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In
this
course,students
w
illlearn
how
to
im
plem
ent
InDesign,
the
industry-standard
program
for
page
layout
artists,
into
the
daily
w
orkflow
of
yourdesign
career.They
w
illalso
break
dow
n
actualad
and
layoutdesigns
from
m
agazines,
new
spapers
and
iPad
Apps
to
discusshow
they
w
ork
and
can
be
builtw
ithin
InDesign.
Richard
C
ook
Richard’s
background
encom
passes
logo
design,branding,packaging,printcollateral
and
illustration.Hisw
orkhasbeen
printed
and
sold
w
orld
w
ide.
In
keeping
w
ith
m
odern
technology,hisillustrationscan
be
purchased
atllustrationsource.com
.M
ore
originaldesigns
and
illustrations
can
be
purchased
at
red
bubble.com
and
on
hisw
eb
site
through
the
link“A
History
O
fHorrorFilm
s.”You
can
see
his
w
orkat:squarecook.com
Richard
isa
resident
ofG
oodlettsville,TN.
Racing
cardriver,G
raphic
Designer,
Illustrator,Photographer,Skateboarder
father
of
4
and
m
arried
to
his
w
ife
Lisa.
Recently
departed
from
the
United
States
Arm
y
in
2014
and
rejoined
aspiring
designers
atNossiC
ollege
ofArtto
attain
a
Bachelor’sin
G
raphic
Design.
Tim
currently
w
orks
as
a
pre-pressdesigneratJetPrinting
ofDickson,
Tennesse.
O
urhighlytechnicaldegree
isidealforstudentsseeking
an
exciting
careeras
a
graphic
artist,w
orking
atagenciesorasa
freelancer.Ifyou
have
a
degree
in
printdesign,m
arketing,com
m
unication
oradvertising,thisprogram
can
enhance
and
provide
skillssoughtafterin
today’sm
arket.Have
you
built
yoursoftskillsoveryourcareerand
w
antto
breakinto
the
creative
industry,
thisisthe
perfectdegree
foryou.
NossiCollege
ofArt
1978-Present
TA
TA
2014C_Final_TAmerine.indd 1 1/13/15 7:49 AM
Apple
iW
atch
M
agazine
Edititorial
Specifications:4page
editorialstyled
layout
Im
agryand
typographyencouraged
Describe
Problem
Solving:Initiallythere
wasan
overload
of
im
ageryalong
butcontantwasdifficultto
find
asthisisa
new
technology.Im
agesthatwere
used
are
acquired
from
various
sitesand
the
actualiW
atch
wasellusive
in
intitialsearches.O
ne
conceptcontinuallyshowed
up
in
im
age
searchesand
ultim
atly
wasused
in
thisproject.The
use
ofthe
lim
e
green
on
a
white
background
providesa
clean
and
tech
lookthat
provokesinterest.
APPLE
APPLE
abeatbyKai
A
BC
D
EFG
HIJKLM
NO
PQ
RSTUV
W
YXZ
1234
56
789
0
!@#
$%
&
*()_
+
TYPE
FAC
E
UTILIZED
DirtFish
RallySchoolTriFold
Brochure
Specifications:6page
inform
ative
styled
layout
Realistic
and
Inform
ative
style
encouraged
Describe
Problem
Solving:DirtFish
hasa
fairlyrobust
website
with
a
plethera
ofinform
ation
pertaining
the
program
sthatare
offered
atDirtFish.Som
e
ofthis
inform
ation
drove
the
im
age
selection
,which
iswhy
the
diagram
ofthe
rallycarisprom
inent.The
idea
was
also
im
plim
ented
to
m
ake
the
brochure
into
a
potential
m
ailerthatthe
clientcould
enable
a
double
use
forthis
particularpiece.
A
venirN
ext
A
BCD
EFG
H
IJK
LM
N
O
PQ
R
STU
V
W
Y
X
Z
1
2
3
4
5
6
7
8
9
0
!@
#
$
%
^
&
*()_+
TRIFO
LD
BRO
C
HURE
D
ESIGN
8.625”
X
11.00”
Pantone
165C
Pantone
Black
	
C
M
YK
Pantone
375C
C
M
YK
TYPE
FAC
E
UTILIZED2014C_Final_TAmerine.indd 2-3 1/13/15 7:49 AM
Constructivism
Layout
	
Specifications:8page
inform
ative
styled
layout
	
Realistic
and
Inform
ative
style
encouraged
	
Describe
Problem
Solving:Initiallythe
design
wasdriven
bypreviousworksbyfam
ousdesignersofthe
tim
e
period
such
asElLissiitzskyand
Varvarva
Stepanova.The
Artistwere
prolific
and
instrum
entalin
the
developm
entofgraphic
design
aswe
know
ittoday.W
ith
thisstylized
m
entality,Iattacked
the
problem
.Solving,then
designing
a
engaging
layoutIaim
ed
atm
im
icing
the
style
ofthese
two
artistasa
guide
the
project
Colorschem
eswere
choosen
based
on
an
airplane
ad
ofthe
day(1932)thatincorporated
a
greatdealofblackand
red.Irecreated
this
ad
using
m
yown
drawing
are
asan
om
age
to
the
originaldeign.Ithen
choose
to
use
a
Pantone
5527C
colorforthe
background
to
give
itthatvintage
look.
RUSSIAN
ABCDEFGHIJKLMNOPQRSTUVWxXyZ
1
2
3
4
5
6
7
8
9
0
abcdefghijklm
nopqrstuvwxyz
B
erta_
D
rug
abcdefghijklm
nopqrstuvw
xyz
1234567890
!@
#
$%
^&
*()_
+
C
M
YK
Pantone
187C
Pantone
5527C
VLAD
M
IR
TATLIN
ELLISSITKY
VARVARA
STEPANO
VA
VLAD
M
IR
TATLIN
ELLISSITKY
VARVARA
STEPANO
VA
VLAD
M
IR
INFLUENTIALGR
APHIC DESIGN
TYPE
FAC
E
UTILIZED
2014C_Final_TAmerine.indd 4-5 1/13/15 7:49 AM
BR
EA
K
TH
R
O
U
G
H
D
ESIG
N
TO
Q
U
A
LITY
Varvara
Stepanova
cam
e
from
peasantoriginsbutwasfortunate
enough
to
getan
education
atKazan
ArtSchool,O
dessa.There
she
m
etherhusband
and
collaboratorAlexanderRodchenko.In
the
yearsbefore
the
Russian
Revolution
of1917theyleased
an
apartm
entin
M
oscow,owned
byW
assilyKandinsky.These
artists
becam
e
som
e
ofthe
m
ain
figuresin
the
Russian
avant-garde.The
new
abstractartin
Russia
which
began
around
1915[2]wasa
culm
ination
ofinfluencesfrom
Cubism
,Italian
Futurism
and
traditionalpeasantart.She
designed
Cubo-Futuristworkforseveralartists’books,
and
studied
underJean
M
etzingeratAcadém
ie
de
La
Palette,an
artacadem
y
	
where
the
paintersAndré
Dunoyerde
Segonzac
and
HenriLe
Fauconnier
		
also
taught.
Constructivism
LayoutContinued
Specifications:8page
inform
ative
styled
layout
Realistic
and
Inform
ative
style
encouraged
Describe
Problem
Solving:The
fourpagesdisplayed
on
thisspread
are
from
ElLissitskyand
Varvara
Stepanova.The
intention
with
these
spreadsisto
paythe
m
uchg
needed
respectto
theirartand
displaying
the
artin
it’sentirety.The
im
age
on
the
rightpage
was
m
anipulated
forlayoutpurposesonly.Iflipped
the
im
age
and
Photoshopped
the
white
tilesto
diplsaydifferenttextthan
whatwasoriginallydisplayed.ElLissitsky’sworkdisplayed
on
thispage
wasm
anipualted
onlyto
m
atch
colorsofthe
restofthe
layout,thisprovided
to
som
e
coherencyin
worksthatare
technicallyfrom
the
sam
e
era
but
differnentstyles.
GRO
UND
BREAKING
D
ESIGN
THEO
RY
2014C_Final_TAmerine.indd 6-7 1/13/15 7:49 AM
THE
RYM
AN
M
AGAZINE
ARTIC
LE
TEXTURIZED
BAC
KGRO
UND
D
ISTRESSED
TEXT
Rym
an
Auditorium
M
agazine
Advertisem
ent
Specifications:M
inum
um
of5
artistson
Ad
Type
only
Basic
G
eom
etry
authorized
Describe
Problem
Solving:Tackled
thisadvertisem
entby
using
type
only
in
colaboration
w
ith
som
e
geom
etricalshapesto
help
guide
the
audience
through
the
Ad.The
inform
ation
included
had
the
billm
anditory
inform
a-
tion
such
asdate,tim
e
and
line
up
orders.The
callto
action
isincluded
tow
ard
the
bottom
ofthe
ad
to
include
phone
num
ber,w
eb
site
and
physicaladdress.
Champagne
&
Limosines
ABCDEFGHIJKLMNO
PQ
RSTUVW
XYZ
abdefghijklmnopqrstuvwxyz
1234567890
!@
#$%^&*()
RYM
AN
AUDITORIUM
NASHVILLE,TN
TYPE
FAC
E
UTILIZED
Black
2014C_Final_TAmerine.indd 8 1/13/15 7:49 AM

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2014C_Final_TAmerine