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Smart Engage
                           Pro-actieve klantinteractie
© 2011 Tieto Corporation
Internationale klanten




2   © 2011 Tieto Corporation   2011-04-15
Nederlandse klanten




3   © 2011 Tieto Corporation   2011-04-15
Waardepropositie




4   © 2011 Tieto Corporation   2011-04-15
Voordelen
                                              INTELLIGENT ENGAGEMENT
                                              Right Visitor, Right Time, Right Agent
                                              • Sophisticated Business Rules
                                              • Value-Based Prioritization
                                              • Real-Time Predictive Targeting




          METHODOLOGY                                                                                   MEASUREMENT
Proven Domain Expertise                                                                       End to End Visitor Tracking
• Focus on Business Value                                                                     • Emphasis on Incremental Contribution
• 8 years, 100+ field staff, 8000 customers                                                   • Control Group Testing
• Optimization for yield / contribution                                                       • Program Scorecards and Reporting




                                                     LivePerson Platform

                            Scalable, High Performance Architecture                  Data Security and Privacy
                               Stable, Redundant Infrastructure                Open APIs for Extension and Integration




5         © 2011 Tieto Corporation                                                              2011-04-15
Monitor   Target   Engage   Convert   Refine


Monitor
your website visitors




      © 2011 Tieto Corporation
Monitor     Target   Engage   Convert   Refine


Rules-based Targeting
identifies prospects based on visitor attributes and onsite behavior




       © 2011 Tieto Corporation
Monitor     Target    Engage   Convert   Refine


Prioritized Targeting
matching service levels with visitor class and need




                 Cart value € 100,-                         In cancellation process


      © 2011 Tieto Corporation
Monitor   Target   Engage   Convert   Refine


Engage targeted visitors with relevant invitations
 with chat




 with voice




     © 2011 Tieto Corporation
Monitor   Target   Engage   Convert   Refine


Engage using advanced client software




     © 2011 Tieto Corporation
Monitor    Target     Engage     Convert    Refine


Convert your hot prospects into customers/qualified leads




Increase Online Sales           Drive More Qualified Leads        Increase Average Order Value




     © 2011 Tieto Corporation
Monitor   Target   Engage   Convert   Refine


Customer Acquisition Scorecard
 Visitor Funnel

 Conversion Performance

 Operations Performance

 Sales Program Yield




     © 2011 Tieto Corporation
Monitor   Target   Engage   Convert   Refine


Customer Service Scorecard
 Visitor Funnel

 Operations Performance

 Resolution Performance

 Service Program Yield




     © 2011 Tieto Corporation
Intelligent Engagement Platform & Methodology
      Apps                                                     Integrated Customer Engagement Strategy




                                             Chat          Voice         Content      Mobile      Social            Other
                                                                                                                  3rd Party



                                                                        API & Developer Tools
                             Intelligence




                                               Visitor & Agent                 Rules &                    Predictive
                                                 Monitoring                 Prioritization                Targeting
      LiveEngage Platform




                                                                                                             Data
                             Data




                                                    Reporting                 Analytics
                                                                                                            Mining
                            Infrastructure




                                                                                                             High
                                                    Security                 Scalability
                                                                                                          Availability



15   © 2011 Tieto Corporation                                                                            2011-04-15
Bart de Fluiter
                           Commercial Executive
                           bart.defluiter@tieto.com
© 2011 Tieto Corporation




                           Göran van Hese
                           Product Manager
                           goran.vanhese@tieto.com

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Smart Engage eFinancials 2011

  • 1. Smart Engage Pro-actieve klantinteractie © 2011 Tieto Corporation
  • 2. Internationale klanten 2 © 2011 Tieto Corporation 2011-04-15
  • 3. Nederlandse klanten 3 © 2011 Tieto Corporation 2011-04-15
  • 4. Waardepropositie 4 © 2011 Tieto Corporation 2011-04-15
  • 5. Voordelen INTELLIGENT ENGAGEMENT Right Visitor, Right Time, Right Agent • Sophisticated Business Rules • Value-Based Prioritization • Real-Time Predictive Targeting METHODOLOGY MEASUREMENT Proven Domain Expertise End to End Visitor Tracking • Focus on Business Value • Emphasis on Incremental Contribution • 8 years, 100+ field staff, 8000 customers • Control Group Testing • Optimization for yield / contribution • Program Scorecards and Reporting LivePerson Platform Scalable, High Performance Architecture Data Security and Privacy Stable, Redundant Infrastructure Open APIs for Extension and Integration 5 © 2011 Tieto Corporation 2011-04-15
  • 6. Monitor Target Engage Convert Refine Monitor your website visitors © 2011 Tieto Corporation
  • 7. Monitor Target Engage Convert Refine Rules-based Targeting identifies prospects based on visitor attributes and onsite behavior © 2011 Tieto Corporation
  • 8. Monitor Target Engage Convert Refine Prioritized Targeting matching service levels with visitor class and need Cart value € 100,- In cancellation process © 2011 Tieto Corporation
  • 9. Monitor Target Engage Convert Refine Engage targeted visitors with relevant invitations with chat with voice © 2011 Tieto Corporation
  • 10. Monitor Target Engage Convert Refine Engage using advanced client software © 2011 Tieto Corporation
  • 11. Monitor Target Engage Convert Refine Convert your hot prospects into customers/qualified leads Increase Online Sales Drive More Qualified Leads Increase Average Order Value © 2011 Tieto Corporation
  • 12. Monitor Target Engage Convert Refine Customer Acquisition Scorecard Visitor Funnel Conversion Performance Operations Performance Sales Program Yield © 2011 Tieto Corporation
  • 13. Monitor Target Engage Convert Refine Customer Service Scorecard Visitor Funnel Operations Performance Resolution Performance Service Program Yield © 2011 Tieto Corporation
  • 14. Intelligent Engagement Platform & Methodology Apps Integrated Customer Engagement Strategy Chat Voice Content Mobile Social Other 3rd Party API & Developer Tools Intelligence Visitor & Agent Rules & Predictive Monitoring Prioritization Targeting LiveEngage Platform Data Data Reporting Analytics Mining Infrastructure High Security Scalability Availability 15 © 2011 Tieto Corporation 2011-04-15
  • 15. Bart de Fluiter Commercial Executive bart.defluiter@tieto.com © 2011 Tieto Corporation Göran van Hese Product Manager goran.vanhese@tieto.com