The document provides a comprehensive overview and analysis of Nigeria's economy for foreign investors. It covers key topics such as Nigeria's growing population, significant wealth accumulated despite oil only representing 9% of GDP, the telecom and film industries, regional tensions, and urban development in Lagos. The study incorporates perspectives from economic experts and 23 foreign executives operating in Nigeria on risks, opportunities, and the business environment. While Nigeria faces challenges from security issues and demographic growth, the document aims to help companies understand the country's complex political and economic landscape as they consider investment opportunities.

1. NIGERIA
An economic giant
with clay feet

2. • 200 millions of inhabitants in 2019
• 300 millions in 2030
• 410 millions in 2050
….demographic bumb, threat or opportunity ?

3. • One out of four Africans billionaires is Nigerian
• 200 millionaires with capital > 30 millions $
• 26 200 millionaires
Why so much wealth accumulated in the
country as Oil and Gas represents only 9% of
Nigerian GDP ?

4. • 15 % of Nigerian’s GDP made of telecoms
services
• Nollywood is the third cinema production
area of the world
• Top 10 international Nigerian banks deploy
their services over big African countries
• Nigeria new digital economy starts to
generate Licorns
What is the current state of Nigeria’s economic
physiognomy ?

5. Despite Boko Haram presence in the
North and criminal kidnappings, how
foreign companies operates with their
teams in Nigeria ?

6. • What are the main economic metropolis
to be targeted by foreign investors ?
• How to approach joint ventures with
Nigerian partners to tackle the market ?
• What are the operational risks perceived
by foreign CEOs and MD ?

7. Who is this study for ?
• Business area or country directors
• Companies preparing investment
projects in Nigeria
• Strategy directors
• Public organizations who have
interests in Nigeria

8. Who are the contributors ?
• Economic intelligence expert groups
 LÉPAC
 TAC ECONOMICS
• 23 foreign executives operating in the
country who bring their opinion about risks,
opportunities and business environment

9. The study provides a comprehensive
overview of the country for investors
It contains a wealth of useful information in one document
Some of the topics covered
• Key ideas for understanding the political context in Nigeria
• The impact on the economy of President Buhari's major projects
• The framework of regional geopolitical tensions
• Analyses relating to the unique demographic explosion facing the country
• The evolution of inter-ethnic relations and induced tensions
• The state of the relationship between the north, center and south of the country
• The evolution of oil activities and their impact on Nigeria's resources
• The development of new business areas in the tertiary sector
• The state of infrastructure and projects
• A description of the physiognomy of the Nigerian economy
• The context of urban development with a particular focus on Lagos
• The state of wealth in the country and critical imbalances
• The health and education status of the population
• The state of the Nigerian economy
• The safety context
• …….

10. study extract

11. study extract

12. Unpublished maps
from LÉPAC

13. Unpublished maps
from LÉPAC

14. study extract

15. Compliance “ We signed a contract with a private operator
for a contract with a major public contractor. The set-up
stipulated that we were a provider for this operator, and here
we ended up in a typical Nigerian scheme; that is, we were
forced to establish a "screen" structure with which we had to
contract, and that one in turn contracted with the payer. This
type of arrangement allows the intermediary to do what it
wants with the income generated. You can imagine that some
people at the head contractor level had to organise this cash
buffer with the intermediary contractor. ”
Africa Director - French group - Infrastructure equipments
Logistic “ We have calculated that it costs as much to
transport a container from Shanghai to Lagos as it costs to
transport that same container from the unloading dock to a
point 5 km to the interior. Internal transit time at the port
creates an additional cost of $1,500. It is not for nothing that
carriers have increased their prices very sharply in the last
three years. ”
Terminal Manager - Nordic group - Maritime transport
Interviews…

16. Will the country be able to meet the tremendous challenges for
coping with demograhic growth in order to remain the first
african economy, or will the country be submerged by the
overwhelming wave of critical issues ?

17. “ Amazing Work ! I think this is the type of document a
foreign company needs before going to the country. ”
Managing Director - Pernod Ricard
They trust our studies
“ The study is very complete and detailed. There is really
everything to understand a country. It is a decryption
accelerator, since all the particularities of the country are
addressed. ”
Country Director – Lacroix Defense - Asia
“ This Indonesia study is a good complement to our
risk analyses in the area. ”
Directeur de Projets Asia – Airbus
“ For people wishing to enter Turkey, they have there, I
think, a wealth of useful information gathered in one
document. A bonus that will help me in future internal
group presentations. ”
Country Director – Turquie – Air Liquide

18. A wealth of useful analysis
for foreign investors
October 2019 - 130 pages - 13 maps
www.icdm-countryreports.com

19. Other studies available
www.icdm-countryreports.com

20. Institut pour la Conquête des Marchés
Paris
contact@icdm.fr