Building and Sending Your First Swiftpage Email Template
•Download as PPTX, PDF•
1 like•427 views
Fifty seven percent of brand advocates make recommendations through email, compared to 35% for Facebook, 5% for third-party sites and 1% each for blogs, Twitter and LinkedIn (Litmus). In this training, we demystify the email marketing process as well as the steps in creating your first Swiftpage email template. Get the cheat sheet that goes with this slide deck at http://www.thedatabasediva.com/wp-content/uploads/2014/05/CHEAT-SHEET-FIRST-SWIFTPAGE-TEMPLATE.pdf
Recommended
Recommended
More Related Content
Viewers also liked
Viewers also liked (18)
More from Lori Feldman
More from Lori Feldman (13)
Recently uploaded
Recently uploaded (20)
Building and Sending Your First Swiftpage Email Template
- 1. Building and Sending Your First Swiftpage Email Template For the Audio that goes with this Training, visit: http://www.TheDatabaseDiva.com/Events
- 2. Todd Viau Lori Feldman @LoriFeldman
- 3. 1. Treasure Triangle Overview 2. Collect all “pieces and parts” 3. Select closest Global template style 4. Add components 5. Pretty-fy 6. Add subject line 7. Spam test 8. Send test 9. Send live email
- 4. Watch this 3-Min. Video on types of email marketing: www.TheDatabaseDiva.com/treasure-triangle Email Blast E-Newsletter Drip Marketing
- 5. Free Swiftpage Email Account Set Up Includes: • Free 60-Day Trial • Choosing the right account for your needs • Setting up and confirming your email send address • Creating a “text-only” template for sending fast, easy blasts https://thedatabasediva.appointlet.com
- 6. More Swiftpage Training: • 25 Hacks & Shortcuts - $10 OFF with Promo Code • Top Tips & Tricks - $10 OFF with Promo Code • Surveys & Web Forms - $10 OFF with Promo Code • (FREE) 7 Ways to Use Drip Marketing in Your Business www.TheDatabaseDiva.com/Events PROMO CODE: Diva10
Editor's Notes
- Hi Everybody, this is Building and Sending Your First Swiftpage Email TemplateNEXT SLIDE
- I’m Lori Feldman, President of Aviva LLC and “The Database Diva” here with Todd Viau, our VP of TechnologyThe Database Diva helps companies grow by monetizing their ACT database and integrating it with their website, blog and social media platforms. We are one of the Top Swiftpage Resellers in the world and specialize in Swiftpage ACT email and drip marketing. Email marketing Today’s training goal is to demystify the email marketing process in general and how to create your first Swiftpage Email Template specificallyOK, here’s how it works:Today’s presentation is being recorded. You will automatically receive a copy plus our list of resources we’ll be talking about.On your screen you should see the meeting panel, which has a place for you to enter your questions. I’ll be monitoring questions as we go and we’ll save time for Q&A at the end.We want to keep this session to 60 minutes, as promised. So at the end, I’ll let you know when our time’s up, and we’ll officially end the meeting. However, if you still have questions, we’ll stay on a bit longer, and that will be part of the recording if you need to jump off.
- Here’s the agenda…really the steps…for creating an email marketing blastWe’re going to do this training differently today. I’m going to build a live template so you can see the good, the bad and the ugly of creating a Swiftpage template…and if any “ugly” happens, you’ll see how to deal with it. I’m going to build an email template that I need to send out this week, and I’ll talk thru the steps of my process and why I do what I do.This is actually what we do during our private Swiftpage training…instead of showing you what buttons to click on, you get your email blast components ready and then we build your template together, pull your ACT send list together, spam test it and then send it live.Once you have a bulletproof template built, it’s much easier and faster the 2nd time to copy it and change the message.Before we get started, let’s do a quick overview of The Treasure TriangleFLIP SLIDE
- A big problem I see is that everyone wants to throw in the kitchen sink into their emailsYou haven’t done a blast in *forever* and you think you have to load up a single blast with your entire product line and every graphic you ever created.Resist that temptation! Your customers and prospects hate it—you can tell from your low open and CTRs.The treasure triangle is one way to help you think about this better. Full 3-min video on our website goes into much more detail, but we are only working in the top left corner today. 1 message in 1 blast NOT 400 messages in 1 blastIn our next training we’ll cover “how to create your first e-newsletter” which moves to the right corner of the TTTOGGLE TO MS WORD