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Millis Regional Health Education
Center
Website Update Proposal
December Prepared By: Tessa Grogan
2014 Prepared For: Becky Alley
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Introduction:
Below is a website design update proposal for the Millis Regional Health
Education Center (MRHEC). Organizational growth and development requires a
dynamic website that is simple, yet easy to navigate, with a professional and
welcoming design.
Need:
The Millis Regional Health Education Center needs a new website design to
update its brand and presence on the web. The site design will be built to reach out
to prospective clients, as well as serve and support the current MRHEC clients.
Furthermore, MRHEC needs a website that can be maintained by a Millis
Regional Health Education Center employee, without the need to regularly employ
the Public Relations/Marketing Department at High Point Regional to make
changes. The MRHEC employee needs to be able to add and revise text, photos and
additional pages if necessary.
Solution:
The updated MRHEC website will integrate the current logo and color palette so
it will maintain a familiar look to current visitors but will at the same time show
them that the Millis Regional Health Education Center is improving its web
presence in order to serve them better, both within the facility as well as out in the
community.
Website Organization and Modification:
The Millis Regional Health Education Center website will feature updated
information on the existing tabs, “Home, About Millis, Programs, Contact Us,” in
addition to a new “Community Events” tab. We propose the following website
modifications:
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1. The “Announcements” module on the Home page will feature various health
education articles written by the MRHEC staff. Presently, this area is wasted
space with no supportive information. The Millis Center is also presenting
Family Seminars with Dr. Poth starting next year and this would be the
perfect place to put “Upcoming Events.”
2. The “About Millis” tab requires new, more relevant pictures of the children in
the learning theaters as well as in Wellness Discovery to give group leaders a
better idea of what to expect prior to their visit. Additionally, the descriptions
of the activities in the Wellness Discovery Room are outdated and lacking.
3. The third tab, “Programs,” has valuable information for group leaders
however; some of the wording is inaccurate. For example, the class listed as
“Dynamic Duo” on the website is now called “Bones, Muscles and Skin, Oh
My!” Additionally, some of the class descriptions and age levels do not jive
with our program guide handouts, while others are not even listed on the
website. After updating the program content, we propose adding pictures of
the props used in a few of our classes to give the website added appeal.
4. The “Schedule A Trip” subpage has previously worked for past field trips
however, we should require more information from the teachers (group/school
name, how many children, lunch requests etc.) to avoid unnecessary back and
forth communication and to ensure a smoother booking process.
5. Because the Millis Center does not have many opportunities where
volunteers or interns would be necessary, the “Get Involved” tab on the
website is superfluous and should be replaced instead with a “Community
Events” tab. This year, for the first time in MRHEC history, the staff have
started venturing out into the community to teach preventative health topics
to children. Pictures from these events would be a great addition to the
organization’s website to help emphasize Millis Regional Health Education
Center’s growing community influence.
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Initial Content Review:
Once the aforementioned changes have been approved by the supervisor and Ms.
Alley, and if our request to moderate the MRHEC website is denied, staff will
provide the PR/Marketing Department with the more specific details (wording,
attachments, etc.). If the request is approved, we will discuss further actions and
maintenance plans among our staff.