2. This is a real poster campaign to help promote
less smoking. As you can see in the top right
corner it says NHS this is their logo which is the
British health care and it is put there so that when
people read the poster then can go to the NHS
for help. They also leave a number and a
website, the purpose of that is so you can call
them and go onto the website for help and
advice etc. The layout of this photo is a young
woman who smokes. This can relate to the
younger audience as the youth need to know
the consequences.
3. There is no tittle for this poster which allows a
much larger picture of the woman which is what
they want the audience to look at the most. It is
a real life image and was taken as a
photograph. The colours used are vey plain, It is
mostly just white and black it looks dark and pale
which is meant to represent smoking as that it is
a bad thing to do and it is represented by using
pale colours.
4. Change for life TV advert campaign
This TV campaign advert is promoting healthy
eating and living a healthy lifestyle. It starts off
with a shot of characters eating junk food like
pizza, chips etc. Then the advert tells you how
much sugar is in these fatty foods and the
characters learn about how bad it is. This is all in
a fast pace motion but it is enough for the
watcher to be able to see what’s going on.
5. This campaign is very creative and entertaining
to watch plus the bright colours which are used
hooks in the viewers. After the characters learn
about the unhealthy ways they change and
start eating healthy. This is to supposed to make
the watchers at home start eating healthier too.
The characters featured in the advert are meant
to represent you.
6. When the advert comes to an end you see the
logo, slogan and website of the campaign
which is to allow watchers at home search them
up in case they want to learn more about eating
healthy. This is very good advertising and
promoting good eating so this text relates the
campaign.
7. Alcohol research UK Campaign
http://alcoholresearchuk.org/
Alcohol research UK is a website campaign
which promotes the harm of which alcohol can
cause you. The navigation of this website is very
good as there is a selection of different pages to
visit which you can do so by clicking anyone of
the buttons you see below. To make the search
more precise there is also a search button which
will help you find whatever you are looking for
faster
8. The structure of the website is very well put
together as it is very easy to use and understand.
You can clearly see what you’re reading and if it
is important or not or interesting to you or not. For
example if this is your first time visiting the website
they have a description of who they are and
what they are promoting which is then followed
by categories such as the latest drug from
alcohol and news.
9. There are no images, videos, animations or
dynamic content on this website however there
is so much useful information on all of their pages
telling you a variety of different things to do with
alcohol which is very good to the reader. There is
also a pop up of a littlie section in a text box
which shows all of their latest tweets that
changes from one to another. Apart from that
there are no over pop ups.
10. There are no images, videos, animations or
dynamic content on this website however there
is so much useful information on all of their pages
telling you a variety of different things to do with
alcohol which is very good to the reader. There is
also a pop up of a littlie section in a text box
which shows all of their latest tweets that
changes from one to another. Apart from that
there are no over pop ups.
