the
generation that
lived through the
Second World War
- and their families
and carers.

4. We are growing
4
In 2016,
over 1 million
people accessed
support from
Independent Age

5. Our vision
5
A society where
older people lead
the lives to which
they aspire.

6. Our mission
6
To enable
older people
to stay
independent
and live well
with dignity,
choice and
control.

7. What makes us different?
7
We're independent, so
older people can be.
Our information and
advice is completely
impartial - we don’t sell
or recommend products -
and our campaigning is
fiercely independent.

8. Our history
8
We changed
direction in the
90s to respond
to the modern-
day issues older
people face and
increase our
reach.
The charity
was founded
in 1863 as a
benevolent
trust.

9. The issues older people face today
9

10. Meanwhile…
10
…the UK’s
population
is ageing.
By 2031
more than a
quarter of us
will be over
60 years old.

11. What we do
11
Making a measureable difference
to the lives of older people.
Information
and advice
Regular social
contact
Research-based
campaigns

12. Information and Advice

13. The topics we cover
13
Money and
benefits
Care and
support
Health and
mobility

14. Our Helpline
14
“Your advice
resulted in my
mother-in-law
being able to stay
in the home that
she was happy in.
All of the family
members’ minds
are at rest.”
Helpline caller

15. Our information resources
15
In 2016 we
increased the
reach of our
award-winning
information
resources by
over 1 million.

16. Regular social contact

17. Our Friendship Services
17
Telephone
book clubs
and
discussion
groups
Face to face
and
telephone
befriending
Piloting
social
connections
short-term
support

18. Friendship Services impact
18
65% of the older people who
use our Friendship Services say
it makes them feel less lonely.

19. Janet and Tessa’s story
19
“I don’t know if it’s because I live on my own but
sometimes I think, ‘Oh, it’s Tuesday today and Tessa’s
going to ring tomorrow,’ and I get really excited about it.
It gives me a real lift.”

20. Research-based campaigns

21. Why we campaign
21
We believe
older people
are entitled
to a fair deal.

22. The issues we campaign about
22

23. Where we work
23
We provide
Telephone Friendship Services
in England, Scotland, Wales
and Northern Ireland
Face-to-Face Services in
England, Scotland and Wales
Information and advice in
England

24. Thank you for listening!
24